This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \

Fantasy sport has become big business. Recent estimates suggest that there as many as 33 million fantasy sport participants in the US alone, spending $3bn annually, with many millions more around the world. This is the first in-depth study of fantasy sport as a cultural and social phenomenon and a significant and growing component of the contemporary sports economy. This book presents an overview of the history of fantasy sport and its close connection to innovations in sports media. Drawing on extensive empirical research, it offers an analysis of the demographics of fantasy sport, the motivations of fantasy sport players and their significance as heavy consumers of sport media and as ultra-fans. It also draws cross-cultural comparisons between fantasy sport players in the US, UK, Europe and beyond. The Fantasy Sport Industry examines the key commercial and media stakeholders in the production and development of fantasy sport, and points to new directions for the fantasy sport industry within modern sport business. It is therefore, fascinating reading for any student, scholar or professional with an interest in sports media, sports business, fandom, the relationship between sport and society, or cultural studies.

ESPN and the Changing Sports Media Landscape considers the ways in which ESPN is reinventing itself in response to momentous changes in sports media during the 2010s.

This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. The contributors include leading scholars and sports professionals who share historical and emerging perspectives on the importance of fantasy sports to larger issues of sport and society.

From athletes praising God to pastors using sport metaphors in the pulpit, the association between sport and religion in North America is often considered incidental. Yet religion and sport have been tightly intertwined for millennia and continue to inform, shape, and critique one another. Moreover, sport, rather than being a solely secular activity, is one of the most important sites for debates over gender, race, capitalism, the media, and civil religion. Traditionally, scholarly writings on religion and sport have focused on the question of whether sport is a religion, using historical, philosophical, theological, and sociological insights to argue this matter. While these efforts sought to answer an important question, contemporary issues related to sports were neglected, such as globalization, commercialization, feminism, masculinity, critical race theory, and the ethics of doping. This volume contains lively, up-to-date essays from leading figures in the field to fill this scholarly gap. It treats religion as an indispensable prism through which to view sports, and vice versa. This book is ideal for students approaching the topic of religion and sport. It will also be of interest to scholars studying sociology of religion, sociology of sport, religion and race, religion and gender, religion and politics, and sport in general.

Have you just discovered the world of daily fantasy sports (DFS)? Have you been playing DFS, but not achieving consistent wins? Do you want to master key DFS strategies? Are you ready to embrace a Win Daily mindset? In Win Daily, Jason Mezrahi demystifies the DFS industry. He knows the ups and downs of the game and the persistence it takes to ride out the defeats and earn another victory. He gives you an insider perspective on playing daily and shows you how to increase your competitive advantage so that you can become a winner. Jason has spent years developing his strategies, and here, he shares them with you. Learn how to* Pick players for optimal lineups in MLB, NFL, and NBA DFS.* Separate the important statistics from all the numbers and noise.* Strategize gameplay and player combinations.* Understand the impact that weather, injuries, or matchups have on your lineups.See how a perfect combination of sports enthusiasm and financial independence can combine for the ideal DFS player. Jason's unique history as an athlete, who was trading stocks by the age of thirteen and organizing poker tournaments by twenty-one, taught him strategies and skills that prepared him for a successful DFS career. Read how Jason won his first major online DFS tournament. Get an inside glimpse on DFS championships where the big hitters come together to compete for million-dollar prizes. Learn how the DFS industry treats their winners as Jason travels to batting practice at AT&T field and walks the grounds of the Playboy Mansion.Win Daily demonstrates how to achieve DFS milestones, but it also gives important advice to master a winning mindset. Re-examine your approach to* Winning and defeat.* Balancing your risks and rewards.* Choosing your lineups.* Meeting adversity with persistence.* Making smart bets and avoiding tilt.* Taking care of your mind and body so that you're always prepared to win big.This book takes you on a journey through the world of DFS so that you can reap the benefits of an insider view and learn how to Win Daily!

The author reveals the story of the rise of daily fantasy sports and the brilliant entrepreneurs disrupting the way fans consume sports.