This book will be a useful resource for those studying or teaching the management of IP. . . a welcome addition on the reading list for all good IP management courses. Duncan Bucknell, Journal of Intellectual Property Law and Practice This book brings together innovative contributions on the management of intellectual property (IP) and intellectual property rights by an esteemed and multi-disciplinary group of economists, management scientists, accountants and lawyers. Offering a broad and enlightening picture of the measurement and management of IP, the contributors argue that the shift towards a knowledge-based economy has increased the importance of IP and more generally, intangible assets, as a focus for company decision-making behaviour. The book explores these intangible assets, which are driven by investments in R&D, marketing, education and training, management information systems and organizational structure. The inherent risk in the development of such assets born from the involvement of creativity and innovation is also discussed. The Management of Intellectual Property should prove of use to both students of management and managers in the field who have to make decisions with regard to investments in, and the protection of, IP and other intangible assets.

This book identifies the potential of intellectual property as a competitive asset for Latin American firms. The authors employ a cognitive approach that involves identifying why small firms are reluctant to register patents, resorting rather to alternative IP competitive strategies. This, in turn, results in the undercapitalization of intellectual assets, thus creating hurdles for the development of capital venture markets. Using new data gathered from highly innovative SMEs in Latin America and the Caribbean, the authors bring a fresh cognitive approach towards understanding the institutional role of intellectual property, and outline various new policy recommendations.

Invaluable book for anyone seeking to use intellectual property strategically and put intellectual property to work. When effectively and ethically managed, intellectual property can accelerate the development of lifesaving, poverty-alleviating innovations and provide access to them.

This guide provides a solid grounding in concepts such as IP generation, IP valuation, portfolio management and the monetisation of IP assets, as well as practical guidance on setting an IP strategy and managing the risks associated with third-party intellectual property.

Technologists have the ideas. Lawyers know the rules. But for business managers and investors, rules and ideas don't readily combine into a strategic vision. No longer is intellectual property (IP) just a necessary expense for large technology companies. Competing and succeeding in today's marketplace requires an in-depth understanding of IP - its use as a weapon, as a shield, and as a monetizable asset. Yet in a world where fortunes can rise or founder on the strength of an IP portfolio, hesitation to enter this arcane, unfamiliar world still abounds. This book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competitive value. With its results-oriented perspective and international focus, Intellectual Property for Managers and Investors is essential for those with decision making responsibility at the interface where business and innovation meet.

This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.