An analysis of the pedestrian malls built during the urban renewal period of the 60's and 70's, and of new urban open space designs. Explores the trend towards, and away from, full pedestrian malls, and analyzes newer project types, such as festival marketplaces and mixed-use urban spaces. Describes mall development processes such as feasibility analysis, planning and design. Also covers street furnishings ranging from paving, fountains and sculpture to lighting, canopies and seating. Offers updated coverage of new projects in New York, Tampa, Memphis, Louisville and Minneapolis. Also features over 250 photographs as well as detailed site plans of the projects covered.

Pioneering observers of the urban landscape Bernard Frieden and Lynne Sagalyn delve into the inner workings of the exciting new public entrepreneurship and public-private partnerships that have revitalized the downtowns of such cities as Boston, San Diego, Seattle, St. Paul, and Pasadena.

Are there potentials in central city revitalization? What role will the federal government play in determining future retail locational choices? Shopping center development has never been more popular-or more hazardous than it is today. Retail distribution in the United States has greater efficiency than anywhere else in the world, a tribute to the adaptability and rationalization of systems which have characterized the field. The pressures of the future, however, require greater exertion if they are to be adequately met. The industry drive to the new "middle markets" may change the face of small city America-or it may lead to a blind alley. As central cities, aided by EDA (Economic Development Administration) and UDAG (Urban Development Action Grant), gird up for revitalization in the face of reduced real buying power, these issues take on increased vigor. A whole new legal fabric is evolving in the development of major commercial facilities. Does it mark the path of the future-or is it an ineffectual last gasp effort to reshape the basic overwhelming trend lines of American life? How do we get a grasp on these parameters? Whether city planner, economic or marketing consultant, investor, or developer-much of our future depends on the answers. The authorities brought together for these specially sponsored papers are the best in the business-and provide key insights into this dynamic field. Demographics and consumer response that challenge marketing and planning professionals are also included.

The shopping mall is both the most visible and the most contentious symbol of American prosperity. Despite their convenience, malls are routinely criticized for representing much that is wrong in America—sprawl, conspicuous consumption, the loss of regional character, and the decline of Mom and Pop stores. So ubiquitous are malls that most people would be suprised to learn that they are the brainchild of a single person, architect Victor Gruen. An immigrant from Austria who fled the Nazis in 1938, Gruen based his idea for the mall on an idealized America: the dream of concentrated shops that would benefit the businessperson as well as the consumer and that would foster a sense of shared community. Modernist Philip Johnson applauded Gruen for creating a true civic art and architecture that enriched Americans' daily lives, and for decades he received praise from luminaries such as Lewis Mumford, Winthrop Rockefeller, and Lady Bird Johnson. Yet, in the end, Gruen returned to Europe, thoroughly disillusioned with his American dream. In Mall Maker, the first biography of this visionary spirit, M. Jeffrey Hardwick relates Gruen's successes and failures—his work at the 1939 World's Fair, his makeover of New York's Fifth Avenue boutiques, his rejected plans for reworking entire communities, such as Fort Worth, Texas, and his crowning achievement, the enclosed shopping mall. Throughout Hardwick illuminates the dramatic shifts in American culture during the mid-twentieth century, notably the rise of suburbia and automobiles, the death of downtown, and the effect these changes had on American life. Gruen championed the redesign of suburbs and cities through giant shopping malls, earnestly believing that he was promoting an American ideal, the ability to build a community. Yet, as malls began covering the landscape and downtowns became more depressed, Gruen became painfully aware that his dream of overcoming social problems through architecture and commerce was slipping away. By the tumultuous year of 1968, it had disappeared. Victor Gruen made America depend upon its shopping malls. While they did not provide an invigorated sense of community as he had hoped, they are enduring monuments to the lure of consumer culture.

"On the Downtown Mall" celebrates the ambiance of the award-winning center city pedestrian mall of historic Charlottesville, Virginia. Includes 36 short stories, a gallery of both contemporary and vintage photos, and a historical essay.

Publisher description

people places Second Edition Design Guidelines for Urban Open Space edited by Clare Cooper Marcus and Carolyn Francis A resurgence in the use of public space continues throughout North America and many other parts of the world. Neighborhoods have become more outspoken in their demands for appropriate park designs; corporations have witnessed the value of providing outdoor spaces for employee lunch-hour use; the rising demand for child care has prompted increased awareness of the importance of developmentally appropriate play and learning environments; and increased attention is being focused on the specific outdoor space needs for the elderly, college students, and hospital patients and staff. Now available in an updated, expanded second edition, People Places is a fully illustrated, award-winning book that offers research-based guidelines and recommendations for creating more usable and enjoyable public open spaces of all kinds. People Places analyzes and summarizes existing research on how urban open spaces are actually used, offering design professionals and students alike an easily understood, easily applied guide to creating people-friendly places. Seven types of urban open space are discussed: urban plazas, neighborhood parks, miniparks and vest-pocket parks, campus outdoor spaces, outdoor spaces in housing for the elderly, child-care outdoor spaces, and hospital outdoor spaces. People Places contains a chapter-by-chapter review of the literature, illustrative case studies, and design guidelines specific to each type of space. People Places has a number of features that can be easily incorporated into the design process: * Clear, readable translations of existing research on people's use of outdoor spaces. * Performance-based design recommendations that specify key relationships between design and use. * Design review checklists that help readers plan and critique designs. * A clearly organized, concise format equally useful to the design practitioner and the design student. The newly revised edition of People Places also includes: * Discussion of accessibility issues, including ADA regulations and the concept of universal design; and of design responses aimed at crime reduction. * Procedures for conducting post-occupancy evaluations of designed outdoor spaces. * Updated and new information on each type of outdoor space, with special attention to hospitals, child care facilities, and campus outdoor spaces where specific advances have occurred since 1990. * A completely new color-photo section and 50 new black and white illustrations. Winner of the Merit Award in Communication from the American Society of Landscape Architects, People Places is an essential working tool for landscape architects and architects, city planners, urban designers, neighborhood groups, and anyone else concerned with the quality of urban open space.