Killer Headline

Killer Headline
Title Killer Headline PDF eBook
Author Debby Giusti
Publisher Steeple Hill
Pages 222
Release 2010-02-01
Genre Fiction
ISBN 1426848714

Download Killer Headline Book in PDF, Epub and Kindle

Two women in the witness protection program have been murdered in Montana. The connection? The mob…and the victims' green eyes. Coincidence? Not according to journalist Violet Kramer, who's counting on her exposé to reveal the truth, protect women in danger—and establish herself as an ace reporter. Undercover cop Clay West thinks she's making a deadly mistake that could bring the mob to her door. And when the lawman with the piercing black eyes insists on protecting her himself, Violet knows she's already in danger.

Killer Weed

Killer Weed
Title Killer Weed PDF eBook
Author Susan C. Boyd
Publisher University of Toronto Press
Pages 301
Release 2014-01-01
Genre Social Science
ISBN 1442612142

Download Killer Weed Book in PDF, Epub and Kindle

Since the late 1990s, marijuana grow operations have been identified by media and others as a new and dangerous criminal activity of “epidemic” proportions. With Killer Weed, Susan C. Boyd and Connie Carter use their analysis of fifteen years of newspaper coverage to show how consensus about the dangerous people and practices associated with marijuana cultivation was created and disseminated by numerous spokespeople including police, RCMP, and the media in Canada. The authors focus on the context of media reports in Canada to show how claims about marijuana cultivation have intensified the perception that this activity poses “significant” dangers to public safety and thus is an appropriate target for Canada's war on drugs. Boyd and Carter carefully show how the media draw on the same spokespeople to tell the same story again and again, and how a limited number of messages has led to an expanding anti-drug campaign that uses not only police, but BC Hydro and local municipalities to crack down on drug production. Going beyond the newspapers, Killer Weed examines how legal, political, and civil initiatives that have emerged from the media narrative have troubling consequences for a shrinking Canadian civil society.

The Copy Editing And Headline Handbook

The Copy Editing And Headline Handbook
Title The Copy Editing And Headline Handbook PDF eBook
Author Barbara Ellis
Publisher Basic Books
Pages 358
Release 2009-08-05
Genre Social Science
ISBN 0786751193

Download The Copy Editing And Headline Handbook Book in PDF, Epub and Kindle

Everyone in the newsroom agrees that copy editors are the unsung heroes in the business who, until now, have never had a succinct and authoritative guide for on-the-job use. From counting the headline to line breaks, from decks to jumps, from editing numbers and photo captions to editing for organization, The Copy Editing and Headline Handbook is the complete source of essential information for the copy editor. Whether copy editing on a computer or on the printed page, for a newspaper or for a magazine, Barbara Ellis shows how to clean, organize, and proof copy like a pro. With special sections on libel, captions, forbidden words, job hazards, and head counts, as well as a section of the most commonly used symbols in copy editing and proofreading, the Handbook is essential for every copy editor's bookshelf.

Headline Writing

Headline Writing
Title Headline Writing PDF eBook
Author Sunil Saxena
Publisher SAGE
Pages 218
Release 2006-02-13
Genre Language Arts & Disciplines
ISBN 9780761934219

Download Headline Writing Book in PDF, Epub and Kindle

The importance of a headline for a news item hardly needs to be emphasized. It is perhaps the single most important factor that draws the reader`s attention to a story. Thus, while writing a compelling headline is a priority for anyone working on a news desk, this task is not easy to accomplish. This book treats headline writing as a craft that can be learnt, a skill that can be honed and perfected. It examines in detail the basic elements of a headline and explains the best way to assemble them in order to write an arresting one. Sunil Saxena carefully examines the different kinds of headlines and the advantages and disadvantages of each style of writing. The book instructs the reader in: - The functions of a headline - The way to write a headline - The different kinds of headlines - The do`s and don`ts of headline writing The author also focuses on writing headlines for the Internet, a skill that is essential in the age of new media and technology. The book is well illustrated by examples and images from newspapers and news magazines. All these have been taken from the Indian media, so that readers can relate to the subject more easily. Exercises and highlighted points at the end of each chapter are useful tools for students of journalism to whom this book will appeal primarily. It will be equally useful for professional journalists.

