Have you ever wondered how to find the best clients who see the value in your work?Is paid advertising really worth it?What's the best way to get my name out there? Do you want to increase your income this year?Founder of The Handyman Journey Business Consulting, Allen Lee takes you through the marketing basics and tells you what really works. Having tried multiple platforms and failed at some and succeeded at others, he takes the guess work and confusion out of marketing and lays it out in simple steps anyone can follow in this short and simple marketing handbook.

Terry Meany, author of Knack Home Repair & Maintenance, provides all the necessary tools and strategies one needs to turn skills into cash by launching and growing a handyman business. He explains how to get started, develop a service manual, screen clients, serve customers, learn from the competition, and set up a home office—as well as how to use the Internet to develop the business. * Turn your skills into cash * Schedule your jobs * Build word-of-mouth referrals * Manage insurance issues * Handle paperwork—from permits to invoices * Work smart and safe

Reference book on book marketing methodologys, oriented to the USA - covers professional and scholarly book promotion by direct mail, advertising and publicity, marketing of social sciences and medicine books, author relations and international markets, etc., And includes a guide to information sources, glossary of terms and a directory of sponsors and publishers. Illustrations, map and references.

Among the many topics covered in this handy, pocket-sized guide are air and gases, carpentry and construction, pipes, pumps, computers, electronics, geology, math, surveying and mapping, and weights and measures. Includes tables, charts, drawings, lists & formulas.

THE HYPE OVER SOCIAL MEDIA IS OVER. NOW IT'S TIME TO MAKE SOCIAL MEDIA PAY. "The Social Commerce Handbook provides a practical road map for not only mastering but also monetizing your social media investment." -- MARK ELLIS, Managing Director, SYZYGY, a WPP Group digital agency Learn the secrets to unlocking sales with the "Big Five"--YouTube, Pinterest, Facebook, Twitter, and LinkedIn--and seize new sales opportunities from emerging social technology. Coauthored by two of today's leading authorities on this hot new field, The Social Commerce Handbook distills the real-world experience of successful social commerce businesses--from Apple to Zappos--into 20 secrets for turning "Likes" into "Buys". The power of social utility The appeal of social gifting The importance of social curation The role of social status The value of social intelligence

The 10 Secrets to Selling on the World’s #1 Social Network Facebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook. The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel. The f-Commerce Handbook reveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts. Capitalize on impulse purchasing Get customers emotionally involved with your product Use social media as an “experience delivery mechanism” Create powerful social incentives Make customers feel indebted to buy from you Facebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning “Likes” into “Buys.”

Marketing strategy for maximum return, for large & small businesses.