Emphasizing how profoundly the American research university has been shaped by business and the humanities alike, Ivy and Industry is a vital contribution to debates about the corporatization of higher education in the United States. Christopher Newfield traces major trends in the intellectual and institutional history of the research university from 1880 to 1980. He pays particular attention to the connections between the changing forms and demands of American business and the cultivation of a university-trained middle class. He contends that by imbuing its staff and students with seemingly opposed ideas—of self-development on the one hand and of an economic system existing prior to and inviolate of their own activity on the other—the university has created a deeply conflicted middle class. Newfield views management as neither inherently good nor bad, but rather as a challenge to and tool for negotiating modern life. In Ivy and Industry he integrates business and managerial philosophies from Taylorism through Tom Peters’s “culture of excellence” with the speeches and writings of leading university administrators and federal and state education and science policies. He discusses the financial dependence on industry and government that was established in the university’s early years and the equal influence of liberal arts traditions on faculty and administrators. He describes the arrival of a managerial ethos on campus well before World War II, showing how managerial strategies shaped even fields seemingly isolated from commerce, like literary studies. Demonstrating that business and the humanities have each had a far stronger impact on higher education in the United States than is commonly thought, Ivy and Industry is the dramatic story of how universities have approached their dual mission of expanding the mind of the individual while stimulating economic growth.

The home goods market in the United States is the largest market in the world. Then why do some interior design firms thrive while others barely survive? The answer lies in one powerful little word: brand. More than a pretty logo, it involves telling the story of your distinct point of view--who you want to serve and why you do business, and it's a process that happens from the inside out. This book bridges the gap between designer and design leader and shows pros how to define, value, and communicate their vision; find clients who are a fit; and master the art of being visible. Worksheets give designers the tools to learn these strategies and apply them to their work. It also includes candid conversations with design leaders such as Barbara Barry, Rose Tarlow, Kelly Hoppen, Vicente Wolf, Christiane Lemieux, Clodagh, Martyn Lawrence Bullard, and others.

A groundbreaking manifesto about what our nation’s top schools should be—but aren’t—providing: “The ex-Yale professor effectively skewers elite colleges, their brainy but soulless students (those ‘sheep’), pushy parents, and admissions mayhem” (People). As a professor at Yale, William Deresiewicz saw something that troubled him deeply. His students, some of the nation’s brightest minds, were adrift when it came to the big questions: how to think critically and creatively and how to find a sense of purpose. Now he argues that elite colleges are turning out conformists without a compass. Excellent Sheep takes a sharp look at the high-pressure conveyor belt that begins with parents and counselors who demand perfect grades and culminates in the skewed applications Deresiewicz saw firsthand as a member of Yale’s admissions committee. As schools shift focus from the humanities to “practical” subjects like economics, students are losing the ability to think independently. It is essential, says Deresiewicz, that college be a time for self-discovery when students can establish their own values and measures of success in order to forge their own paths. He features quotes from real students and graduates he has corresponded with over the years, candidly exposing where the system is broken and offering clear solutions on how to fix it. “Excellent Sheep is likely to make…a lasting mark….He takes aim at just about the entirety of upper-middle-class life in America….Mr. Deresiewicz’s book is packed full of what he wants more of in American life: passionate weirdness” (The New York Times).

Community development expert Ilana Preuss explains how local leaders can revitalize their downtowns or neighborhood main streets by bringing in and supporting small-scale manufacturing. Small-scale manufacturing businesses help create thriving places, with local business ownership opportunities and well-paying jobs that other business types can't fulfill.

DO YOU HAVE TO GIVE UP YOUR CULTURE TO BUILD A CAREER? CAN EXPERIENCE IN THE FAMILY HELP YOU LEAD AT WORK? In her book Your Mind Is What Matters, Ivy Chin details the challenges she faced as a young Asian woman learning to thrive on American soil. She reveals her struggles with assimilation, vividly depicts her transformation from IT Engineer to business executive, and offers valuable insights for those looking to succeed in all aspects of their professional and personal life. In discussing her achievements, Ivy asks readers to re-examine their own tradition-rooted approach to life. Could embracing your heritage hinder you from reaching your goals? Her advice is to appreciate positive aspects of your family's cultural background, while trusting the power of your mind to determine what, if any, attitudes, practices, and/or beliefs might be getting in the way of your future success. Among other work-related and life-skill topics, Ivy shines a light on: - cultivating interests -- your own and your kids - letting go of baggage - prioritizing time - networking inside and outside your circles - getting out of your comfort zone - negotiating pay and benefits - coping with rejection and with loss Ivy's story proves that any obstacle can be overcome if you're willing to think it through, seek help from family and friends, and open yourself to belief in a balanced universe. Anyone looking to start, enhance, or change course in their career will find Ivy's observations invaluable, especially those who seek to bridge the East-West divide in our increasingly global business world. v "Having been part of Ivy's team in the past, I've experienced her mentoring firsthand. If you are starting out your career or simply just need to recalibrate yourself, this book is an essential guidepost." - Heather Teasley, Director of eCommerce, Mitchell Gold ] Bob Williams "A must read for those of us in the pursuit of happiness in our personal and professional lives." - Steve Hamlin, Retired CEO - Commerce Hub

From the best-selling author and rewilding pioneer Isabella Tree, When We Went Wild is a heartwarming, sustainably printed picture book about the benefits of letting nature take the lead, inspired by real-life rewilding projects. Nancy and Jake are farmers. They raise their cows and pigs, and grow their crops. They use a lot of big machines to help them, and spray a lot of chemicals to get rid of the weeds and the pests. That's what all good farmers do, isn't it? And yet, there is no wildlife living on their farm. The animals look sad. Even the trees look sad! One day, Nancy has an idea... what if they stopped using all the machines, and all the chemicals, and instead they went wild? The author’s own experience of rewilding her estate at Knepp in West Sussex, England, has influenced conservation techniques around the world that are bringing nature back to the countryside and bringing threatened species back from the brink. Ivy Kids brings you beautiful, sustainably printed books to rewild your child. They are hopeful, joyful stories and nonfiction about nature and the environment that are charmingly illustrated and printed on 100% post-consumer recycled paper, locally in the US, and using renewable energy. Praise for Wilding, the author’s best-selling memoir: “In a story that is part personal memoir, part work of conservation, Tree reveals the capacity of the wild to reclaim the land—as long as humans step out of the way.” —Smithsonian, “The Ten Best Science Books of 2018” “Wilding is both a timely and important book.” —Tim Flannery, The New York Review of Books