This book is about the past, present, and future of hospitality. It presents a comprehensive study on the state of the industry by describing the challenges it has been dealing with, major disruptions in the recent years, effects of tech evolution, cloud computing, alternative accommodations and COVID-19, with a glimpse into what the future holds in the next 5-10 years and how we can get there faster and more efficiently. It contains exclusive interviews with industry leaders and technology founders who share their stories about what inspired them to start their companies, how they overcame the challenges presented by the hospitality industry, and how they developed their products into key elements of the hospitality ecosystem. You will also find interviews with companies like Google and AWS where they share their vision on how to move the industry forward through technology and what they are already doing in that area. This book is best suited for: hotel owners and managers, executives of hospitality companies, technology founders, investors, hospitality professors and students as well as anyone else who has an interest in the hospitality industry and shares my passion for its evolution. Regardless of your current experience and knowledge level, you will learn many new things about the industry. At least one ‘Aha!’ moment per chapter is guaranteed.

Mobile computing and wireless technology have grown at a phenomenal rate in recent years, and so has artificial intelligence. The most advanced software applications that the world ever witnessed can be realized through a combined aspect of these disciplines, capable of delivering high level support to various industry sectors and to people’s quality of life in general. Currently, many countries are facing challenges from the COVID-19 pandemic. One of the most impacted industries by the pandemic is that of tourism and hospitality. It is time to explore and leverage the power of mobile and wireless intelligence to assist with the recovery of the tourism and hospitality sector during and after the pandemic, which constitutes a need for relevant research in the field. Mobile Computing and Technology Applications in Tourism and Hospitality presents the latest research and development in mobile and intelligent computing with a focus on tourism and hospitality sectors. The chapters discuss the role of research on innovative technologies and applications for resilience to return the tourism and hospitality industry back to its normal state. This includes research on topics such as sensor-based technology, smart tourism, virtual and augmented reality, mobile travel applications, and more. This book is ideal for managers, executives, museum and cultural heritage specialists, app developers, IT consultants, tourism and hospitality professionals, researchers, academicians, and students.

As the digital revolution has dominated the modern business world, successful online marketing is made a necessity, not a luxury.If you're determined to embark on digital marketing for your hotel or tourism company, but you 're deterred by the complexity of the task, we have news! If you're set on giving your business THAT upward trend, with most efficient digital marketing strategies, this book is exactly what you need! Get Your Hands On A Rich Collection Of Marketing Wisdom!A pioneer in Digital Media and Technology, founder of Barbados.org, most popular Caribbean travel site for Barbados, best-selling author of Website and winner of the Atlantic Canada Award for Innovation in Technology, featuring in New York Times (NYT 2011 nytimes.com/2011/04/19/business/19hotels.html) & The Financial Post, on Canadian TV and countless media...... Ian R. Clayton, author of Marketing Hotels & Tourism Online needs no further recommendation! And he is sharing with all ambitious hotel & tourism business owners a wide range of life-changing tools, tips and techniques to expand your customer base through the smart use of the social and digital media.Get On The Map, Ensure High Ranking & Skyrocket Your Bookings!If you think it's time to save time and tons on money on poor or zero result marketing strategies, you're definitely in the right place!No more theories! Get the first-hand knowledge you need to embark on successful online marketing through tried, tested and proven marketing techniques, precious tools and sound promotion advice:- turbocharge your business digital potential with the high traffic it deserves- get highly ranked and easier to find - build a stellar reputation- get featured in the press- get in charge of the marketing game and ahead of the pack! Walk Your Path To Success With Confidence!Easy-to-follow and comprehensive, this book is a real gem for practical guidance with the last trends in digital marketing, which will help all hotel and tourism professionals feel inspired, supported and empowered to start their own success story!Order Yours NOW & Turn Over A New Leaf On Your Hotel Or Tourism Business! ### Authors Notes The Marketing Hotels and Tourism Online Series are three books, WEBSITE, DIGITAL MEDIA & TECHNOLOGY, that provide simple but powerful, practical and actionable advice and know-how for hotel and tourism professionals, owners and marketers. These books will get you inspired, focused and ready to take direct control of your online marketing, reputation management, and public relations. All Books include actual case studies, illustrations and examples from tourism. The strategies, tools and resources apply to any business and the book is especially reliant to small business owners, manager and industry professionals. Book 1 is for digital novices are requires little or no knowledge of the internet. It explains how to perfect your website for the digital age. Book 2 digital media is still at the introduction level but it introduces more advanced topics featuring what you need to do to drive traffic to your website and build your brand online. All at a easy to follow level. Book 3 is the most advanced level and build on book 1 and book 2. It looks at Artificial Intelligence and technology to Build your brand, market, engage, inspire and close business.

