A riveting account of love and desireIndia is the only civilization to elevate kama-desire and pleasure-to a goal of life. Kama is both cosmic and human energy, which animates life and holds it in place. Gurcharan Das weaves a compelling narrative soaked in philosophical, historical and literary ideas in the third volume of his trilogy on life's goals: India Unbound was the first, on artha, 'material well-being'; and The Difficulty of Being Good was the second, on dharma, 'moral well-being'. Here, in his magnificent prose, he examines how to cherish desire in order to live a rich, flourishing life, arguing that if dharma is a duty to another, kama is a duty to oneself. It sheds new light on love, marriage, family, adultery and jealousy as it wrestles with questions such as these: How to nurture desire without harming others or oneself? Are the erotic and the ascetic two aspects of our same human nature? What is the relationship between romantic love and bhakti, the love of god

"Previously published in the United States as Kama Sutra Step by Step, 2009"--P. 240.

The Kama Sutra is an ancient Indian Hindu text widely considered to be the standard work on human sexual behavior in Sanskrit literature written by Vatsyayana. A portion of the work consists of practical advice on sexual intercourse. It is largely in prose, with many inserted poetry verses. "Kama" which is one of the three goals of Hindu life, means sensual or sexual pleasure, and "sutra" literally means a thread or line that holds things together, and more metaphorically refers to an aphorism (or line, rule, formula), or a collection of such aphorisms in the form of a manual. Contrary to popular perception, especially in the western world, Kama sutra is not just an exclusive sex manual; it presents itself as a guide to a virtuous and gracious living that discusses the nature of love, family life and other aspects pertaining to pleasure oriented faculties of human life. Sir Richard Francis Burton (1821-1890) was an English explorer, geographer, translator, writer, soldier, orientalist, cartographer, ethnologist, spy, linguist, poet, fencer, and diplomat.

This book describes a ubiquitous and potent emotion that has only rarely and recently been studied in any systematic manner. The words that come closest to denoting it in English are being moved or touched, having a heart-warming feeling, feeling nostalgic, feeling patriotic, or pride in family or team. In religious contexts when the emotion is intense, it may be labeled ecstasy, mystical rapture, burning in the bosom, or being touched by the Spirit. All of these are instances of what scientists now call ‘kama muta’ (Sanskrit, ‘moved by love’). Alan Page Fiske shows that what evokes this emotion is the sudden creation, intensification, renewal, repair, or recall of a communal sharing relationship – when love ignites, or people feel newly connected. He explains the social, psychological, cultural, and likely evolutionary processes involved – and how they interlock. Kama muta is described as it manifests in diverse settings at many points in history across scores of cultures, in everyday experiences as well as the peak moments of life. The chapters illuminate the occurrence of kama muta in a range of contexts, including religion, oratory, literature, sport, social media, and nature. The book will be of interest to students and scholars from a number of disciplines who are interested in emotion or social relationships. Supplementary notes can be found online at: www.routledge.com/9780367220945

According to the ancient Kama Sutra, "Love is where physical, emotional, and spiritual experiences meet for the purpose of strengthening relationships." Isn't this what modern marketing is all about? Love is, in fact, the very peak of emotional marketing. Putting this philosophy into practice is not only a revolutionary concept, but it's also a guaranteed platform of success. In this ground-breaking marketing guide, veteran marketing guru Jacob Levy borrows analogies from philosophies and practices of romantic love, as described in the Kama Sutra, the oldest and best source on the theory and practice of love, written some 1500 years ago, to help you delve into the world of emotional marketing. In crisp, concise language, Levy discusses the following topics: - Using the marriage vow in marketing - Wooing your customers - Maintaining your customers' loyalty - Seducing your competitors' wives - And much more Levy also shows you how to include the term "Reciprocal Love" in the strategies and mission statements of your organization, and deftly reveals how marketing this message to females is essential for success. Understanding emotional-based marketing is imperative in this new age. For all those involved in the highly competitive field of marketing, Kama Sense Marketing gives you the edge in propelling your business to new and exciting heights.

"Man should study the Kama Sutra and the arts and sciences subordinate thereto, in addition to the study of the arts and sciences contained in Dharma and Artha. Even young maids should study this Kama Sutra along with its arts and sciences before marriage, and after it they should continue to do so with the consent of their husbands."_x000D_ Kama Sutra is an ancient Indian text widely considered to be the standard work on human sexual behavior in Sanskrit literature written by Vātsyāyana. A portion of the work consists of practical advice on sexual intercourse.Contrary to popular perception, especially in the western world, Kama sutra is not exclusively a sex manual; it presents itself as a guide to a virtuous and gracious living that discusses the nature of love, family life and other aspects pertaining to pleasure oriented faculties of human life._x000D_ Sir Richard Francis Burton (1821–1890) was a British explorer, geographer, translator and diplomat. Burton's best-known achievements include a well-documented journey to Mecca, in disguise; an unexpurgated translation of One Thousand and One Nights (commonly called The Arabian Nights in English); the publication of the Kama Sutra in English and an expedition with J. H. Spake to discover the source of Nile._x000D_ TABLE OF CONTENTS_x000D_ Book_x000D_ Kama Sutra of Vatsyayana_x000D_ Biography_x000D_ Life of Sir Richard Burton by Thomas Wright_x000D_ Romance of Isabel Lady Burton: The Story of Her Life (Vol.1&2)

"Man should study the Kama Sutra and the arts and sciences subordinate thereto, in addition to the study of the arts and sciences contained in Dharma and Artha. Even young maids should study this Kama Sutra along with its arts and sciences before marriage, and after it they should continue to do so with the consent of their husbands." Kama Sutra is an ancient Indian text widely considered to be the standard work on human sexual behavior in Sanskrit literature written by Vātsyāyana. A portion of the work consists of practical advice on sexual intercourse.Contrary to popular perception, especially in the western world, Kama sutra is not exclusively a sex manual; it presents itself as a guide to a virtuous and gracious living that discusses the nature of love, family life and other aspects pertaining to pleasure oriented faculties of human life. Sir Richard Francis Burton (1821–1890) was a British explorer, geographer, translator and diplomat. Burton's best-known achievements include a well-documented journey to Mecca, in disguise; an unexpurgated translation of One Thousand and One Nights (commonly called The Arabian Nights in English); the publication of the Kama Sutra in English and an expedition with J. H. Spake to discover the source of Nile. TABLE OF CONTENTS Book Kama Sutra of Vatsyayana Biography Life of Sir Richard Burton by Thomas Wright Romance of Isabel Lady Burton: The Story of Her Life (Vol.1&2)