Fundamentals of Business (black and White)

Fundamentals of Business (black and White)
Title Fundamentals of Business (black and White) PDF eBook
Author Stephen J. Skripak
Publisher
Pages 442
Release 2016-07-29
Genre
ISBN 9780997920116

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(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.

The Fundamentals of Business-to-Business Sales & Marketing

The Fundamentals of Business-to-Business Sales & Marketing
Title The Fundamentals of Business-to-Business Sales & Marketing PDF eBook
Author John Coe
Publisher McGraw Hill Professional
Pages 259
Release 2004
Genre Business & Economics
ISBN 0071408797

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Publisher Description

Fundamentals of Business Process Management

Fundamentals of Business Process Management
Title Fundamentals of Business Process Management PDF eBook
Author Marlon Dumas
Publisher Springer
Pages 546
Release 2018-03-23
Genre Computers
ISBN 3662565099

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This textbook covers the entire Business Process Management (BPM) lifecycle, from process identification to process monitoring, covering along the way process modelling, analysis, redesign and automation. Concepts, methods and tools from business management, computer science and industrial engineering are blended into one comprehensive and inter-disciplinary approach. The presentation is illustrated using the BPMN industry standard defined by the Object Management Group and widely endorsed by practitioners and vendors worldwide. In addition to explaining the relevant conceptual background, the book provides dozens of examples, more than 230 exercises – many with solutions – and numerous suggestions for further reading. This second edition includes extended and completely revised chapters on process identification, process discovery, qualitative process analysis, process redesign, process automation and process monitoring. A new chapter on BPM as an enterprise capability has been added, which expands the scope of the book to encompass topics such as the strategic alignment and governance of BPM initiatives. The textbook is the result of many years of combined teaching experience of the authors, both at the undergraduate and graduate levels as well as in the context of professional training. Students and professionals from both business management and computer science will benefit from the step-by-step style of the textbook and its focus on fundamental concepts and proven methods. Lecturers will appreciate the class-tested format and the additional teaching material available on the accompanying website.

Fundamentals of Business, Third Edition

Fundamentals of Business, Third Edition
Title Fundamentals of Business, Third Edition PDF eBook
Author Stephen J. Skripak
Publisher
Pages 370
Release 2020-12-21
Genre Business
ISBN 9781949373356

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This book "covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances"--web site.

Fundamentals of Business Marketing Research

Fundamentals of Business Marketing Research
Title Fundamentals of Business Marketing Research PDF eBook
Author David Alan Reid
Publisher Psychology Press
Pages 314
Release 2004
Genre Industrial marketing
ISBN 9780789023124

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Fundamentals of Business Marketing Research examines recent industrial/business research, evaluates its current effectiveness, and offers suggestions for future use. This unique book includes and is based on Business Marketing: A Twenty Year Review, a thorough study of industrial/business research from 1978-1997 with critical commenta

Fundamentals of Business Intelligence

Fundamentals of Business Intelligence
Title Fundamentals of Business Intelligence PDF eBook
Author Wilfried Grossmann
Publisher Springer
Pages 361
Release 2015-06-02
Genre Computers
ISBN 3662465310

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This book presents a comprehensive and systematic introduction to transforming process-oriented data into information about the underlying business process, which is essential for all kinds of decision-making. To that end, the authors develop step-by-step models and analytical tools for obtaining high-quality data structured in such a way that complex analytical tools can be applied. The main emphasis is on process mining and data mining techniques and the combination of these methods for process-oriented data. After a general introduction to the business intelligence (BI) process and its constituent tasks in chapter 1, chapter 2 discusses different approaches to modeling in BI applications. Chapter 3 is an overview and provides details of data provisioning, including a section on big data. Chapter 4 tackles data description, visualization, and reporting. Chapter 5 introduces data mining techniques for cross-sectional data. Different techniques for the analysis of temporal data are then detailed in Chapter 6. Subsequently, chapter 7 explains techniques for the analysis of process data, followed by the introduction of analysis techniques for multiple BI perspectives in chapter 8. The book closes with a summary and discussion in chapter 9. Throughout the book, (mostly open source) tools are recommended, described and applied; a more detailed survey on tools can be found in the appendix, and a detailed code for the solutions together with instructions on how to install the software used can be found on the accompanying website. Also, all concepts presented are illustrated and selected examples and exercises are provided. The book is suitable for graduate students in computer science, and the dedicated website with examples and solutions makes the book ideal as a textbook for a first course in business intelligence in computer science or business information systems. Additionally, practitioners and industrial developers who are interested in the concepts behind business intelligence will benefit from the clear explanations and many examples.

Fundamentals of International Business

Fundamentals of International Business
Title Fundamentals of International Business PDF eBook
Author Lorie Guest
Publisher
Pages 0
Release 2010-04
Genre Business & Economics
ISBN 9781550771978

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Using real world examples and instructive case studies, this resource helps students gain a well-rounded understanding of international business theory and practice. This all-new, all-Canadian resource takes a fresh look at trade, marketing, logistics, the supply chain, culture, politics, and economics in the context of international business. The student resource and supplements were specifically developed to meet the curriculum requirements of International Business Fundamentals.