"GRASPED WITCHCRAFT: Navigating the Dark Arts of Internet Marketing" embarks on an enlightening journey into the mystical world of digital marketing, where ancient wisdom meets modern strategy. This captivating book explores the ethereal and often shadowy realm of online marketing, drawing parallels between witchcraft's arcane practices and the techniques used in the digital marketplace. Readers are guided through enchanted forests and dark labyrinths, uncovering the secrets of persuasive communication, the power of SEO potions, and the dark wizards of unethical marketing. Along the way, the narrative weaves in lessons on the ethical use of these powers, emphasizing the importance of integrity and the dangers of succumbing to the dark arts for fleeting success. It's an essential grimoire for the digital age, offering a unique perspective on internet marketing strategies while advocating for ethical practices that respect both the audience and the sacred balance of the digital ecosystem. Mystical Framework: Uses the engaging metaphor of witchcraft to explain internet marketing strategies, making complex concepts accessible and memorable. Ethical Focus: Highlights the ethical considerations in digital marketing, encouraging readers to practice their craft with integrity and respect for their audience. Comprehensive Coverage: Offers insights into various aspects of digital marketing, from SEO and content marketing to social media and crisis management, all through an enchanting narrative. Practical Wisdom: Blends ancient wisdom with modern marketing techniques, providing practical advice alongside ethical reflections to guide readers in navigating the digital realm responsibly.

A women's spirituality classic now back in print! The Holy Book of Women's Mysteries is essential for Pagans, feminists, and women seeking to learn more about the spiritual path as it relates to the feminine and the Goddess aspects of witchcraft and Wicca. This book is not about reinstating a matriarchy or tearing down patriarchy; it is about women's spirituality and its relationship with politics and lifestyle. Z. Budapest is one of the founding mothers of modern women's witchcraft, beginning with the establishment of Susan B. Anthony Coven in Los Angeles in 1971. She catapulted herself into the media spotlight when she was tried as a witch and found guilty in 1975 after being arrested on Venice Beach for reading tarot cards. She fought the charges and, after a nine year battle, won the right for every tarot reader to do so legally. The Holy Book of Women's Mysteries is a seminal text that contains invaluable information on Dianic witchcraft and spells, including everyday magick, sabbat rituals, and divination methods; a section on how vegetarian theories and politics relate to witchcraft and the feminine aspect; and a good deal of information on goddesses and how the patriarchal religions distorted old myths to serve their own needs. There are several unique and beautiful Rites of Passage for women and men that you don't often find, and Budapest's personal life stories are an equally valuable read, from her escape across the mountains from Communist Hungary to her fight for women's religious freedom upon moving to America. * This reprint features a new introduction by Z. Budapest, in addition to essays by luminaries such as Starhawk and Merlin Stone.

This major work offers a new interpretation of the witchcraft beliefs of European intellectuals between the fifteenth and eighteenth centuries, showing how these beliefs fitted rationally with other beliefs of the period and how far the nature of rationality is dependent on its historical context.

In the beginning everything is fresh and new. Learning how to cast a circle, work magick, compile a Book of Shadows, and honor the God and Goddess on esbats and sabbats can be exhilarating. But once you've mastered the basics of Witchcraft comes the real challenge of living your faith every moment of every day. Living as a Witch is knowing that you are the magick. Advanced Witchcraft doesn't contain any "Wicca 101" information--it assumes that you're already familiar with the nuts and bolts of the Craft. Instead, this book challenges you to think critically about your beliefs and practices, what they mean to you, how they've changed, and where you're going. Along the way you'll also learn many techniques for intermediate and advanced Witches, including: Meeting your shadow Advanced warding and psychic self-defense Power animals, familiars, and shapeshifters Working the labyrinth and the maze Advanced tree spirituality Advanced augury and divination Magick and ritual using the fine arts of storytelling, dance, music, art, and drama The art of Wishcraft Spirits and lost souls Banishing and closing portals The healing arts

All the known theories and incidents of witchcraft in Western Europe from the fifth to the fifteenth century are brilliantly set forth in this engaging and comprehensive history. Building on a foundation of newly discovered primary sources and recent secondary interpretations, Jeffrey Burton Russell first establishes the facts and then explains the phenomenon of witchcraft in terms of its social and religious environment, particularly in relation to medieval heresies. Russell treats European witchcraft as a product of Christianity, grounded in heresy more than in the magic and sorcery that have existed in other societies. Skillfully blending narration with analysis, he shows how social and religious changes nourished the spread of witchcraft until large portions of medieval Europe were in its grip, "from the most illiterate peasant to the most skilled philosopher or scientist." A significant chapter in the history of ideas and their repression is illuminated by this book. Our enduring fascination with the occult gives the author's affirmation that witchcraft arises at times and in areas afflicted with social tensions a special quality of immediacy.

“A work of rare depth and profound insight that is destined to become a classic in African Studies and the anthropology of religion.” —Paul Stoller, author of Yaya’s Story: The Quest for Well-Being in the World Richard Werbner takes readers on a journey though contemporary charismatic wisdom divination in southern Africa. Beginning with the silent language of the divinatory lots, Werbner deciphers the everyday, metaphorical, and poetic language that is used to reveal their meaning. Through Werbner’s skillful interpretations of the language of divination, a picture of Tswapong moral imagination is revealed. Concerns about dignity and personal illumination, witchcraft, pollution, the anger of dead ancestors, as well as the nature of life, truth, cosmic harmony, being, and becoming emerge in this charged African setting. “Werbner’s Divination’s Grasp documents a long and distinguished career in the service of anthropology. It will be a touchstone for anthropological studies of divination for years to come.” —American Ethnologist “Richard Werbner’s superb account of moral imagination and the poetics of divination grasps the density of its subject, matching the insights of the diviner with those of the ethnographer. The book takes its place among the very best works of Africanist anthropology as a new classic in the tradition of ethnographic divination and a necessary reminder of live and deep traditions of African wisdom.” —Michael Lambek, University of Toronto Scarborough

Witchcraft and yoga share many similarities that are, for the first time, explored in combination in this groundbreaking new title from Sarah Robinson, certified yoga instructor and experienced witch.