Archaeological sites opened to the public, and especially those highly photogenic sites that have achieved iconic status, are often major tourist attractions. By opening an archaeological site to tourism, threats and opportunities will emerge.The threats are to the archaeological record, the pre-historic or historic materials in context at the site that can provide facts about human history and the human relationship to the environment. The opportunities are to share what can be learned at archaeological sites and how it can be learned. The latter is important because doing so can build a public constituency for archaeology that appreciates and will support the potential of archaeology to contribute to conversations about contemporary issues, such as the root causes and possible solutions to conflict among humans and the social implications of environmental degradation. In this volume we will consider factors that render effective management of archaeological sites open to the public feasible, and therefore sustainable. We approach this in two ways: The first is by presenting some promising ways to assess and enhance the feasibility of establishing effective management. Assessing feasibility involves examining tourism potential, which must consider the demographic sectors from which visitors to the site are drawn or might be in the future, identifying preservation issues associated with hosting visitors from the various demographic sectors, and the possibility and means by which local communities might be engaged in identifying issues and generating long-term support for effective management. The second part of the book will provide brief case studies of places and ways in which the feasibility of sustainable management has been improved.

Carefully examining the challenges of meeting fast-developing consumer demands and preferences, this enlightening Handbook captures the difficulties involved in providing optimal service experiences. It provides invaluable theoretical guidance while emphasising the evolutionary nature of experience science.

World Heritage: Concepts, Management and Conservation presents an insight into discussions and debates surrounding the UNESCO World Heritage List, and the properties on it. Since its creation 50 years ago, the World Heritage Convention has been lauded as one of the most successful international expressions of cooperation, whilst at the same time being widely criticised as producing an overly commercialised and globalised sense of heritage. Offering an in-depth discussion of both sides of the debate, this book explores these issues by discussing the following topics: • How the World Heritage Convention was conceived and how it is operationalised; • How the World Heritage concept is currently being used and misused; • The benefits of inscription – perceived and actual existential threats faced by World Heritage Site managers including climate change, urban development, overtourism, military action and natural disaster; • The future of World Heritage as an instrument for conservation and economic development. Case studies from a global range of World Heritage Sites are included throughout, to showcase some of the successes and also missuses of World Heritage status. This book will be of pivotal interest to students and scholars in the fields of tourism, heritage, archaeology, natural resource management and development studies.

The management of cultural heritage and public real-estate assets is one of the most crucial challenges concerning the sustainable use of these resources, involving dynamic methods to stimulate preservation, development, renewal, and transmission to future generations of these essential assets. The contributions presented in this book provide a rich and varied panorama of research experiences and innovative tools, capable of promoting the re-use of cultural heritage in European cities and cultural landscapes, using a circular economy logic as a model of sustainable development. From this point of view, cultural capital becomes the driver of a regeneration process on the local, urban, and metropolitan scales, in which the transversal interconnections between the production cycles of the adaptive re-use of the available heritage, both in the adaptation and in the management phase, configure a circular process of multidimensional production of value. Therefore, future territorial redevelopment projects can base their idea strength on an open system of appropriately selected social attractors, whose enhancement and use have the objective of triggering widespread regeneration effects on the whole territory of influence, receiving inducement and resources to progress.

This book provides a global and thematic examination of the relationships between archaeology and tourism, and a critical analysis of thinking in the area of archaeology-based tourism. It focuses on the differences and similarities between archaeology-based tourism and heritage tourism and highlights the interdependence and dissonance between tourism and archaeology and archaeological traditions. The volume offers a systematic investigation of current issues and implications in the relationship between tourism and archaeology from both tourism and archaeological perspectives. It is a key academic resource for students, researchers and practitioners in tourism, archaeology, cultural heritage management and anthropology.

This volume explores the relationship between archaeology and contemporary society, especially as it concerns local communities living day-to-day alongside archaeological heritage. The contributors come from a range of disciplines and offer inspiring views emerging from the marriage of archaeology with a number of other fields, such as economics, social anthropology, ethnography, public policy, oral history and tourism studies, to form the discipline of ‘public archaeology’. There is growing interest in investigating the meanings of archaeology assets and archaeological landscapes, and this volume targets these issues with case studies from Greece, Italy, Turkey and elsewhere. The book addresses both general readers and scholars with an interest in how archaeological assets affected by people’s understanding of landscape and identity. It also touches upon the roles played in these interactions by public policy, international conventions, market economies and theoretical frameworks of public archaeology.

Volume VIII: Economy, Trade and Commerce: The Volume contains 31 articles contributed by scholars on Trade, Commerce and Economy. The articles include, Process of Urbanization, Buddhism and trade routes, Marine trade, epigraphical references to Trade, mercantile activities, commercial contacts with South Asian Countries, Trade and craft guilds, trade on Indian Ocean, role of ports in promoting trade and commerce, and Migrant trading Communities.The volume serves as a valuable source book for students, research scholars and teachers of trade, commerce and economy in historical context. This volume also highlights the love and affection of Prof. P. Chenna Reddy enjoys in the intellectual world. The felicitation Volume is brought out in a series of 12 independent books covering a total of 460 articles. Every volume contains two sections. The first section contains the biographical sketch of Prof. P. Chenna Reddy, his achievements and contribution to archaeology, history and Society. The second section of each volume is subject specific, E.g., Volume-I on Archaeology, Volume II on Early and Medieval Indian History, Volume III on Modern Indian History, Volume IV on Epigraphy and Numismatics, Volume V on Art, Volume VI on Architecture, Volume VII on Religion and Philosophy, Volume VIII on Economy, Trade and Commerce, Volume IX on Literature, Volume X Tribalore and Folklore, Volume XI Contemporary India and Diaspora, Volume XII, Tourism .and contains as many as 460 articles.