Handbook of Research on New Product Development

Handbook of Research on New Product Development
Title Handbook of Research on New Product Development PDF eBook
Author Peter N. Golder
Publisher Edward Elgar Publishing
Pages 469
Release 2018
Genre Business & Economics
ISBN 1784718157

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New products are the major driver of revenue growth in today's dynamic business environment. In this Handbook, the world's foremost experts on new product development bring together the latest thinking on this vitally important topic. These thought-leading authors organize knowledge into useful and insightful frameworks covering all aspects of new product development: companies, collaborators, customers, context, markets, and performance. Managers will benefit from the handbook by expanding their knowledge of new product development and researchers will learn about opportunities to continue expanding on this body of knowledge.

The PDMA Handbook of New Product Development

The PDMA Handbook of New Product Development
Title The PDMA Handbook of New Product Development PDF eBook
Author Kenneth B. Kahn
Publisher John Wiley & Sons
Pages 375
Release 2012-11-28
Genre Technology & Engineering
ISBN 1118415493

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New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD. As the premier global advocate for professionals and organizations working in the fields of new product/service development, PDMA has assembled in the Handbook unique content on the critical aspects of product development success including its 2012 Best Practices Research, Lessons Learned from its Outstanding Corporate Innovator Award Winners and keys to success from organizations with proven innovation track records. The 3rd Edition is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all product/service industries.

Handbook of New Product Development Management

Handbook of New Product Development Management
Title Handbook of New Product Development Management PDF eBook
Author Christoph Loch
Publisher Routledge
Pages 560
Release 2008
Genre Business & Economics
ISBN 0750685522

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This text provides a comprehensive view of the challenges in managing the development of new products from well-known and leading contributors in the field.

Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives

Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives
Title Handbook of Research on Trends in Product Design and Development: Technological and Organizational Perspectives PDF eBook
Author Silva, Arlindo
Publisher IGI Global
Pages 608
Release 2010-07-31
Genre Computers
ISBN 1615206183

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"This book provides a detailed view on the current issues, trends, challenges, and future perspectives on product design and development, an area of growing interest and increasingly recognized importance for industrial competitiveness and economic growth"--Provided by publisher.

Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN

Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN
Title Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN PDF eBook
Author Almunawar, Mohammad Nabil
Publisher IGI Global
Pages 883
Release 2020-08-28
Genre Business & Economics
ISBN 1799849856

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Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region. The Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN is an essential reference source that discusses economics, marketing strategies, and mobile payment systems, as well as digital marketplaces, communication technologies, and social technologies utilized for business purposes. Featuring research on topics such as business culture, mobile technology, and consumer satisfaction, this book is ideally designed for policymakers, financial managers, business professionals, academicians, students, and researchers.

Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives

Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives
Title Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives PDF eBook
Author Aiello, Lucia
Publisher IGI Global
Pages 518
Release 2014-01-31
Genre Business & Economics
ISBN 1466650087

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An integrated approach to investigate, create, and propose a model for the value creation of cultural products is essential in maintaining its connection with e-relationship marketing; this examination is important in recognizing a common perspective. The Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives examines the potential value of cultural products and how the support of new technologies can enable non-conventional and social-media marketing relationships. This book aims to highlight an emerging subject area in the field of financial management, management of value creation, and marketing that will be essential for scientists, researchers, and practitioners.

Handbook of Research on Ergonomics and Product Design

Handbook of Research on Ergonomics and Product Design
Title Handbook of Research on Ergonomics and Product Design PDF eBook
Author Hernández Arellano, Juan Luis
Publisher IGI Global
Pages 475
Release 2018-04-06
Genre Technology & Engineering
ISBN 1522552359

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Product design is an important field where ergonomics and human factors should be applied. To achieve this goal, effective strategies for process improvement must be researched and implemented. The Handbook of Research on Ergonomics and Product Design is a critical scholarly resource that provides new theories, methodologies, and applications of ergonomics and product design and redesign. Featuring a broad range of topics such as additive manufacturing, product analysis, and sustainable packing development, this book is geared towards academicians, practitioners, and researchers seeking current research on new theories, methods, and applications related to ergonomics and product design.