After seeing the Pokémon movie, a young boy is amazed to discover that he has turned into the star.

Initially developed in Japan by Nintendo as a computer game, Pokémon swept the globe in the late 1990s. Based on a narrative in which a group of children capture, train, and do battle with over a hundred imaginary creatures, Pokémon quickly diversified into an array of popular products including comic books, a TV show, movies, trading cards, stickers, toys, and clothing. Pokémon eventually became the top grossing children's product of all time. Yet the phenomenon fizzled as quickly as it had ignited. By 2002, the Pokémon craze was mostly over. Pikachu’s Global Adventure describes the spectacular, complex, and unpredictable rise and fall of Pokémon in countries around the world. In analyzing the popularity of Pokémon, this innovative volume addresses core debates about the globalization of popular culture and about children’s consumption of mass-produced culture. Topics explored include the origins of Pokémon in Japan’s valorization of cuteness and traditions of insect collecting and anime; the efforts of Japanese producers and American marketers to localize it for foreign markets by muting its sex, violence, moral ambiguity, and general feeling of Japaneseness; debates about children’s vulnerability versus agency as consumers; and the contentious question of Pokémon’s educational value and place in school. The contributors include teachers as well as scholars from the fields of anthropology, media studies, sociology, and education. Tracking the reception of Pokémon in Japan, the United States, Great Britain, France, and Israel, they emphasize its significance as the first Japanese cultural product to enjoy substantial worldwide success and challenge western dominance in the global production and circulation of cultural goods. Contributors. Anne Allison, Linda-Renée Bloch, Helen Bromley, Gilles Brougere, David Buckingham, Koichi Iwabuchi, Hirofumi Katsuno, Dafna Lemish, Jeffrey Maret, Julian Sefton-Green, Joseph Tobin, Samuel Tobin, Rebekah Willet, Christine Yano

The most famous Pokemon--or "pocket monster"--is featured in an amusing yarn. Readers can follow the mousy-looking Pikachu, Pokemon #25, through a whimsical sort of day. Color illustrations throughout.

High on a snowy mountain peak, Ash and the gang are searching for a rare Ice Pokm̌on. But when everyone gets caught in a blizzard, who can save them?

Welcome to Camp Pikachu, where kids can act out adventures from their favorite Pokémon games and cartoons, battling other teams to earn points and badges and, if they're lucky, make it into the Summer Camp Hall of Fame! During their first week at Camp Pikachu, Marco and his friends on Team Treecko find the perfect secret base: a tree house straight out of Fortree City. They proudly post their team flag out front. But during a game of capture the flag, someone vandalizes their base. Who did it? Marco thinks he knows: Team Fennekin, led by Stella and her brother, Sam. Sam is always up to no good. And his big sister is as mean as Meowth, the cat that prowls the camp. During the next round of capture the flag, Team Treecko bands together and tries every Pokémon trick they know. Logan makes mud balls and Pitfall Mats. Nisha creates a catapult inspired by Clemont. And Maddy? Well, she’d help, too, if she weren’t so busy making Poké Puffs. But when Sam gets hit by a stone mixed in with the mud balls, the game comes to a screeching halt—and Team Treecko discovers that Sam may not be quite the bully they thought he was. Just as Pokémon can Mega Evolve with Mega Stones, can a bully change his ways? Team Treecko is about to find out! The first book in an exciting new series for Pokémon fans full of adventure, friendship, and summer fun. You'll want to collect them all! Longtime fans of Pokemon, or new fans of the hit app Pokemon Go, will love reading about Marco and his friends at Camp Pikachu. Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers—picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft and Pokemon; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

Two adventures of Pikachu and all-star Pokémon, illustrated with scenes from the Pokémon movies.

Pikachu is sick. He has too much electricity and he's zapping everything in sight! He cannot go outside and play. He has to stay in and rest. But all of this doesn't stop team rocket from trying to steal pikachu! Can pikachu's new friends help him hide? Or will team rocket finally catch the electric pokeacute.