Bananas are the most-consumed fruit in the world. In the United States alone, the public eats about twenty-eight pounds of bananas per person every year. The total value of the international banana trade is nearly five billion dollars annually, with 80 percent of all exported bananas originating in Latin America. There are as many as ten million people involved in growing, packing, and shipping bananas, but American consumers have only recently begun to think about them and about their working conditions. Although European nations have helped create a “fair trade” system for bananas grown in Mediterranean and Caribbean regions, the United States as a country has not developed a similar system for bananas grown in Latin America, where large corporations have dominated trade for more than a century. Fair Bananas! is one of the first books to examine the issue of “fair-trade bananas.” Specifically, Henry Frundt analyzes whether a farmer-worker-consumer alliance can collaborate to promote a fair-trade label for bananas—much like those for fair-trade coffee and chocolate—that will appeal to North American shoppers. Researching the issue for more than ten years, Henry Frundt has elicited surprising and nuanced insights from banana workers, Latin American labor officials, company representatives, and fair-trade advocates. Frundt writes with admirable clarity throughout the book, which he has designed for college students who are being introduced to the subject of international trade and for consumers who are interested in issues of development. Frankly, though, Fair Bananas! will appeal to anyone who wants to know more about bananas, including where they come from and how they get from there to here.

Bananas are the most-consumed fruit in the world. In the United States alone, the public eats about twenty-eight pounds of bananas per person every year. The total value of the international banana trade is nearly five billion dollars annually, with 80 percent of all exported bananas originating in Latin America. There are as many as ten million people involved in growing, packing, and shipping bananas, but American consumers have only recently begun to think about them and about their working conditions. Although European nations have helped create a “fair trade” system for bananas grown in Mediterranean and Caribbean regions, the United States as a country has not developed a similar system for bananas grown in Latin America, where large corporations have dominated trade for more than a century. Fair Bananas! is one of the first books to examine the issue of “fair-trade bananas.” Specifically, Henry Frundt analyzes whether a farmer-worker-consumer alliance can collaborate to promote a fair-trade label for bananas—much like those for fair-trade coffee and chocolate—that will appeal to North American shoppers. Researching the issue for more than ten years, Henry Frundt has elicited surprising and nuanced insights from banana workers, Latin American labor officials, company representatives, and fair-trade advocates. Frundt writes with admirable clarity throughout the book, which he has designed for college students who are being introduced to the subject of international trade and for consumers who are interested in issues of development. Frankly, though, Fair Bananas! will appeal to anyone who wants to know more about bananas, including where they come from and how they get from there to here.

Bananas are the most-consumed fruit in the world. In the United States alone, the public eats about twenty-eight pounds of bananas per person every year. The total value of the international banana trade is nearly five billion dollars annually, with 80 percent of all exported bananas originating in Latin America. There are as many as ten million people involved in growing, packing, and shipping bananas, but American consumers have only recently begun to think about them and about their working conditions. Although European nations have helped create a Òfair tradeÓ system for bananas grown in Mediterranean and Caribbean regions, the United States as a country has not developed a similar system for bananas grown in Latin America, where large corporations have dominated trade for more than a century. Fair Bananas! is one of the first books to examine the issue of Òfair-trade bananas.Ó Specifically, Henry Frundt analyzes whether a farmer-worker-consumer alliance can collaborate to promote a fair-trade label for bananasÑmuch like those for fair-trade coffee and chocolateÑthat will appeal to North American shoppers. Researching the issue for more than ten years, Henry Frundt has elicited surprising and nuanced insights from banana workers, Latin American labor officials, company representatives, and fair-trade advocates. Frundt writes with admirable clarity throughout the book, which he has designed for college students who are being introduced to the subject of international trade and for consumers who are interested in issues of development. Frankly, though, Fair Bananas! will appeal to anyone who wants to know more about bananas, including where they come from and how they get from there to here.

"During the 1990s, the Eastern Caribbean was caught in a bitter trade dispute between the US and EU over the European banana market. When the World Trade Organization rejected preferential access for Caribbean growers in 1998 the effect on the region's rural communities was devastating. This volume examines the "banana wars" from the vantage point of St. Lucia's Mabouya Valley, whose recent, turbulent history reveals the impact of global forces. The author investigates how the contemporary structure of the island's banana industry originated in colonial policies to create a politically "stable" peasantry. followed by politicians' efforts to mobilize rural voters. These political strategies left farmers dependent on institutional and market protection, leaving them vulnerable to any alteration in trade policy. This history gave way to a new harsh reality, in which neoliberal policies privilege price and quantity over human rights and the environment. However. against these challenges, the author shows how the rural poor have responded in creative ways, including new social movements and Fair Trade farming, in order to negotiate a stronger position for themselves in a shifting global economy."--BOOK JACKET.

"Award-winning journalist Dan Koeppel navigates across the planet and throughout history, telling the cultural and scientific story of the world's most ubiquitous fruit"--Page 4 of cover.

It started very small and full of hope. But its daring campaigns have placed Fairtrade goods at the heart of the supermarket shelves. From bananas and coffee beans to cotton and chocolate, Fairtrade has grown to become an important global movement that has revolutionised the way we shop. As Harriet Lamb, Chief Executive of Fairtrade International, explains in this extensively revised and updated edition of her inspirational book, Fairtrade is about a better deal for workers and famers in the developing world. It's about making sure the food on our plates, and shirts on our backs, don't rob people in other countries of the means to feed or clothe themselves. She explores the journey, through an often unjust system, that Fairtrade items make from farm to consumer. And she uncovers the shocking cost of our demand for cheaper food. There is much still to be done. But by hard work and high ideals, Fairtrade is starting to transform the lives of over 7 million farmers, workers and their families, and is a powerful symbol of how extraordinary change can be achieved against all the odds - by us all.

What’s wrong with buying regular coffee? Does Fair Trade necessarily mean ethical trade? What impact can consumers have on global economics? Fair Trade: A Beginner’s Guide reveals why Fair Trade means more than just bananas, coffee, and chocolate. Author and activist Jacqueline DeCarlo explains the principles behind Fair Trade and its development into a powerful economic tool. Packed with inspiring ways to make a difference, this book will encourage readers of all backgrounds to help end poverty,environmental destruction, and human exploitation.