Who are you? It’s an open, direct and simple (also rude) question. The truth is this is the question that everyone will ask themselves about you. The world has changed. Our life is online now. Do you notice the enormous amount of information you are giving away so others can find it? Some say it’s dangerous. But where some see a problem, others see an opportunity. From a professional point of view, social networks and global access to the internet bring us amazing opportunities. Market yourself; notice your work, your skills, and what you are able and willing to do. Control the information about yourself and manage it so it boosts your image! Make a name for yourself, be respected. Be the one who decides the answer to the question “who are you?” That's what we call Personal Branding, a way leading to a uniquely distinguishable impression. That is what we are going to do in this book, to explore how to build our Personal Brand in an honest and simple way, without lying.

-- The main target for scams are those 50 years of age or older. -- This book will expose all the latest scams, frauds, and cons -- and can be updated yearly, if necessary, to expose all the latest schemes. Fraud -- credit card fraud, telemarketing scares, Internet scares, identity theft and hundreds of other items that are geared to separate you from your money -- is a multi-billion dollar business, both in the U.S. and worldwide. From a simple three-card monte game on a street corner to sophisticated banking and Wall Street swindles, cons, frauds and scams are destined to strike one in ten Americans this year. Check kiting, ATM scares, bankruptcy fraud, real estate scams, Nigerian money offers, and even slave reparation scams -- there are hundreds, maybe thousands, of ways to get suckered by telemarketers or just plain fast-talking swindlers. Scary stuff, right? This book identifies the myriad of scams, cons, and frauds perpetrated every minute of every day in this country, and gives cutting-edge, up-to-date advice on how you can protect yourself from unscrupulous cons of every conceivable stripe. There will also be an entertaining section on con artists through history, from the infamous grifters of the Great Depression to the masterminds of the recent Enron collapse -- perhaps one of the greatest scams in America's history.

A timely guide to uncovering financial fraud 2008 and 2009 will be remembered for bear markets, a global credit crunch, and some of the largest investment scams ever. But these scams are nothing new, they've been repeated throughout history, and there will certainly be more to come. But the good news is fraudsters often follow the same basic playbook. Learn the playbook, and know how to ask the right questions, and financial fraud can be easy to detect and simple to avoid. In How to Smell a Rat, trusted financial expert Ken Fisher provides you with an inside's view on how to spot financial disasters before you become a part of them. Filled with in-depth insights and practical advice, this reliable resource takes an engaging look at recent and historic examples of fraudsters, how they operated, and how they can be easily avoided. Fisher also shows you the quick, identifiable features of financial frauds and arms you with the questions to ask when assessing a money manager. Prepares you to identify and avoid financials cams that could instantly destroy your wealth Contains examples that highlight how financial frauds are committed Provides questions everyone should ask before entering any investment endeavor With How to Smell a Rat as your guide, you'll learn how to protect your interests and assets from unnecessary losses.

A whimsical resource for low-risk grifters provides a treasury of humorous tips and historical facts about the art of the con, in a volume that outlines easy-to-follow swindles that can be used to score free meals, good tickets, bar bets, and more.

In "How to Become a $uperstar $ales Professional," sales training expert Winnie Ary dispels the myth that good selling skills are a birthright rather than acquired skills. In her direct, right-to-the-point manner, she addresses many of the selling skills you must master in order to become a Superstar Sales Professional, while providing specific techniques and examples throughout each chapter.

Games, or contexts of strategic interaction, pervade and suffuse our lives and the lives of all organisms. How are we to make sense of and cope with such situations? How should an agent play? When will and when won't cooperation arise and be maintained? Using examples and a careful digestion of the literature, Agents, Games, and Evolution: Strategies at Work and Play addresses these encompassing themes throughout, and is organized into four parts: Part I introduces classical game theory and strategy selection. It compares ideally rational and the "naturalist" approach used by this book, which focuses on how actual agents chose their strategies, and the effects of these strategies on model systems. Part II explores a number of basic games, using models in which agents have fixed strategies. This section draws heavily on the substantial literature associated with the relevant application areas in the social sciences. Part III reviews core results and applications of agent-based models in which strategic interaction is present and for which design issues have genuine practical import. This section draws heavily on the substantial literature associated with the application area to hand. Part IV addresses miscellaneous topics in strategic interaction, including lying in negotiations, reasoning by backward induction, and evolutionary models. Modelled after the authors' Agents, Games, and Evolution course at the University of Pennsylvania, this book keeps mathematics to a minimum, focusing on computational strategies and useful methods for dealing with a variety of situations.

A sucker is still born every minute. In this modern and interconnected world, con-men are lurking everywhere – it’s never been easier for them to dupe us, take from us, and infiltrate our lives. One of the world’s leading and celebrated experts on con-games takes the reader through the history of cons, how they’ve been updated to the modern age, how they work, how to spot them, and how to protect yourself from being the victim of one. R. Paul Wilson is a con-man who works for the other side – our side. He has spent a lifetime learning, performing, studying, and teaching about the ins and outs of the con world in order to open up our eyes to the dangers lurking about us – and to show us how not to get taken. Paul has never made a living as a con-man, profiting off of marks – he has used his expertise throughout his life to help people avoid cons. In this fascinating book, Paul takes the reader through the history and developments of the con game, what elements from the past are based on basic human psychology and have stood the test of time, what has been updated for the modern era and how it’s getting used in the computer age, the structure of how these cons work, and – most importantly - how to recognize one, protect yourself and your loved ones, and avoid becoming just another sucker.