"Based on more than a decade of research, The ABC of XYZ is designed for educators, business managers and parents who want a short and lively introduction to Australia's living generations. The book explores what a generation is, how its definition has changed over the years, and the trends that are emerging for the future. It examines generational conflicts in the school, home and workplace, and the ways in which they can be understood and resolved, and what might be beyond Z. Written by one of Australia's foremost social researchers, this revised edition of The ABC of XYZ reveals the truth behind the labels and is essential reading for anyone interested in how our current generations live, learn and work."--Cover.

This new book focuses on the important concern of sustainability in tourism and hospitality industry. As the world’s natural resource base is limited, the world is looking for solutions in the domains of energy, water, alternate building materials, resource redeployment, and sustainable livelihoods as well. The tourism and hospitality industry is a large deployer of natural and created resources. Some of the themes the book addresses include: designing sustainable restaurants sustainable accommodation practices designing green hotels energy conservation in hotels- a Green Approach technology and sustainability marketing sustainability to consumers sustainable culinary practices sustainable employee practices sustainable equipment design for the hospitality industry sustainable tourism practices sustainable transport practices sustainable tourism destinations/cities The book takes sustainability beyond the realms of external factors that matter to an organization. The authors look at various constituents of the hospitality sector and analyze each of those from a sustainability standpoint. The book includes case studies that are global in nature and that show how sustainable applications can be used and how concerns can be addressed. Environmental challenges are also discussed. This book is futuristic with lot of practical insights for the students, faculty,. and practitioners. Since the contributors are from across the globe, it is fascinating to see the global benchmarks.

This immersive manuscript was written for everyone who wants to better understand the complex realm of hospitality technology. It is for any industry professional who aims to become more successful in the hospitality business: owners, operators, students, lecturers, consultants, investors, tech founders, and other employees of technology companies in travel and hospitality, including product managers, sales, marketing, and customer service teams. The goal of this book and the supplemented diagrams is to help you make sense of the digital chaos, aiding industry professionals in gaining a clearer understanding of how our tech ecosystem functions. Here are the key concepts that are addressed in this book: - How to view our industry from a 360-degree perspective and understand key players and stakeholders. This includes an explanation of the industry’s composition, which affects technology adoption (fragmentation, stakeholders, main categories of decision-makers). - How to easily navigate the complex layout of the hotel technology ecosystem. - Integration dependencies and how they affect technology adoption. - All things AI, related to travel and hospitality. This book aims to not just shed light on the subject but align all stakeholders, and ultimately drive innovation in our industry. It will enable hoteliers to understand how to navigate the complex world of hospitality tech and make optimal tech investment decisions. But at the same time, it will assist tech vendors in better understanding our industry, including their relationships with other players in the market, so they can be more efficient in scaling their products. Additionally, this book will play an important role in getting investors on the same page. They’re the ones who ultimately vote with their wallets, directly affecting the evolution of technology in our industry. It’s essential for them to understand how to make investment decisions that will yield optimal results and significantly improve technology adoption rates thus finally dragging our industry by its ears into the 21st century. This publication will help many hospitality companies learn better ways to succeed in the new Hospitality 2.0 environment. Many problems that hospitality businesses face can be overcome with the right knowledge. If you have the knowledge – you have the power to succeed.