This book deals with the historical relationship between international trade liberalisation – one of the backbones of globalisation – and the development of social welfare. In Europe the issue has regularly been at the centre of the political debate for at least two centuries, and still nowadays it continues to inspire decisions of the highest order, as in the recent case of Brexit. Analysing a number of particularly meaningful episodes and moments, the eight chapters of this edited volume provide an overview of how the liberalisation/welfare nexus has been addressed in Europe since the end of the 19th century. Describing the oscillations from phases in which state, non-state and transnational actors saw the two elements as widely conflicting, to others in which more harmonious visions prevailed, the book uncovers the political complexity of the issue and contributes to clarifying its connections with the current economic situation, political balances and general social conditions.

Man the Measure is the work of a man who has searched passionately for the reasons of the current breakdown of values and ways of life, attempting to write history as the biography of man and from it to gain a view of the future of man.

The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.

In the wake of World War II, the United States devoted considerable resources to building a liberal economic order, which Washington believed was necessary to preserving not only prosperity but also peace after the war, and antitrust was a cornerstone of that policy. This fascinating book shows how the United States sought to impose its antitrust policy on other nations, especially in Europe and Japan.