Illustration on Advertising

Illustration on Advertising
Title Illustration on Advertising PDF eBook
Author Eva Minguet Cámara
Publisher
Pages 0
Release 2010
Genre Design
ISBN 9788496823808

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Este es un libro centrado en la creatividad, la innovación y la búsqueda de nuevas y diferentes técnicas aplicadas a la publicidad, la comunicación, el marketing, etc., que reúne a los mejores profesionales creativos y a las agencias con mayor proyección mundial, convirtiéndose en un libro único de publicidad ilustrada o creativa en todos los sentidos.

Marketing Illustration

Marketing Illustration
Title Marketing Illustration PDF eBook
Author Marshall Arisman
Publisher Simon and Schuster
Pages 236
Release 2010-02-23
Genre Design
ISBN 158115724X

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The market for illustration is changing. How can illustrators survive and thrive? Illustration students, educators, and working artists will find illuminating commentary on editorial, graphic novels, comics, animations, Web, games, toys, fashion, textiles, and more, along with an exploration of how old platforms have changed and new ones emerged. Fifty working illustrators, including such top names as Christoph Niemann, Alex Murawski, Jashar Awan, Yuko Shimuzo, and Tomer Hanuka, share insights on what works now. Published in association with the School of Visual Arts, Marketing Illustration explores the impact of technology and the future of the illustration market. No illustrator can afford to miss this thought-provoking resource.

50 Markets of Illustration

50 Markets of Illustration
Title 50 Markets of Illustration PDF eBook
Author John Roman
Publisher Simon and Schuster
Pages 313
Release 2014-08-01
Genre Design
ISBN 1440340218

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This overview of the numerous markets that currently exist for illustrators reveals a vast and wide-ranging pool of potential freelance opportunities. This reference catalogs many lesser-known, supplementary markets beyond the traditional, more-populated avenues for illustration assignments. Features fifty specialized markets in which artists and illustrators can potentially prosper.

Art Principles as Used in Advertising

Art Principles as Used in Advertising
Title Art Principles as Used in Advertising PDF eBook
Author Anna Cornelia Wilson
Publisher
Pages 174
Release 1921
Genre
ISBN

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Illustration: A Theoretical and Contextual Perspective

Illustration: A Theoretical and Contextual Perspective
Title Illustration: A Theoretical and Contextual Perspective PDF eBook
Author Alan Male
Publisher AVA Publishing
Pages 219
Release 2007-07-25
Genre Art
ISBN 2940373515

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Successful, forward-thinking illustrators no longer operate the way many did and still do, as merely colouring-in technicians, receiving briefs that are heavily directed and prescribed regarding content and overall visual concept. Nowadays, illustrators need to be educated, socially and culturally aware communicators, having knowledge, understanding and insight regarding the context within which they are working, the subject matter that they are engaged with, and to be able professionals working within the parameters and needs of the market place and target audiences. They need to utilise a breadth of intellectual and practical skills some that might once be regarded as transferable from other disciplines, but are now considered essential if the illustrator has ambitions to transcend the basic role of commissioned hack. This book introduces the concept of the illustrator as a specialist or authority on a particular subject or as an originator of either fiction and/or non-fiction material. Examples include- effective and creative written communication and authorship, academic research, art direction and design management. The book focuses on illustration, education and theory, in particular the latter stages of undergraduate development and post-graduate study and research- such as theoretical and intellectual processes, research and visual language. Definitions and philosophies of what illustration is are also featured, together with a relevant historical overview.

The Fundamentals of Illustration

The Fundamentals of Illustration
Title The Fundamentals of Illustration PDF eBook
Author Lawrence Zeegen
Publisher AVA Publishing
Pages 179
Release 2005
Genre Art
ISBN 2940373337

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After a decade of catching up with technology, modern illustration is digitally literate and full of stylistic attitude. Today's illustrators work across a broad range of traditional skills and software and are much in demand. Recognising illustration as a freelance profession, The Fundamentals of Illustration explains best working practices appropriate to all industry sectors, including how to market and promote work effectively. It also includes a useful section on copyright and the legalities of selling work. Accompanied by engaging visuals and examples from the world of professional illustration, The Fundamentals of Illustration offers a unique and comprehensive insight into the world of professional illustration.

The Printing Art

The Printing Art
Title The Printing Art PDF eBook
Author
Publisher
Pages 714
Release 1910
Genre Printing
ISBN

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