Entering the Global Arena

Entering the Global Arena
Title Entering the Global Arena PDF eBook
Author Jonathan Grix
Publisher Springer
Pages 124
Release 2019-07-17
Genre Social Science
ISBN 9811379521

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Set against a backdrop of concerns about the potential break-up or radical change to the global world order, this volume sets out to investigate the use of sports mega-events by a number of emerging states. Sports mega-events, it is argued, can be understood as a key component in states’ ‘soft power’ strategies, that is, their attempts to showcase their nations on the international stage, increase their power relative to others via non-coercive means and to increase trade and tourism. Many studies on soft power simply cite the concept’s founder (Joseph Nye) and make little attempt at unpicking the mechanisms behind its creation. This volume does this by shining a light on emerging economies and by putting forward a soft power ‘ideal type’ to aid researchers in understanding the strategies employed by states in advancing their interests.

Taiwan's Expanding Role in the International Arena: Entering the United Nations

Taiwan's Expanding Role in the International Arena: Entering the United Nations
Title Taiwan's Expanding Role in the International Arena: Entering the United Nations PDF eBook
Author Maysing H. Yang
Publisher Routledge
Pages 245
Release 2015-06-03
Genre Political Science
ISBN 1317459059

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Emerging as a formidable opposition party in Taiwan in 1986, the Democratic Progressive Party (DPP) is now a major challenger on the island's political scene. This text presents a dialogue between DPP's policy-makers and the leading critics from the international scholarly community.

Introduction to Business

Introduction to Business
Title Introduction to Business PDF eBook
Author Lawrence J. Gitman
Publisher
Pages 1455
Release 2024-09-16
Genre Business & Economics
ISBN

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Managing Growth and Expansion into Global Markets

Managing Growth and Expansion into Global Markets
Title Managing Growth and Expansion into Global Markets PDF eBook
Author Thomas A. Cook
Publisher CRC Press
Pages 238
Release 2015-09-18
Genre Business & Economics
ISBN 1498777341

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Company executives in every field are recognizing the critical importance of entering into the global economy. As transportation and logistics companies follow their clients expansion into these international markets, they must be able to service their clients supply chain needs in new economies and turbulent markets.Managing Growth and Expansion

Media, Geopolitics, and Power

Media, Geopolitics, and Power
Title Media, Geopolitics, and Power PDF eBook
Author Herman Wasserman
Publisher University of Illinois Press
Pages 319
Release 2018-03-01
Genre Language Arts & Disciplines
ISBN 0252050282

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The end of apartheid brought South Africa into the global media environment. Outside companies invested in the nation's newspapers while South African conglomerates pursued lucrative tech ventures and communication markets around the world. Many observers viewed the rapid development of South African media as a roadmap from authoritarianism to global modernity. Herman Wasserman analyzes the debates surrounding South Africa's new media presence against the backdrop of rapidly changing geopolitics. His exploration reveals how South African disputes regarding access to, and representation in, the media reflect the domination and inequality in the global communication sphere. Optimists see post-apartheid media as providing a vital space that encourages exchanges of opinion in a young democracy. Critics argue the public sphere mirrors South Africa's past divisions and privileges the viewpoints of the elite. Wasserman delves into the ways these simplistic narratives obscure the country's internal tensions, conflicts, and paradoxes even as he charts the diverse nature of South African entry into the global arena.

Grow Globally

Grow Globally
Title Grow Globally PDF eBook
Author Mona Pearl
Publisher John Wiley & Sons
Pages 157
Release 2011-08-24
Genre Business & Economics
ISBN 1118128966

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Discover proven strategies and solutions for successful participation in the global market With less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global execution platforms that will allow their organizations to thrive in a global economy. Filled with case studies and indispensable checklists, Grow Globally guides executives in crafting an actionable global strategy that will not only stand the test of change—but that will also be on target, on budget, and on time. Reveals how to anticipate change in global decision-making and execution Explores how to identify trends and respond to differences between internal corporate culture and the target culture Includes case studies, checklists, process visuals and resources, plus a website that hosts online tools and materials As the world becomes more dependent on technology and trade borders gradually disappear, your company needs to acquire the tools and skills necessary to compete in the global market. Grow Globally presents the skills needed to build a global execution platform that will keep your organization relevant and competitive in the international landscape.

MKTG4

MKTG4
Title MKTG4 PDF eBook
Author Charles W. Lamb
Publisher Cengage AU
Pages 369
Release 2018-09-01
Genre Business & Economics
ISBN 0170411761

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MKTG4 continues to offer a unique blended solution for lecturers and students in introductory marketing subjects, in both University and Vocational sectors. Continuing to pave a new way to both teach and learn, MKTG4 is designed to truly connect with today's busy, tech-savvy student. Students have access to online interactive quizzing, videos, flashcards, games and more. An accessible, easy-to-read text with tear-out review cards completes a package that helps students to learn important concepts faster.