Planning for results -- Using type and graphics -- Mastering color -- Controlling photographs -- Prepress workflows -- Paper and ink -- Offset printing -- Other printing methods -- Finishing and binding -- Working with printers. Includes index.

New edition of the extraordinarily clear and comprehensive guide first published in 1986. Subtitled: How to Work with Printers and Graphic Arts Services to Assure Quality, Stay on Schedule, and Control Costs--all of which is intelligently and intelligibly explained. Annotation copyright by Book News, Inc., Portland, OR

The books that we choose to keep -- let alone read -- can say a lot about who we are and how we see ourselves. In My Ideal Bookshelf, dozens of leading cultural figures share the books that matter to them most; books that define their dreams and ambitions and in many cases helped them find their way in the world. Contributors include Malcolm Gladwell, Thomas Keller, Michael Chabon, Alice Waters, James Patterson, Maira Kalman, Judd Apatow, Chuck Klosterman, Miranda July, Alex Ross, Nancy Pearl, David Chang, Patti Smith, Jennifer Egan, and Dave Eggers, among many others. With colorful and endearingly hand-rendered images of book spines by Jane Mount, and first-person commentary from all the contributors, this is a perfect gift for avid readers, writers, and all who have known the influence of a great book.

Are you a: Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:¿ Know which printing method is most cost effective. ¿ Handle a press-check like a pro!¿ Know when to opt for gang run printing and when not to. ¿ Speak the printer's language to get better results.¿ Know how to proof¿ Understand how your decisions affect the environment¿ Spec the right paperPrinted on 7 different papers!84 Photographs116 Illustrations and ChartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printers Handle a presscheck and much more!

“At last! A book about errors, flubs, and screwups that pushes beyond platitudes and actually shows how to enlist our mistakes as engines of learning, growth, and progress. Dive into The Mistakes That Make Us and discover the secrets to nurturing a psychologically safe environment that encourages the small experiments that lead to big breakthroughs.” DANIEL H. PINK, #1 NEW YORK TIMES BESTSELLING AUTHOR OF DRIVE, WHEN, AND THE POWER OF REGRET We all make mistakes. What matters is learning from them, as individuals, teams, and organizations. The Mistakes That Make Us: Cultivating a Culture of Learning and Innovation is an engaging, inspiring, and practical book by Mark Graban that presents an alternative approach to mistakes. Rather than punishing individuals for human error and bad decisions, Graban encourages us to embrace and learn from them, fostering a culture of learning and innovation. Sharing stories and insights from his popular podcast, “My Favorite Mistake,” along with his own work and career experiences, Graban show how leaders can cultivate a culture of learning from mistakes. Including examples from manufacturing, healthcare, software, and two whiskey distillers, the book explores how organizations of all sizes and industries can benefit from this approach. In the book, you'll find practical guidance on adopting a positive mindset towards mistakes. It teaches you to acknowledge and appreciate them, take necessary measures to avoid them while gaining knowledge from the ones that occur. Additionally, it emphasizes creating a safe environment to express mistakes and encourages responding constructively by emphasizing learning over punishment. Developing a culture of learning from mistakes through psychological safety is essential in effective leadership and organizational success. Leaders must lead by example and demonstrate kindness to themselves and others by accepting their own blunders instead of solely pushing for more courage from their team. This approach, as Graban highlights, fosters a positive and productive work environment. The Mistakes That Make Us is a must-read for anyone looking to create a stronger organization that produces better results, including lower turnover, more improvement and innovation, and better bottom-line performance. Whether you are a startup founder or an aspiring leader in a larger company, this book will inspire you to lead with kindness and humility, and show you how mistakes can make things right. Table of Contents: Chapter One: Think Positively Chapter Two: Admit Mistakes Chapter Three: Be Kind Chapter Four: Prevent Mistakes Chapter Five: Help Everyone to Speak Up Chapter Six: Choose Improvement, Not Punishment Chapter Seven: Iterate Your Way to Success Chapter Eight: Cultivate Forever Afterword End Notes List of Podcast Guests Mentioned in the Book More Praise for the Book ”Making mistakes is not a choice. Learning from them is. Whether we admit it or not, mistakes are the raw material of potential learning and the means by which we progress and move forward. Mark Graban's The Mistakes That Make Us is a brilliant treatment of this topic that helps us frame mistakes properly, detach them from fear, and see them as expectations, not exceptions. This book's ultimate contribution is helping us realize that creating a culture of productive mistake-making accelerates learning, confidence, and success.” TIMOTHY R. CLARK, PHD, AUTHOR OF THE 4 STAGES OF PSYCHOLOGICAL SAFETY, CEO OF LEADERFACTOR

A comprehensive resource to understanding the hand-press printing of early books Studying Early Printed Books, 1450 - 1800 offers a guide to the fascinating process of how books were printed in the first centuries of the press and shows how the mechanics of making books shapes how we read and understand them. The author offers an insightful overview of how books were made in the hand-press period and then includes an in-depth review of the specific aspects of the printing process. She addresses questions such as: How was paper made? What were different book formats? How did the press work? In addition, the text is filled with illustrative examples that demonstrate how understanding the early processes can be helpful to today’s researchers. Studying Early Printed Books shows the connections between the material form of a book (what it looks like and how it was made), how a book conveys its meaning and how it is used by readers. The author helps readers navigate books by explaining how to tell which parts of a book are the result of early printing practices and which are a result of later changes. The text also offers guidance on: how to approach a book; how to read a catalog record; the difference between using digital facsimiles and books in-hand. This important guide: Reveals how books were made with the advent of the printing press and how they are understood today Offers information on how to use digital reproductions of early printed books as well as how to work in a rare books library Contains a useful glossary and a detailed list of recommended readings Includes a companion website for further research Written for students of book history, materiality of text and history of information, Studying Early Printed Books explores the many aspects of the early printing process of books and explains how their form is understood today.