The concept of a circular economy gains more and more popularity for companies and politics. In theory the concept holds not only ecological and social but also several economic advantages for the applying companies. This book addresses the following research questions: How is the concept of the circular economy implemented? What impact has the implementation of circular economy on organizations? What are the challenges deriving from circular economy implementation? A qualitative study with companies from various industries in Europe and America has been conducted. Results show that the theoretical comprehensive benefits cannot yet been found in the economy. Finally the central findings are compared to findings in existing literature, contributions to it discussed and a critical view on circular economy provided.

Master's Thesis from the year 2018 in the subject Business economics - Miscellaneous, grade: A, , course: Fashion Entrepreneurship and Innovation, language: English, abstract: Awareness of the fashion industry’s harmful impacts that significantly affect the environment and the society has increased enormously, specifically the problem of an ever-growing throwaway culture. This has led researchers and practitioners to find feasible solutions, dealing with post-consumer garment waste. In that respect, the CE has undoubtedly become the focus of current research. Substantial economic benefits are expected to accompany the transition from a linear to a circular economic model. However, there is still a lack of frameworks that explain how companies have to adapt their BMs in order to succeed in a circular environment. Furthermore, the question remains, if this could be economically feasible from a company perspective because the economic model of the fashion industry is still highly linear and its success depends on product obsolescence. Therefore, the purpose of this study is to identify motivations, enablers and challenges of implementing circular strategies and PLE initiatives in BMs, and explicitly exploring the economic feasibility of prolonging the lives of products. To explore these phenomena, pioneers in the field of CE and PLE were studied. The researcher employed an inductive-exploratory case study design that allowed her to investigate the practical implementations of circular approaches and contribute to existing CE and PLE theory. The findings of the cross-case analysis revealed that the transition towards a CE has been voluntary, underlying the companies’ internal motivations and sustainability agendas. External pressures do not play a role at this moment. Circular approaches support the companies’ visions to realise long-term strategies. Despite the higher costs of circular strategies and PLE initiatives, this study found that these have a positive effect on the businesses regarding enhanced customer loyalty and long-term relationships with the customer. The study is one of the first academic studies that investigates the economic feasibility of PLE initiatives from a company perspective. However, the findings of this research cannot be generalised, as the scope of the study and the sample size are constricted. Therefore, further research in this field is required.

This book explores an escalating modern-day crisis; managing waste in a sustainable way. The central question posed is whether advancing a circular economy provides a way to shift waste management practices towards more sustainable approaches. It begins with an in-depth analysis of the nature of waste management and the prevailing crisis, followed by a discussion about the circular economy in terms of its requirements and the challenges of implementation. The book then moves on to propose a framework that sets out how to establish the policy changes needed to advance a circular approach to waste management. Next, the book outlines complex issues in multilevel systems for advancing a circular economy through examining the contemporary situation in Belgium and Norway. It ends by bringing together the issues revealed in these case studies and draws insights for governments advocating circular approaches. The book will be a valuable resource to scholars, students, practitioners and policy makers interested in developing more sustainable methods of waste management.

Societal marketing has gained widespread recognition in the marketing discipline both in academia and the professional industry. The Handbook of Research on Contemporary Consumerism is an essential reference source that provides an in-depth understanding on the various aspects and issues of consumerism and reveals the critical success factors and conceptual and theoretical frameworks of these concepts from recent contexts and perspectives. Additionally, it examines the impact of identity on marketing and branding from the consumerist perspective, discusses consumerism as a source of innovation and product development, and provides insights on consumerism and profitability. Featuring research on topics such as circular economy, digital marketing, and social media, this book is ideally designed for practitioners, managers, marketers, academic researchers, and students.

This book provides an overview of a circular economy. This model has profound consequences for production, employment, education, money & finance but also induces a shift in public policy and taxation. Its economic advantage lies in designing out waste and favouring radical resource productivity with the prospect of rebuilding capital & resilience.

This volume presents a transdisciplinary approach to implementing a circular economy in international business. Written by global experts, this book provides a detailed and professional focus on issues that must be improved in order to successfully implement a circular economy in a variety of industries. The book begins with a discussion of the theoretical aspects of circular economy and the challenges of going from theory to practice. The following chapters present case studies on the circular economy in different sectors of international business such as food systems, mineral processing, water management, energy process, waste management, the cement industry, and 3D printing. Issues such as the role of SMEs in the circular economy, and the progress towards circular economy 3.0, and strategies for teaching the circular economy are also discussed. The volume ends with a critique of the concept of circular economy and suggestions for future research avenues. Written with multiple stakeholders in mind, this volume will be of interest to researchers and students of economics, sustainability, international business, and management as well as industry professionals and governments working towards establishing a circular economy in their fields and jurisdictions.