Joining the Global Public

Joining the Global Public
Title Joining the Global Public PDF eBook
Author Rudolf G. Wagner
Publisher State University of New York Press
Pages 262
Release 2012-02-01
Genre Literary Criticism
ISBN 0791479986

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Joining the Global Public examines early Chinese-language newspapers and analyzes their impact on China's modernization. Exploring a range of media such as regular dailies, illustrated weeklies, and entertainment papers, contributors look at factors that influenced the nature of these publications, including foreign models, foreign managers, and a first generation of Chinese journalists, editorialists, and "newspainters." With analyses demonstrating how the growth of popular media would enable China to join the global public, contributors also examine the impact of inserting an alien medium—a newspaper—into a Chinese universe and note the spread of new attitudes and values as entertainment papers filled the space of a newly created urban leisure. A superb and pioneering documentation of late nineteenth- and early twentieth-century Chinese-language media, Joining the Global Public serves as an introduction to this important yet little-studied part of China's modernization.

Global Writing for Public Relations

Global Writing for Public Relations
Title Global Writing for Public Relations PDF eBook
Author Arhlene A. Flowers
Publisher Routledge
Pages 512
Release 2015-12-07
Genre Language Arts & Disciplines
ISBN 1317683870

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Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace. Author Arhlene Flowers has created a new approach on writing for public relations by combining intercultural communication, international public relations, and effective public relations writing techniques. Global Writing for Public Relations offers the following features: Insight into the evolution of English-language communication in business and public relations, as well as theoretical and political debates on global English and globalization; An understanding of both a global thematic and customized local approach in creating public relations campaigns and written materials; Strategic questions to help writers develop critical thinking skills and understand how to create meaningful communications materials for specific audiences; Storytelling skills that help writers craft compelling content; Real-world global examples from diverse industries that illustrate creative solutions; Step-by-step guidance on writing public relations materials with easy-to-follow templates to reach traditional and online media, consumers, and businesses; Self-evaluation and creative thinking exercises to improve cultural literacy, grammar, punctuation, and editing skills for enhanced clarity; and Supplemental online resources for educators and students. English is the go-to business language across the world, and this book combines the author’s experience training students and seasoned professionals in crafting public relations materials that resonate with global English-language audiences. It will help public relations students and practitioners become proficient and sophisticated writers with the ability to connect with diverse audiences worldwide.

Reimagining Global Health

Reimagining Global Health
Title Reimagining Global Health PDF eBook
Author Paul Farmer
Publisher University of California Press
Pages 508
Release 2013-09-07
Genre Medical
ISBN 0520271998

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Bringing together the experience, perspective and expertise of Paul Farmer, Jim Yong Kim, and Arthur Kleinman, Reimagining Global Health provides an original, compelling introduction to the field of global health. Drawn from a Harvard course developed by their student Matthew Basilico, this work provides an accessible and engaging framework for the study of global health. Insisting on an approach that is historically deep and geographically broad, the authors underline the importance of a transdisciplinary approach, and offer a highly readable distillation of several historical and ethnographic perspectives of contemporary global health problems. The case studies presented throughout Reimagining Global Health bring together ethnographic, theoretical, and historical perspectives into a wholly new and exciting investigation of global health. The interdisciplinary approach outlined in this text should prove useful not only in schools of public health, nursing, and medicine, but also in undergraduate and graduate classes in anthropology, sociology, political economy, and history, among others.

Global Public Goods

Global Public Goods
Title Global Public Goods PDF eBook
Author United Nations Development Programme
Publisher Oxford University Press, USA
Pages 546
Release 1999
Genre Business & Economics
ISBN 9780195130515

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The book's intent is to take the concept of global public goods out of the rarified circle of micro-economists and pass it as a practical tool into the hands of those who on a daily basis struggle with global policy challenges and crises.

Lee Kuan Yew School Of Public Policy: Building A Global Policy School In Asia

Lee Kuan Yew School Of Public Policy: Building A Global Policy School In Asia
Title Lee Kuan Yew School Of Public Policy: Building A Global Policy School In Asia PDF eBook
Author Kishore Mahbubani
Publisher World Scientific
Pages 206
Release 2012-08-23
Genre Education
ISBN 9814417238

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In an industry of higher education that measures the longevity of its leading institutions in decades and centuries, the establishment and rapid growth of the eight-year-old Lee Kuan Yew School of Public Policy (LKY School), National University of Singapore, is a remarkable story that deserves to be told. The five co-authors, all of whom were involved in guiding the School during its formative years, provide unique perspectives of key events and the thinking behind major decisions that helped place the School on its current trajectory. They also provide insights into the challenges faced along the way as well as their own motivations in becoming part of this enterprise. Finally, each author provides his or her own thoughts as to the challenges and opportunities that could emerge for the LKY School in years to come.Read the chapters authored by dynamic, key founding and management personnel of the LKY School and discover for yourselves:avoidthe relevance of an Asian policy schoolwhat will make the LKY School's curriculum “one of the most innovative”what sets global policy studies apart from all other academic disciplineswhy executive education at the LKY School is one of the largest in the worldwhy the LKY School is the third best-endowed policy school in the worlda view of high-profile participating “student officials”avoid

Betrayal of Trust

Betrayal of Trust
Title Betrayal of Trust PDF eBook
Author Laurie Garrett
Publisher Hachette Books
Pages 1295
Release 2011-05-10
Genre Medical
ISBN 1401303862

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In this "meticulously researched" account (New York Times Book Review), a Pulitzer Prize-winning author examines the dangers of a failing public health system unequipped to handle large-scale global risks like a coronavirus pandemic. The New York Times bestselling author of The Coming Plague, Laurie Garrett takes on perhaps the most crucial global issue of our time in this eye-opening book. She asks: is our collective health in a state of decline? If so, how dire is this crisis and has the public health system itself contributed to it? Using riveting detail and finely-honed storytelling, exploring outbreaks around the world, Garrett exposes the underbelly of the world's globalization to find out if it can still be assumed that government can and will protect the people's health, or if that trust has been irrevocably broken. "A frightening vision of the future and a deeply unsettling one . . . a sober, scary book that not only limns the dangers posed by emerging diseases but also raises serious questions about two centuries' worth of Enlightenment beliefs in science and technology and progress." -- Michiko Kakutani, The New York Times

Global Public Relations

Global Public Relations
Title Global Public Relations PDF eBook
Author Alan R. Freitag
Publisher Routledge
Pages 329
Release 2009-01-13
Genre Business & Economics
ISBN 1134061293

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This innovative text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts.