Over the space of a few generations, women's relationship with food has changed dramatically. Yet – despite significant advances in gender equality – food and femininity remain closely connected in the public imagination as well as the emotional lives of women. While women encounter food-related pressures and pleasures as individuals, the social challenge to perform food femininities remains: as the nurturing mother, the talented home cook, the conscientious consumer, the svelte and health-savvy eater. In Food and Femininity, Kate Cairns and Josée Johnston explore these complex and often emotionally-charged tensions to demonstrate that food is essential to the understanding of femininity today. Drawing on extensive qualitative research in Toronto, they present the voices of over 100 food-oriented men and women from a range of race and class backgrounds. Their research reveals gendered expectations to purchase, prepare, and enjoy food within the context of time crunches, budget restrictions, political commitments, and the pressure to manage health and body weight. The book analyses how women navigate multiple aspects of foodwork for themselves and others, from planning meals, grocery shopping, and feeding children, to navigating conflicting preferences, nutritional and ethical advice, and the often-inequitable division of household labour. What emerges is a world in which women's choices continue to be closely scrutinized – a world where 'failing' at food is still perceived as a failure of femininity. A compelling rethink of contemporary femininity, this is an indispensable read for anyone interested in the sociology of food, gender studies and consumer culture.

Sheds light on the history of food, cooking, and eating. This collection of essays investigates the connections between food studies and women's studies. From women in colonial India to Armenian American feminists, these essays show how food has served as a means to assert independence and personal identity.

The phrase "dude food" likely brings to mind a range of images: burgers stacked impossibly high with an assortment of toppings that were themselves once considered a meal; crazed sports fans demolishing plates of radioactively hot wings; barbecued or bacon-wrapped . . . anything. But there is much more to the phenomenon of dude food than what's on the plate. Emily J. H. Contois's provocative book begins with the dude himself—a man who retains a degree of masculine privilege but doesn't meet traditional standards of economic and social success or manly self-control. In the Great Recession's aftermath, dude masculinity collided with food producers and marketers desperate to find new customers. The result was a wave of new diet sodas and yogurts marketed with dude-friendly stereotypes, a transformation of food media, and weight loss programs just for guys. In a work brimming with fresh insights about contemporary American food media and culture, Contois shows how the gendered world of food production and consumption has influenced the way we eat and how food itself is central to the contest over our identities.

This volume addresses how the rhetoric of feminist empowerment has been combined with mainstream representations of food, thus creating a cultural consciousness around food and eating that is unmistakably pathological. Throughout, Natalie Jovanovski discusses key texts written by women, for women: best-selling diet books, popular cookbooks produced by female food celebrities, and iconic feminist self-help texts. This is the first book to engage in a feminist analysis of body-policing food trends that focus specifically on the use of feminist rhetoric as a harmful aspect of food culture. There is a smorgasbord of seemingly diverse gender roles for women to choose from, but many encourage breaking gender norms and embracing a love of food while perpetuating old narratives of guilt and restraint. Digesting Femininities problematizes the gendering of food and eating and challenges the reader to imagine what a genderless and emancipatory food culture would look like.

This book explores how women's relationship with food has been represented in Italian literature, cinema, scientific writings and other forms of cultural expression from the 19th century to the present. Italian women have often been portrayed cooking and serving meals to others, while denying themselves the pleasure of the table. The collection presents a comprehensive understanding of the symbolic meanings associated with food and of the way these intersect with Italian women's socio-cultural history and the feminist movement. From case studies on Sophia Loren and Elena Ferrante, to analyses of cookbooks by Italian chefs, each chapter examines the unique contribution Italian culture has made to perceiving and portraying women in a specific relation to food, addressing issues of gender, identity and politics of the body.

At supermarkets across the nation, customers waiting in line—mostly female—flip through magazines displayed at the checkout stand. What we find on those magazine racks are countless images of food and, in particular, women: moms preparing lunch for the team, college roommates baking together, working women whipping up a meal in under an hour, dieters happy to find a lowfat ice cream that tastes great. In everything from billboards and product packaging to cooking shows, movies, and even sex guides, food has a presence that conveys powerful gender-coded messages that shape our society. Kitchen Culture in America is a collection of essays that examine how women's roles have been shaped by the principles and practice of consuming and preparing food. Exploring popular representations of food and gender in American society from 1895 to 1970, these essays argue that kitchen culture accomplishes more than just passing down cooking skills and well-loved recipes from generation to generation. Kitchen culture instructs women about how to behave like "correctly" gendered beings. One chapter reveals how juvenile cookbooks, a popular genre for over a century, have taught boys and girls not only the basics of cooking, but also the fine distinctions between their expected roles as grown men and women. Several essays illuminate the ways in which food manufacturers have used gender imagery to define women first and foremost as consumers. Other essays, informed by current debates in the field of material culture, investigate how certain commodities like candy, which in the early twentieth century was advertised primarily as a feminine pleasure, have been culturally constructed. The book also takes a look at the complex relationships among food, gender, class, and race or ethnicity-as represented, for example, in the popular Southern black Mammy figure. In all of the essays, Kitchen Culture in America seeks to show how food serves as a marker of identity in American society.

Food Blogs, Postfeminism, and the Communication of Expertise: Digital Domestics examines how and why women use blogs to build successful digital brands in the arena of domestic food preparation, purchase, and consumption. Food blogging is big business, and cooking dinner has transformed from domestic drudgery into creative personal expression. What impact is all this discourse about food, cooking, and eating having on the women who create and consume these conversations? Alane L. Presswood examines how and why women use blogs to build successful digital brands in the arena of domestic food preparation, purchase, and consumption. The relationships between individual brands, reader communities, and sociocultural trends are clarified via a systematic exploration of the strategies employed to create bonded, affective relationships on social media platforms. These food bloggers and their audiences illustrate how the capabilities of networked digital platforms both enable and constrain women as public communicators in ways that were impossible in previous media forms and how women relate to domesticity in a postfeminist American media culture. Scholars of communication, media studies, gender studies, and food studies will find this book particularly useful.