Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

Solution at Hand to Improve Quality presents the materials necessary for understanding problems and solutions to integrate educational media technology in classroom teaching by exploring factors that affect the perceptions of instructional leaders. A considerable portion of the Solution at Hand to Improve Quality describes the roles of media in improving the quality of teaching-learning process and the roles of different actors. It focuses in identifying the instructional leaders tendency to favor on supplementary or/and substitutive roles of media for classroom teaching in relation to their past training as well as experience. Solution at Hand to Improve Quality also pointed out the reasons behind for instructional leaders’ perception and detailed solutions for the existing problems. Finally, Solution at Hand to Improve Quality presents practical recommendations for curriculum developers, education officials, teachers’ educators, educational media experts, instructional leaders and even to teachers.

This book was written to show that light is a primal element of life. All life originates and develops under the influence of the light of the sun, that "super terrestrial natural force" (Goethe). Sunlight influences the vital processes not onlyofthe plant (e. g. , heliotropism, photosynthesis) and the animal (e. g. , color change, maturation of the gonads) but of man as well. The human organism too reacts "heliotropically," as the 24 hour rhythm of the sleep-waking cycle demonstrates. of Artists have always perceived clearly the intensive stimulatory effect sunlight on their activity. One is reminded here ofCesare Lombroso, who wrote to his daughter "that thoughts come in the greatest profusion when (my) room is flooded with the sun's rays. " Richard Wagner exclaimed: "Ifonly the sun would come out, I would have the score finished in no time. " Bernard Shaw had a little cottage where he worked that could be turned according to the position of the sun. The composer Humperdinck wrote: "The sun is indispensable for my work; that is why it is important for me to have my study face east or south. " As these few examples indicate, it is above all those active in the arts who intuitively grasp the positive influence of sunlight on the psycho-physical effi ciency of their organism. In an age, however, when fluorescent lighting turns night into day, we are in danger of forgetting that man is a creature of nature as well as of culture.

An increasing amount of research is being developed in the area where technology and humans meet. The success or failure of technologies and the question whether technology helps humans to fulfill their goals or whether it hinders them is in most cases not a technical one. User Perception and Influencing Factors of Technology in Everyday Life addresses issues of human and technology interaction. The research in this work is interdisciplinary, ranging from more technical subjects such as computer science, engineering, and information systems, to non-technical descriptions of technology and human interaction from the point of view of sociology or philosophy. This book is perfect for academics, researchers, and professionals alike as it presents a set of theories that allow us to understand the interaction of technology and humans and to put it to practical use.

There has been an explosion in the coverage of foreign influence efforts in the United States in recent years, thanks in large part to the revelation that the Russian government invested a great deal of time and resources into managing the ways Americans perceived the candidates in the 2016 presidential election. However, despite all the discussion, confusion seems to persist regarding how governments work to frame the ways people see the world. While influence has always been a weapon of warfare, the digital age has brought about a dramatic shift in the ways in which perceptions are managed. The barriers that once existed between formal government narratives and individual citizens of foreign nations have gone in favor of a widely connected but often ideologically isolated populous. As Americans grow more divided, foreign influence efforts are better suited than ever cater to the individual by way of persuasion masked in confirmation bias. This effort to influence, to shift perceptions, is not a byproduct of diplomacy, but rather a facet of hybrid warfare - and let there be no mistake, a war is raging. As long as human beings look to the horizon and wonder, as long as nations stretch further than ear shot, as long as the populous has a say in the actions of their governments, perception can be used as a weapon. We look out our windows to see what

Writing is one of four skills in English that have to be mastered by foreign language learners. In the English language, writing can be the most difficult skill because of how writers have to apply their ideas to produce good writing. Not only that, but to produce good writing we also have to have good grammar skills so that our writing will be correct.