Consumers are now more readily choosing to support emerging brands that align with their values instead of defaulting to the long-standing giants. As a result, up-and-coming jewelry brands have major opportunities for growth. Are you building a jewelry business while trying to increase brand awareness and profits? With the appropriate marketing strategy and plan, you can find your ideal customers, increase market share, and flourish in your category. But you must understand how to maximize your marketing efforts, so you can spend your time, money, and energy effectively - and get the best return on investment. This book will help you find joy in the process. Inside: What is marketing, and how is it different from PR or sales? What can it help you (and not help you) achieve? How can you lay the foundation for an effective marketing strategy? What are the most impactful marketing tactics for jewelry brands, and how can you navigate each of them? What is a brand, and how can you build a memorable and lasting one? How can you optimize your digital presence, including your ecommerce store?

Uses the author's experience with cancer in order to encourage others to stay positive while battling the disease, with anecdotes from other survivors and advice on handling such issues as the diagnosis, relationships, exercise, and caregiving.

Find Success and Happiness by Doing Work That Matters. Job Joy author, Kristen Zavo, knows what it’s like to be successful by all outside measures, but still unhappy at work. Over the course of nearly two decades in traditional jobs, she’s tried it all in pursuit of career happiness and fulfillment. In this guide, she passes on the knowledge of her experience, so you can shortcut your way to career happiness. You’ll learn what worked (and what didn’t), and the exact process that she discovered – and now uses with clients – so that they too, can turn things around and once again become excited, passionate and fulfilled at work. Job Joy is the perfect guide for high achievers who feel stuck in their career - unsure of what to do next, and afraid it's too late to do anything different anyway. After reading Job Joy, you will have the tools to: Find meaning at work NOW Do more of what you love and less of what you don’t each day, and still make it to 6pm spin class Determine whether you should stay put or find a new job – or even an entirely new career Overcome the top fears and challenges that are stopping you from making a move – and a difference Create a plan to build a career that has meaning Why let yet another year go by, hoping for change to just happen? Take the first step towards experiencing success, meaning, and happiness in your career – get Job Joy today!

"A Deep and Subtle Joy is an introduction to Benedictine - and indeed Christian - spirituality. It takes the reader on a twenty-four-hour personal tour of Quarr Abbey on the Isle of Wight, England, the monastery where Father Joe, the subject of Tony Hendra's best-selling book, lived. The reader is invited to share in the lives of the monks and enter into their rhythm of worship, work, reading, prayer, and recreation."--BOOK JACKET.

A surprising discovery in the unlikliest of places ... Joy Yoon and her husband spent more than ten years as humanitarian NGO workers in one of the world's most mysterious and closed societies. In this book she shares observations and insights, offering readers the chance to re-evaluate understandings of the so-called "Hermit Kingdom."

Content. The simplest way to show up for your business every single day and yet the HARDEST thing to consistently produce that is good quality, attracts your tribe and most importantly - converts sales. Yes, if you are producing the right content, your sales should convert more easily because you are showing your avatar (ideal client) that you: 1. Understand her2. Speak her language3. Are a credible resource4. Have what she WANTS (not just what she needs)Most people who want an online business or want to be an "influencer" KNOW that they have to show up daily with content but they have no idea where to start, what to talk about or how to package it up correctly so they either:1. Avoid it2. Do a poor job of it by slapping something up because "hey, something is better than nothing right?" (wrong PS)3. They look at what others are writing and try to reproduce something similar thinking that if it worked for others it will work for them. Does any of this sound familiar yet? Girl, I've been there because I have done all of these things. When the only training on content is books written about social media selling tactics, it can be hard to translate that to your OWN story, your own business, your own ideal client and your online presence am I right??THIS book will focus on growing you into a master of content with awesome posts AND will also give you the prompts to create your posts right here. Every day when you need to create a post, just open this book, pick the type of post you want to do and use the prompts to create a post that is AUTHENTIC, engaging and will set you apart from others in your industry. This happens by sharing your authentic voice in a way that creates bonding with your audience AND sets you up as their teacher/leader that they want to trust and buy from.

With more than 20 years in publicity under her belt, Kim Yorio has worked with the biggest names in the food world, including Julia Child, Jamie Oliver, Ina Garten and Rachel Ray, as well as esteemed brands like Calphalon, Su La Table, Nudo Italia and Taste #5.Now, with this must-have guide to success, you can get the secrets on how to make your cookbook stick out from the pack from a culinary marketing master. Whether you're a restaurateur looking for promotions or a great home chef hoping to share your exceptional recipes, with Kim's years of knowledge printed on the page you'll be able to create the bestselling cookbook of your dreams. Kim instructs on everything from what cookbook concept is right for you, how to select the perfect recipes, how to have a captivating voice on paper and of course, how to market your book once it's published. With The Joy of Writing a Great Cookbook, Kim Yorio leaves no stone left unturned, putting you on the straight path to a bestseller. The promotion of this book will include a contest in which readers can enter to win a cookbook contract with Page Street Publishing and a media contract with Kim Yorio.