This book brings the strategies of the battlefield to the global coliseum of business competition. The winning military strategies at Thermoyplae, Gettysburg, Waterloo, Iwo Jima, Desert Storm, and more have become the strategies of companies like HP, Wal-Mart, AOL, and GE. From old-line industries to e-commerce startups and for an entire corporation, division, or department, offered here in practical format, with real world examples, are winning battlefield strategies that can become the business reader's own.

The global economy is becoming an increasingly turbulent world; this changing context is placing new demands on organisational thinking. This book examines how similar demands have been met by the British military and how these solutions could be utilised by a wider community of practitioners.

A Marine-turned-investment banker applies the Corps' core principles to Wall Street and the world of business.

There has never been a more important time -- in corporate America and in the American military -- for leaders, at all levels, to understand how to invest in people. This book teaches you to do just that. Written by a 27-year Army Colonel, veteran and leader of more than 5,000 troops in the 1st Brigade of the 101st Airborne Division, It's Personal, Not Personnel: Leadership Lessons for the Battlefield and the Boardroom offers true stories and practical frameworks you can apply to the people in your organization and on your team. Whether from lack of will, experience or training, many leaders pay lip service to investing in people. Instead, they manage them on spreadsheets and in HR-focused software applications without personal consideration, failing to truly know them, care for them or establish healthy, fulfilling environments in which they can work and serve. Leaders focus on task completion, blind to the true effect it has on a person and his or her family. Those appointed to guide and delegate -- in business and in the armed forces -- often miss the opportunity to create a people-centric environment where productivity and efficiency will improve. It's less about making mechanics, IT managers or soldiers better at their trade, and it's more about making people better people. Explore the intricacies of personal connection in the workplace by following Rob Campbell through his own experiences leading large teams in high-stakes work, and then learn to apply those insights to your own work as a leader. It's all too easy for leaders to misplace their primary focus on customers and investors, and even on their own over-committed schedules, when the most important thing they could be doing is investing in their people. By understanding that leadership is personal, you will begin to understand that all workplace challenges -- productivity issues, efficiency issues, turnover problems, lack of employee engagement -- all come down to whether employees are being acknowledged, valued and understood. Through his own applications of people-first processes, Rob Campbell will instruct you in how to reinforce your team, identify weaknesses to be strengthened and expand your definition of conscious leadership. If you are a leader in any capacity, whether in the boardroom or on the battlefield, this book will teach you to embrace the soul of powerful leadership: guiding and empowering people to enable every teammate to play to their greatest strengths and aptitudes. It's time to understand what makes your people tick, and to lead them in new and better ways.

If you had the opportunity to probe the future, make strategic choices, and view their consequences before making expensive and irretrievable decisions, wouldn't you take advantage of it? Of course you would. And in a world of asymmetrical conflict, security threats, intense global competition, and economic uncertainty, there is an even higher premium on road-testing plans and strategies--whether they're spearheaded by government organizations, transnational corporations, or emerging megacommunities. Wargaming for Leaders provides a methodology to get at the issues that one leader, no matter how visionary, cannot grasp on his or her own. How? By bringing together the real experts on the topic at hand to wage “cognitive warfare.” Through tapping the collective wisdom surrounding an issue, experts can experience the future in a risk-free environment and find answers to questions that had not been on their radar--often with unexpected and startling results. With examples from the fields of military, corporate, and public policy, three wargaming developers from Booz Allen Hamilton deliver compelling insights on this problem-solving method, including fascinating details on how A large equipment manufacturer determined whether making a merger was strategically right for its business growth, as well as which technology investments it needed to drop A four-star U.S. general tested his war plan for Iraq and uncovered specific fixes that might have prevented a prolonged conflict An increasingly clogged air-traffic system faced a security-versus-convenience issue determined whether military airspace could be used during peak demand periods Wargaming allows organizations of every type and every size to organize information, plot out scenarios, and tap into the collective expertise of participants. The results allow everyone to identify and tackle obstacles, solve problems, and find new ways to innovate and further performance goals. Get ready for the battle of your organizational life--and prepare to reap the spoils of victory.

"What's happened to our leaders and to our leadership?" Based on General Zinni's leadership experiences from the battlefield to the boardroom, Leading the Charge shows a new way through the significant leadership challenges of the 21st century. The times are changing at an ever-increasing velocity. Old systems, organizations, and ways of operating no longer work in our dynamic, complex and increasingly unstable new environment. Out of this chaos and confusion, a new and different leader must emerge. Old systems and methods will no longer work. Leading the Charge is a visionary leadership book that examines the trends that have reshaped our world and the ways in which visionary leaders and organizations can effectively respond. Tomorrow's successful leaders--in all fields, including the military, academia, politics, and business--must know how to create, operate, and thrive in very fluid, flattened, and integrated structures that are remarkably different from the traditional organizations we are used to seeing. They will have to manage rapidly changing technology and flows of information, and create faster and more far-reaching spans of control. Leading the Charge shows the way, and is an incisive and compelling guide to the new world of leadership, one that will prove indispensable for years to come. Organized around "Leading a New World," a revolutionary leadership course General Zinni developed and taught at the Terry Sanford Institute of Public Policy at Duke University, Leading the Charge makes a convincing case that leaders must . . . - change with the times to be relevant. - be ready for crisis mode at any given time. - have a moral compass and the ability to steer the company in the right direction. - be forward thinking, not reactive, to provide innovation and creativity. - develop great leaders.

The global economy is becoming an increasingly turbulent world; this changing context is placing new demands on organisational thinking. This book examines how similar demands have been met by the British military and how these solutions could be utilised by a wider community of practitioners.