Economics for Business 5th edition is an essential introduction to economics tailor-made for business students. Economic principles are clearly explained within the context of modern business, drawing on a wealth of contemporary examples that bring the topics to life.

EBOOK: Economics for Business, 6e

Economics for Business covers all the current issues facing today's business world. Up-to-date case studies cover everything from the impact of the financial crisis to the examination of specific businesses.

"Welcome to the sixth edition of Essentials Economics for Business. If you are a student on a business or management degree or diploma course and taking a module which includes economics, then this book is written for you. Such modules may go under the title of Business Environment or Business Context, or they may simply be called Introduction to Economics or Introduction to Business Economics. Alternatively, you may be studying on an MBA and need a grounding in basic economic concepts and how they apply to the business environment"--

Economics for Business, 3rd edition, is an essential introduction to economics, tailor-made for business students. The text demonstrates the relevance of applying economics principles to solve business problems, using a unique business first approach. Key economic theories are clearly explained within the context of modern business, drawing on a wealth of contemporary examples to bring the topics to life. The pedagogy allows students to consolidate their learning and equips them with the economic tools to confront real business situations.

A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it. * Chapter on measuring cost and benefit advantage have been eliminated. * Integrates insights from the theory of the firm, industrial organization, and strategy research. * Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.