Publicidad 360º
Title | Publicidad 360º PDF eBook |
Author | Alejandro Álvarez Nobell |
Publisher | Ediciones Universidad San Jorge |
Pages | 351 |
Release | 2014-03-14 |
Genre | Business & Economics |
ISBN | 8494119818 |
Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.
Without Criteria
Title | Without Criteria PDF eBook |
Author | Steven Shaviro |
Publisher | MIT Press |
Pages | 191 |
Release | 2012-08-17 |
Genre | Philosophy |
ISBN | 0262517973 |
A Deleuzian reading of Whitehead and a Whiteheadian reading of Deleuze open the possibility of a critical aesthetics of contemporary culture. In Without Criteria, Steven Shaviro proposes and explores a philosophical fantasy: imagine a world in which Alfred North Whitehead takes the place of Martin Heidegger. What if Whitehead, instead of Heidegger, had set the agenda for postmodern thought? Heidegger asks, “Why is there something, rather than nothing?” Whitehead asks, “How is it that there is always something new?” In a world where everything from popular music to DNA is being sampled and recombined, argues Shaviro, Whitehead's question is the truly urgent one. Without Criteria is Shaviro's experiment in rethinking postmodern theory, especially the theory of aesthetics, from a point of view that hearkens back to Whitehead rather than Heidegger. In working through the ideas of Whitehead and Deleuze, Shaviro also appeals to Kant, arguing that certain aspects of Kant's thought pave the way for the philosophical “constructivism” embraced by both Whitehead and Deleuze. Kant, Whitehead, and Deleuze are not commonly grouped together, but the juxtaposition of them in Without Criteria helps to shed light on a variety of issues that are of concern to contemporary art and media practices.
Bibliographic Guide to Latin American Studies
Title | Bibliographic Guide to Latin American Studies PDF eBook |
Author | |
Publisher | |
Pages | 704 |
Release | 1986 |
Genre | Catalogs, Union |
ISBN |
Género y sexo en el discurso artístico
Title | Género y sexo en el discurso artístico PDF eBook |
Author | Santiago González |
Publisher | Universidad de Oviedo |
Pages | 580 |
Release | 1994 |
Genre | Art |
ISBN | 9788474688269 |
A Theory of Legal Sentences
Title | A Theory of Legal Sentences PDF eBook |
Author | Manuel Atienza |
Publisher | Springer Science & Business Media |
Pages | 216 |
Release | 2012-12-06 |
Genre | Philosophy |
ISBN | 9400708483 |
Legal statements are, according to the authors, the most basic elements of the law. Nevertheless they must be considered not only as the pieces of a puzzle, but also as the components of a dynamic and highly complex reality: the law of contemporary society. The book presents an analysis of the different types of legal statements (mandatory rules, principles, power-conferring rules, definitions, permissions, values and the rule of recognition) from a threeefold perspective, that is, considering their logical structure, their function in legal reasoning as reasons for action, and their connections with the interests and power relationships among the individuals and the social groups. The result is conceived as a first step in the building of a general theory of law designed not as an isolated discourse but as a decisive element for the dynamization of the legal culture.
Revista de Fomento Social
Title | Revista de Fomento Social PDF eBook |
Author | |
Publisher | |
Pages | 488 |
Release | 1979 |
Genre | Christian sociology |
ISBN |
Speaking Spanish in the US
Title | Speaking Spanish in the US PDF eBook |
Author | Janet M. Fuller |
Publisher | Multilingual Matters |
Pages | 505 |
Release | 2020-06-02 |
Genre | Language Arts & Disciplines |
ISBN | 178892830X |
This book introduces readers to basic concepts of sociolinguistics with a focus on Spanish in the US. The coverage goes beyond linguistics to examine the history and politics of Spanish in the US, the relationship of language to Latinx identities, and how language ideologies and policies reflect and shape societal views of Spanish and its speakers. Accessible to those with no linguistic background, this book provides students with a foundation in the study of language and society, and the opportunity to relate theoretical concepts to Spanish in the US in a range of contexts, including everyday speech, contemporary culture, media, education and policy. The book is a substantially revised and expanded 2nd edition of Spanish Speakers in the USA, including new chapters on the history of Spanish in the US, the demographics of Spanish in the US, and language policy; and expanded chapters on language ideologies, race, identity, media, and education. A Spanish-language edition of this book is also available: https://www.multilingual-matters.com/page/detail/?K=9781800413931.