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This book provides a synthesis of research perspectives on customer engagement through a collection of chapters from thought leaders. It identifies cutting-edge metrics for capturing and measuring customer engagement and highlights best practices in implementing customer engagement marketing strategies. Responding to the rapidly changing business landscape where consumers are more connected, accessible, and informed than ever before, many firms are investing in customer engagement marketing. The book will appeal to academics, practitioners, consultants, and managers looking to improve customer engagement.

Former Michigan detective Adam Tatum receives an unexpected offer, a golden opportunity that seems almost too good to be true. He travels to 10 Downing Street to participate in a high-stakes conference. Immediately after his visit, a bomb detonates, wounding the prime minister and placing Tatum squarely in the crosshairs of suspicion. Sensing a setup, Tatum flees with his family, desperately fighting for survival in an unfamiliar country. The lives of his children, the future of his marriage, and the fate of a nation depend on Tatum exposing the conspirators who pegged him for a fall. Layered plots, crackling dialogue, and propulsive action mark this riveting debut thriller from award-winning actor, director, and screenwriter Mike Binder. Print run 40,000.

HGTV host and experienced real estate expert, Egypt Sherrod, demystifies the home buying experience for first-timers as well as relocaters, with a touch of sass and brilliant organizing tips and lists. Egypt Sherrod takes nervous prospective home-buyers by the hand and lead them through the home-buying process. She does it as host of HGTV's highly-rated show, Property Virgins, and Flipping Virgins. In this practical, accessible book, Sherrod translates her reassuring advice onto the pages of this no-stress guide to buying a home. Sherrod simplifies the many steps of the process, and giving readers/buyers invaluable information, including: Top ten things to consider before buying a home How sticking with one agent works in your favor Eight ways to be an attractive homebuyer on paper, and ease the mortgage-approval process What to do in a bidding war Why you should never overlook the home inspection And much more! Sherrod provides plenty of anecdotes, handy lists, and even a glossary to ensure that readers keep organized, stress-free . . . and experience the thrill of home ownership.

A sinister plan to kidnap Benjamin Harris, a leading professor of science has been overheard by Victoria. Harris has crucial research data which will be used in the America’s Cup challenge. If the information gets into the hands of a syndicate whose megalomaniac billionaire boss must win at any cost, it will corrupt the outcome of the prestigious event. She knows too much and in cold blood is brutally slain. Having witnessed her callous slaughter, James Hawkins, her lover, who has arrived in London from New Zealand to further his medical study, becomes inextricably involved in avenging her death. The compulsive killer, Pender, along with his malevolent accomplices, Wong and Renoir, fi rst kidnap the scientist and then set about transferring him to the drop off point. Fiendish, sinister and malicious in their every thought and act, a trail of mayhem and carnage is left in their wake. James is hungry to retaliate and avenge Victoria’s murder. The fear of the criminals getting away or the threat of the police intervening thus spoiling his chances to take vengeance brings out both his visceral instinct and his cunning as this macabre story unfolds.