The Boron Letters

The Boron Letters
Title The Boron Letters PDF eBook
Author Gary Halbert
Publisher
Pages 146
Release 2013-06-11
Genre
ISBN 9781484825983

Download The Boron Letters Book in PDF, Epub and Kindle

A series of letters by history's greatest copywriter Gary C. Halbert, explaining insider tactics and sage wisdom to his youngest son Bond.Once only available as part of a paid monthly premium, The Boron Letters are unique in the marketing universe and now they are a bona fide cult classic among direct response marketers and copywriters around the world.The letters inside are written from a father to a son, in a loving way that goes far beyond a mere sales book or fancy "boardroom" advertising advice...It's more than a Master's Degree in selling & persuasion...it's hands-down the best SPECIFIC and ACTIONABLE training on how to convince people to buy your products or services than I have ever read. The Boron Letters contain knowledge well beyond selling. The letters also explain how to navigate life's hurdles.This marketing classic is personal and easily digestible. Plus... immediately after reading the first chapters, you can go out and make money and a real, noticeable difference in your marketplace. There are very few successful direct response marketers (online or off) who don't owe something to Gary Halbert...and for many of them, The Boron Letters is the crown jewel in their collection.Copywriters and marketers read and re-read The Boron Letters over and over again for a reason.These strategies, secrets and tips are going to be relevant 5, 10, even 100 years from now because they deal honestly with the part of human psychology which never changes, how to convince and convert folks into buyers.Bottom line? Read the first chapter. Get into the flow of Gary's mind. Then read the second. I dare you to NOT finish the entire darn thing. After you put a few of the lessons into practice, you too will find yourself reading The Boron Letters again and again like so many of today's top marketers.If you don't already have your copy get it now. I promise you won't regret it. My best,Lawton Chiles

Advertising Headlines That Make You Rich

Advertising Headlines That Make You Rich
Title Advertising Headlines That Make You Rich PDF eBook
Author David Garfinkel
Publisher Morgan James Publishing
Pages 148
Release 2018-10-02
Genre Business & Economics
ISBN 1600370225

Download Advertising Headlines That Make You Rich Book in PDF, Epub and Kindle

From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series

The Girl in the Headlines

The Girl in the Headlines
Title The Girl in the Headlines PDF eBook
Author Hannah Jayne
Publisher Sourcebooks, Inc.
Pages 219
Release 2021-07-06
Genre Young Adult Fiction
ISBN 1728225221

Download The Girl in the Headlines Book in PDF, Epub and Kindle

The headlines say she killed her family. The truth? She doesn't remember. Andrea McNulty goes to sleep on her eighteenth birthday with a near-perfect life. The next morning, she wakes up covered in blood. Her parents were killed in the middle of the night...and she's the prime suspect. Andrea McNulty has a wonderful life: she's a high school field hockey star, a doted-upon big sister, the beloved daughter of two happy parents. But when she wakes up in a motel room the morning after her eighteenth birthday, she's covered in blood and can't remember what happened the previous night. According to the news, Andi's parents were brutally attacked in the middle of the night. Her father is dead, her mother is in a coma, her little brother Josh is missing—and Andi is the prime suspect. Terrified and on the run from the police, Andi teams up with Nate, the sympathetic boy working the motel's front desk, to find the real murderer. But while the police are getting further from the killer, the killer is getting closer to Andi—closer than she could ever have imagined. Pick up The Girl in the Headlines if you're looking for: A psychological, fast-paced thriller A suspenseful, shocking read Fiction examining death and grief A coming of age story with a twist Also by Hannah Jayne: Truly, Madly, Deadly Twisted See Jane Run The Dare The Revenge The Escape Copycat