"This book reflects on the multifaceted themes of Web use and presents various approaches to log analysis"--Provided by publisher.

Web information systems engineering resolves the multifaceted issues of Web-based systems development; however, as part of an emergent yet prolific industry, Web site quality assurance is a continually adaptive process needing a comprehensive reference tool to merge all cutting-edge research and innovations. The Handbook of Research on Web Information Systems Quality integrates 30 authoritative contributions by 72 of the world's leading experts on the models, measures, and methodologies of Web information systems, software quality, and Web engineering into one practical guide to Web information systems quality, making this handbook of research an essential addition to all library collections.

"This book investigates how those involved in education can respond to the opportunities offered by the Web 2.0 technology"--Provided by publisher.

This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging for analytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user–Website interactions. Table of Contents: Understanding Web Analytics / The Foundations of Web Analytics: Theory and Methods / The History of Web Analytics / Data Collection for Web Analytics / Web Analytics Fundamentals / Web Analytics Strategy / Web Analytics as Competitive Intelligence / Supplementary Methods for Augmenting Web Analytics / Search Log Analytics / Conclusion / Key Terms / Blogs for Further Reading / References

"The 2nd edition of the Dictionary of Information Science and Technology is an updated compilation of the latest terms and definitions, along with reference citations, as they pertain to all aspects of the information and technology field"--Provided by publisher.

"This book provides a comprehensive reference source on next generation Web technologies and their applications"--Provided by publisher.

"This book is the comprehensive reference source for innovative knowledge on electronic surveys. It provides complete coverage of the challenges associated with the use of the Internet to develop online surveys, administer Web-based instruments, and conduct computer-mediated assessments. This combination of how-to information about online research coupled with profiles of specific measures makes it an indispensable reference"--Provided by publisher.