A Pragmatic Approach of Consumer Behaviour towards Organized Retail Outlets – A study of select cities
Title | A Pragmatic Approach of Consumer Behaviour towards Organized Retail Outlets – A study of select cities PDF eBook |
Author | Dr Reshma Nikhat |
Publisher | Zenon Academic Publishing |
Pages | 150 |
Release | 2017-12-01 |
Genre | Business & Economics |
ISBN | 9385886126 |
A customer is the most important visitor on our premises; he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so. Mahatma Gandhi Your most unhappy customers are your greatest source of learning. And they give us feedback on the areas we have to improve and shows our weaknesses. According to Henry Ford It is the customer who pays the wages. And the more you engage with customers the clearer things become and the easier it is to determine what you should be doing. John Russell, President, Harley Davidson Retail is a customer business. You’re trying to take care of the customer—solve something for the customer. And A company’s survival depends not what they produce but how they sell and supply it to the final customers with ease ,Emerging strategies has to be adopted as it is a period of globalization ,by building the relationship and working as a unified team to know about the behavioral pattern of consumers in the decision making, the current scenario ,the service expectations of the customers and the marketing strategies to be adopted accordingly. Keeping this in mind this book is published which would become a guide to indispensable organized retail outlets. This book is the outcome of the efforts of few years of observation and study of the author detailing the various areas. The Author has made a sincere effort to cover the various parameters and make this book meaningful, understandable, easy and complete but even all areas might not have been covered and also the findings might be limited to few areas which cannot be generalized. Improvements and suggestions will be gratefully acknowledged.
Factors Affecting Buying Decision of Customers’ in Apparels Retailing
Title | Factors Affecting Buying Decision of Customers’ in Apparels Retailing PDF eBook |
Author | Swapna Menthula |
Publisher | GRIN Verlag |
Pages | 48 |
Release | 2013-01-14 |
Genre | Business & Economics |
ISBN | 3656351252 |
Research Paper (undergraduate) from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, Dhruva College of Management, course: PGDM, language: English, abstract: In India retail industry is the largest among all the industries, the retail industry is upgrading itself providing with endless array for customer choices like changing life style, customers brand awareness depending on income level of customers. The retail industry in India is hailed as a sunrise sector and the value is estimated to increase from US $330 billion in 2007 to US$640 billion by 2015 i.e., almost double the value. The size of India's retail sector is currently estimated at around $450 billion and organized retail accounts for around 5% of the total market. We cannot take customers for granted because consumer buying behavior determines how consumer decides which product to buy and what all factors are responsible for the buying decision. The firm has to satisfy the needs and wants of a consumer. Hence the present study has been conducted to understand the impact of various factors viz. physical attributes, display, merchandise, sales people, and overall quality of store on customers' buying decision in Apparel Retailing.
Advances in Computational Intelligence, Security and Internet of Things
Title | Advances in Computational Intelligence, Security and Internet of Things PDF eBook |
Author | Ashim Saha |
Publisher | Springer Nature |
Pages | 480 |
Release | 2020-03-04 |
Genre | Computers |
ISBN | 981153666X |
This volume constitutes the refereed proceedings of the Second International Conference on Computational Intelligence, Security and Internet of Things, ICCISIoT 2019, held in Agartala, India, in December 2019. The 31 full papers and 6 short papers were carefully reviewed and selected from 153 submissions. The papers are organised according to the following topics: Computational Intelligence, Security, Internet of Things. Papers from the extended track are also presented in the volume.
The Discipline of Organizing: Professional Edition
Title | The Discipline of Organizing: Professional Edition PDF eBook |
Author | Robert J. Glushko |
Publisher | "O'Reilly Media, Inc." |
Pages | 743 |
Release | 2014-08-25 |
Genre | Computers |
ISBN | 1491911719 |
Note about this ebook: This ebook exploits many advanced capabilities with images, hypertext, and interactivity and is optimized for EPUB3-compliant book readers, especially Apple's iBooks and browser plugins. These features may not work on all ebook readers. We organize things. We organize information, information about things, and information about information. Organizing is a fundamental issue in many professional fields, but these fields have only limited agreement in how they approach problems of organizing and in what they seek as their solutions. The Discipline of Organizing synthesizes insights from library science, information science, computer science, cognitive science, systems analysis, business, and other disciplines to create an Organizing System for understanding organizing. This framework is robust and forward-looking, enabling effective sharing of insights and design patterns between disciplines that weren’t possible before. The Professional Edition includes new and revised content about the active resources of the "Internet of Things," and how the field of Information Architecture can be viewed as a subset of the discipline of organizing. You’ll find: 600 tagged endnotes that connect to one or more of the contributing disciplines Nearly 60 new pictures and illustrations Links to cross-references and external citations Interactive study guides to test on key points The Professional Edition is ideal for practitioners and as a primary or supplemental text for graduate courses on information organization, content and knowledge management, and digital collections. FOR INSTRUCTORS: Supplemental materials (lecture notes, assignments, exams, etc.) are available at http://disciplineoforganizing.org. FOR STUDENTS: Make sure this is the edition you want to buy. There's a newer one and maybe your instructor has adopted that one instead.
A STUDY ON THE IMPACT OF BRANDING ON CONSUMER BUYING BEHAVIOUR WITH REFERENCE TO SELECT RETAIL OUTLETS IN HYDERABAD
Title | A STUDY ON THE IMPACT OF BRANDING ON CONSUMER BUYING BEHAVIOUR WITH REFERENCE TO SELECT RETAIL OUTLETS IN HYDERABAD PDF eBook |
Author | P.LALITHA PRAVEENA |
Publisher | Archers & Elevators Publishing House |
Pages | 154 |
Release | |
Genre | Antiques & Collectibles |
ISBN | 9390996651 |
11th International Conference on Theory and Application of Soft Computing, Computing with Words and Perceptions and Artificial Intelligence - ICSCCW-2021
Title | 11th International Conference on Theory and Application of Soft Computing, Computing with Words and Perceptions and Artificial Intelligence - ICSCCW-2021 PDF eBook |
Author | Rafik A. Aliev |
Publisher | Springer Nature |
Pages | 803 |
Release | 2022-01-04 |
Genre | Technology & Engineering |
ISBN | 3030921271 |
This book presents the proceedings of the 11th Conference on Theory and Applications of Soft Computing, Computing with Words and Perceptions and Artificial Intelligence, ICSCCW-2021, held in Antalya, Turkey, on August 23–24, 2021. The general scope of the book covers uncertain computation, decision making under imperfect information, neuro-fuzzy approaches, natural language processing, and other areas. The topics of the papers include theory and application of soft computing, computing with words, image processing with soft computing, intelligent control, machine learning, fuzzy logic in data mining, soft computing in business, economics, engineering, material sciences, biomedical engineering, and health care. This book is a useful guide for academics, practitioners, and graduates in fields of soft computing and computing with words. It allows for increasing of interest in development and applying of these paradigms in various real-life fields.
Youth and Consumption
Title | Youth and Consumption PDF eBook |
Author | Kara K. W. CHAN |
Publisher | City University of HK Press |
Pages | 346 |
Release | 2010-07-01 |
Genre | Psychology |
ISBN | 9629371529 |
This book explores the interplay of the youth segment and the market environment. It employs a variety of research methodologies to analyze how young people in Hong Kong interact with various consumer socializing agents, including parents, peers, media celebrities, government publicities, media contents and advertisements. Published by City University of Hong Kong Press. 香港城市大學出版社出版。