How to Humble a Wingnut and Other Lessons from Behavioral Economics
Title | How to Humble a Wingnut and Other Lessons from Behavioral Economics PDF eBook |
Author | Cass R. Sunstein |
Publisher | University of Chicago Press |
Pages | 53 |
Release | 2013-12-13 |
Genre | Business & Economics |
ISBN | 022614724X |
In How to Humble a Wingnut, leading constitutional scholar, behavioral economist, and former Administrator of the White House Office of Information and Regulatory Affairs Cass R. Sunstein examines the unconventional impetuses behind human decision-making. Why it is that people often choose to behave so strangely? Sunstein’s incisive commentaries point to recent empirical findings to demonstrate how and why people convince themselves they are right despite evidence to the contrary; fear dangers they are unlikely to encounter; and ignore real risks. Mining developments in recent behavioral studies for tips on everything from holiday shopping and political biases to staying healthy and clear thinking in general, Sunstein nudges his reader towards that rarest of grounds—understanding.
Secret Sauce
Title | Secret Sauce PDF eBook |
Author | Harry Mills |
Publisher | AMACOM |
Pages | 213 |
Release | 2017-02-21 |
Genre | Business & Economics |
ISBN | 0814438075 |
This helpful resource shows you how to transform unconvincing messages into compelling copy. The new rules for persuasive messaging. When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now must pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. This book comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides: Clear examples of what works and what doesn't Fascinating insights from behavioral and neurological research Powerful lessons from successful and failed campaigns Less than 10 percent of marketing messages are truly compelling-engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.
Evaluation in the Post-Truth World
Title | Evaluation in the Post-Truth World PDF eBook |
Author | Mita Marra |
Publisher | Taylor & Francis |
Pages | 185 |
Release | 2024-04-16 |
Genre | Political Science |
ISBN | 1040019390 |
Evaluation in the Post-Truth World explores the relationship between the nature of evaluative knowledge, the increasing demand in decision-making for evaluation and other forms of research evidence, and the post-truth phenomena of antiscience sentiments combined with illiberal tendencies of the present day. Rather than offer a checklist on how to deal with post-truth, the experts found herein wish to raise awareness and reflection throughout policy circles on the factors that influence our assessment and policy-related work in such a challenging environment. Journeying alongside the editor and contributors, readers benefit from three guiding questions to help identify specific challenges but tools to deal with such challenges: How are policy problems conceptualized in the current political climate? What is the relationship between expertise and decision-making in today’s political circumstances? How complex has evaluation become as a social practice? Evaluation in the Post-Truth World will benefit evaluation practitioners at the program and project levels, as well as policy analysts and scholars interested in applications of evaluation in the public policy domain. Chapters 6, and 11 of this book are freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND)] 4.0 license.
I Love Jesus, But I Want to Die
Title | I Love Jesus, But I Want to Die PDF eBook |
Author | Sarah J. Robinson |
Publisher | WaterBrook |
Pages | 257 |
Release | 2021-05-11 |
Genre | Religion |
ISBN | 0593193539 |
A compassionate, shame-free guide for your darkest days “A one-of-a-kind book . . . to read for yourself or give to a struggling friend or loved one without the fear that depression and suicidal thoughts will be minimized, medicalized or over-spiritualized.”—Kay Warren, cofounder of Saddleback Church What happens when loving Jesus doesn’t cure you of depression, anxiety, or suicidal thoughts? You might be crushed by shame over your mental illness, only to be told by well-meaning Christians to “choose joy” and “pray more.” So you beg God to take away the pain, but nothing eases the ache inside. As darkness lingers and color drains from your world, you’re left wondering if God has abandoned you. You just want a way out. But there’s hope. In I Love Jesus, But I Want to Die, Sarah J. Robinson offers a healthy, practical, and shame-free guide for Christians struggling with mental illness. With unflinching honesty, Sarah shares her story of battling depression and fighting to stay alive despite toxic theology that made her afraid to seek help outside the church. Pairing her own story with scriptural insights, mental health research, and simple practices, Sarah helps you reconnect with the God who is present in our deepest anguish and discover that you are worth everything it takes to get better. Beautifully written and full of hard-won wisdom, I Love Jesus, But I Want to Die offers a path toward a rich, hope-filled life in Christ, even when healing doesn’t look like what you expect.
