Demography as a discipline is now at the point where its relevance to business decision making is indisputable—and top business management knows this. People who lack an understanding of state-of-the-art demographic techniques, and who cannot adapt to new ways of thinking prompted by demography and demographers, will find themselves significantly disadvantaged in today's competitive business environment. Pol and Thomas thus provide practitioners and students alike with a concise but intensive introduction to the concepts and methods of business demography. They chronicle current demographic trends and explain their meaning for business. With numerous examples drawn from business and industry, they make clear that business demography is truly a decision-making science. Pol and Thomas introduce basic concepts, then present an overview of recent and future demographic trends. They elaborate on the application of current demographic methods to planning and marketing in the contemporary business environment, and illustrate their points with numerous charts, maps, and sidebars. Pol and Thomas provide many examples of real world situations in which demographic methods, data, perspective, and theory are actively applied. With sections on sources of health care data, the calculation of demographic rates, the demographic resources available and up-to-date statistics on current demographic trends, their book becomes not only a unique resource for professionals, but also a useful text and reference for their colleagues in the academic community.

In contrast to a typical general text in demography, which is concerned with demographic principles, trends, problems, and theories, Applied Demography explores the practical issues with which demographers working for government agencies, private nonprofit organizations, and businesses deal. It emphasizes the applications of applied demography in a variety of related disciplines, such as geography, economics, gerontology, public policy, law, sociology, public administration, and business management. The data of these disciplines are taken into account, as are the methods of statistics and computer sciences. The book aims to inform the student of the wide range of applications of demography, including not only narrowly demographic situations but also nondemographic situations, such as manufacturing processes and the dynamics of organizations as a population.

"Quality of life"..."livability"..."sense of place." Communities across America are striving to define these terms and to bring them to life, as they make decisions about transportation systems and other aspects of planning and development. Community and Quality of Life discusses important concepts that undergird community life and offers recommendations for collaborative planning across space and time. The book explores: Livability as an ensemble concept, embracing notions such as quality of place and sustainability. It discusses how to measure the "three legs" of livability (social, economic, ecological) while accounting for politics and personal values. And the book examines how to translate broad ideas about livability into guidelines for policymaking Place as more than location, including the natural, human-built, and social environments. The book discusses the impact of population changes over time, the links between regional and local identity, and other issues Tools for decision making in transportation and community planning. It reviews a variety of decision models and tools such as geographic information systems (GIS)â€"as well as public and private sources of relevant data. Including several case examples, this book will be important to planners, planning decision makers, planning educators and students, social scientists, community activists, and interested individuals.

This book demonstrates different statistical techniques for analyzing health-related data as well as providing new techniques for forecasting and/or projecting the incidence of diseases/disorders. It presents information on a variety of health related issues from the developed and developing world. Featuring cutting edge research from distinguished applied demographers and public health specialists, the book bridges the gap between theory and research. Each chapter provides methods and materials that can be used to conduct further research aimed at promoting public health issues. This book is intended for public health professionals, health policy makers, social epidemiologists, administrators, researchers, and students in the fields of applied demography and public health who are interested in exploring the potential of ground-breaking research or who want to further develop their existing research techniques. It complements another volume in the Applied Demography Series, Applied Demography and Public Health (Springer, 2013), which describes how applied demographic techniques can be used to help address public health issues.