As an indie author you may have heard a thing or two about starting an email list. But what if you're not sure where to start? Nowadays there are so many options available to you--AWeber, Constant Contact, iContact, Vertical Response and so many others--but one of the most popular is MailChimp. If you've ever wanted to try MailChimp but weren't sure where to start or possibly found it intimidating, then this is the book for you. Follow along with simple step-by-step instructions that will make it easy to master sending your first campaign and get you connecting with your fan base. In this short guide you'll discover: -How to set up your account and start your first list -How to build various types of signup forms -How to build your first campaign -How to understand analytics -Ideas for building your mailing list -General tips and do's and don'ts for writing your campaigns -Explore further integrations such as WordPress plugins, mobile apps, Facebook and tablet forms Email marketing shouldn't be hard and it shouldn't cost you an arm and a leg either so sit back, pull up a seat, and let's start building you some new skills. email marketing, indie author, self-publishing, mailchimp, newsletter, online marketing, beginners

Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either sold lists or current customer database. Broadly, the term is usually used to refer to sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business, sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately, and adding advertisements to email messages sent by other companies to their customers.

Successful email mаrkеtіng starts with your subscriber lіѕt. Oреn rаtеѕ, click through rаtеѕ, аnd mоѕt іmроrtаntlу - rеѕultѕ - аrе all dіrесtlу impacted bу whо іѕ receiving and taking асtіоn оn уоur еmаіlѕ. Since Mаіlсhіmр'ѕ mоnthlу rates аrе bаѕеd on your tоtаl subscriber соunt, уоu'll wаnt tо mаkе ѕurе thаt уоur lіѕt іѕ clean, соmрlіаnt, and dоеѕn't іnсludе any duрlісаtеѕ. Prореr lіѕt сrеаtіоn and іmроrtіng is thе most important ѕtер for any Mаіlсhіmр uѕеr. Bеfоrе you саn ѕtаrt designing, coding аnd ѕеndіng HTML email, уоu nееd tо knоw hоw it wоrkѕ аnd whаt tools уоu'll nееd. Here's some bасkgrоund іnfоrmаtіоn that еvеrу email designer and marketer should knоw. Thе most important thіng tо know аbоut HTML еmаіl іѕ thаt you саn't juѕt аttасh an HTML fіlе аnd a bunсh of іmаgеѕ tо a mеѕѕаgе and сlісk ―send.‖ Mоѕt оf the time, уоur rесіріеntѕ' еmаіl applications wіll break all the paths to уоur іmаgе fіlеѕ bу moving your images іntо temporary folders оn уоur hаrd drive. And уоu can't just раѕtе аll уоur code іntо уоur email аррlісаtіоn, either. Mоѕt email аррѕ ѕеnd messages іn рlаіn-tеxt format bу default, ѕо thе HTML wоn't rеndеr. Yоur rесіріеntѕ would just see all that raw ѕоurсе соdе, instead оf thе рrеttу email thаt'ѕ ѕuрроѕеd to ѕhоw uр. Ready to explore new feature and know your software better? Read This book to know more.

Make your next track a studio-quality gem with this celebrated recording guide Have you ever dreamed of producing the next big song? Or maybe you need some hints on the recording gear used to create pro podcasts? With just a little bit of guidance, there’s nothing stopping you from creating crystal-clear, studio-quality tracks from the comfort of your own home. In Home Recording For Dummies, expert sound engineer and celebrated author Jeff Strong demystifies the world of recording and walks you through every step of creating high-fidelity audio. With this book at your side, you’ll discover how to choose a room that fits your studio needs, get the hardware you can’t live without, choose the right microphone for the task at hand, record live and virtual instruments, build rhythm tracks and loops, and edit, mix, and master your recording. Learn how to: Set up your home studio, acquire and connect all the right gear, and build multi-track recordings Understand the different types of microphones and the best use for each Record audio from live sound or virtual instruments Edit your tracks for better project management Mix and master your music for public consumption Home Recording For Dummies is the must-read guide that helps home create high-fidelity, multi-track songs and recordings that blow audiences away.

This book is written in a friendly, beginner's guide style with plenty of step-by-step instructions for installing, configuring, and using Magento to run your own e-commerce site. We will set up an example store in the book with enough information to adapt the instructions according to your needs.This book is for anyone who wants to create an online store using Magento. If you are a non-technical person and are discouraged by the complexity of this powerful e-commerce application, this book is ideal for you. This book would also suit someone with e-commerce knowledge but requires a guide to getting started with Magento.

Ten minibooks in one! The perfect reference for beginning web builders This hefty, 800+ page book is your start-to-finish roadmap for building a web site for personal or professional use. Even if you're completely new to the process, this book is packed with everything you need to know to build an attractive, usable, and working site. In addition to being a thorough reference on the basics, this updated new edition also covers the very latest trends and tools, such as HTML5, mobile site planning for smartphones and tablets, connecting with social media, and more. Packs ten minibooks into one hefty reference: Preparation, Site Design, Site Construction, Web Graphics, Multimedia, Interactive Elements, Form Management, Social Media Integration, Site Management, and Case Studies Covers the newest trends and tools, including HTML5, the new Adobe Create Suite, and connecting with social media Offers in-depth reviews and case studies of existing sites created for a variety of purposes and audiences, such as blog sites and non-profit sites Walks you through essential technologies, including Dreamweaver, HTML, CSS, JavaScript, PHP, and more Plan, build, and maintain a site that does exactly what you need, with Building Web Sites All-In-One For Dummies, 3rd Edition.

Inspiring guidance for the principles of designing for humans.