The 2030 Spike
Title | The 2030 Spike PDF eBook |
Author | Colin Mason |
Publisher | Routledge |
Pages | 256 |
Release | 2013-06-17 |
Genre | Law |
ISBN | 1136555110 |
The clock is relentlessly ticking! Our world teeters on a knife-edge between a peaceful and prosperous future for all, and a dark winter of death and destruction that threatens to smother the light of civilization. Within 30 years, in the 2030 decade, six powerful 'drivers' will converge with unprecedented force in a statistical spike that could tear humanity apart and plunge the world into a new Dark Age. Depleted fuel supplies, massive population growth, poverty, global climate change, famine, growing water shortages and international lawlessness are on a crash course with potentially catastrophic consequences. In the face of both doomsaying and denial over the state of our world, Colin Mason cuts through the rhetoric and reams of conflicting data to muster the evidence to illustrate a broad picture of the world as it is, and our possible futures. Ultimately his message is clear; we must act decisively, collectively and immediately to alter the trajectory of humanity away from catastrophe. Offering over 100 priorities for immediate action, The 2030 Spike serves as a guidebook for humanity through the treacherous minefields and wastelands ahead to a bright, peaceful and prosperous future in which all humans have the opportunity to thrive and build a better civilization. This book is powerful and essential reading for all people concerned with the future of humanity and planet earth.
The Rapture of the Nerds
Title | The Rapture of the Nerds PDF eBook |
Author | Cory Doctorow |
Publisher | Macmillan |
Pages | 353 |
Release | 2012-09-04 |
Genre | Fiction |
ISBN | 0765329107 |
From the two defining personalities of post-cyberpunk SF, a brilliant collaboration to rival 1987's The Difference Engine by William Gibson and Bruce Sterling
Primer on Decision Making
Title | Primer on Decision Making PDF eBook |
Author | James G. March |
Publisher | Simon and Schuster |
Pages | 423 |
Release | 1994-05-23 |
Genre | Business & Economics |
ISBN | 1439108331 |
Building on lecture notes from his acclaimed course at Stanford University, James March provides a brilliant introduction to decision making, a central human activity fundamental to individual, group, organizational, and societal life. March draws on research from all the disciplines of social and behavioral science to show decision making in its broadest context. By emphasizing how decisions are actually made -- as opposed to how they should be made -- he enables those involved in the process to understand it both as observers and as participants. March sheds new light on the decision-making process by delineating four deep issues that persistently divide students of decision making: Are decisions based on rational choices involving preferences and expected consequences, or on rules that are appropriate to the identity of the decision maker and the situation? Is decision making a consistent, clear process or one characterized by ambiguity and inconsistency? Is decision making significant primarily for its outcomes, or for the individual and social meanings it creates and sustains? And finally, are the outcomes of decision processes attributable solely to the actions of individuals, or to the combined influence of interacting individuals, organizations, and societies? March's observations on how intelligence is -- or is not -- achieved through decision making, and possibilities for enhancing decision intelligence, are also provided. March explains key concepts of vital importance to students of decision making and decision makers, such as limited rationality, history-dependent rules, and ambiguity, and weaves these ideas into a full depiction of decision making. He includes a discussion of the modern aspects of several classic issues underlying these concepts, such as the relation between reason and ignorance, intentionality and fate, and meaning and interpretation. This valuable textbook by one of the seminal figures in the history of organizational decision making will be required reading for a new generation of scholars, managers, and other decision makers.