Provides information on successfully marketing a Website to Google.

Provides information on successfully marketing a Website to Google.

Diploma Thesis from the year 2009 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, Hamburg University of Ecomomy and Policy, language: English, abstract: The Internet has become a vital part of our society. More and more people are connected to the web using it for a variety of reasons. The latest statistics revealed that shopping and information research have been one of the most common Internet transactions in recent times. Not only the shopping behaviour but also the time spent on the Internet and away from other marketing distribution channels have caused a major shift in the nature of marketing and how it had been conducted. Consequently the Internet has risen to one of the leading platforms for businesses to communicate directly to its customers. Thus most businesses are now digitally represented in the form of websites to increase brand awareness and sales. Due to the vast growing number of websites in the World Wide Web (www) the majority of Internet users are now relying on search engines to find information of interest. The main tasks of these search engines are to organise the World Wide Web’s digital information and to return a list of pages with relevant search results. Each query executed by the Internet user may result in millions of related search results; however research has shown that the majority of Internet users limit their research to a few matches within the first two to three pages. Therefore a fundamental goal of all Internet sites is not only to be found by search engines but more so to appear in the top position of business relevant searches. One way to achieve this is by creating search engine friendly websites that assist search engines to return queries with the most relevant results, this method is commonly known as Search Engine Optimisation (SEO). Thus the main purpose of this paper is to give an insight of some of the most important search engine optimisation techniques that not only aim for search-engine visibility, but more so, focuses on users, making sure that their needs and demands are met when they arrived on the website.

Did you know that if your website is not in the top listings of Google you could be potentially losing over 70% of your total online market? Scary isn't it? This book will carefully walk you through the processes of marketing a website on Google.

If you have a small business, you’ll love the Google tools that are available at little or no cost. Google Business Solutions All-in-One For Dummies shows you how to use them all! Eight self-contained minibooks cover Google Apps, Google search tools for business, highlighting your business, creating a Web site with Google Sites, Google tools for your site, Google Ads and Analytics, securing business information, and getting noticed with Google Gadgets. As if that wasn’t enough, there’s a Google AdWordsTM gift card worth $25 inside the book, too! Get e-mail, calendar, online documents and records, and more, free in Google Apps Provide directions to your business, reviews, access to products and services, and even coupons online with Google Maps and Google Base Use Google Docs, Checkout, and other tools to give your site all the e-commerce features Track traffic and get advertisers with Google Ads and Analytics Choose tools to keep your e-mail, servers, computers, and files safe Create gadgets that promote your business and add value to your site Learn the secrets of search engine optimization the Google way You’ll also find out how to use coupons effectively, how to keep e-mail and instant messaging safer, and how to make the most of Google AdWords. Google Business Solutions All-in-One For Dummies really DOES have it all!

Do you want your website to be found on Google in 2021? If you’re reading this, then the answer is probably yes. And that’s great news! Because getting your website on the top pages on Google can be extremely profitable. Online visibility is crucial to the success of businesses, from startups and eCommerce companies all the way up to multi-million dollar enterprises. One key aspect for being found online is having a website that not only looks beautiful but also loads quickly; if your site takes too long to load you might lose customers before they can even see what it has on offer! It’s important then that small business owners take care when designing their websites so that search engines find them easily in SERPS (search engine results pages) and traffic translates into sales or leads. The question is… Where & How do you start? Where do you begin when it comes to optimising your website your Google? SEO is the best way to get your site ranked higher in search engines. It’s a complicated process, but this book will make it easy for you. This book gives you everything you need to know about SEO, including how to optimize your content and keywords, what tools are available and how they work, and more! You’ll learn all the tips and tricks that will help you rank higher on Google so people can find your business when they search online. The sooner you start implementing these strategies into your marketing plan, the better off you'll be! Get started with this eBook today!If you want to sell more products by using SEO Marketing?You're in the right place. This book will teach you top tips to understand what is SEO and provide incredible tips that increase sales and boost your profits, as well as give you an easy-to-follow guide for putting in to best practise.It's a must-read if you want to take your business from good to great on Google! Yahoo! & Bing!See you inside.- RickySEO MarketingFounder of seo.marketing

Packed with simple, good advice and ideas for generating publicity for your church and its mission. First published in 2006, it is now updated with extensive new material on using social media. Written in clear and jargon-free language, it is illustrated throughout with real examples that have worked successfully.