An authentic, heartfelt and compelling narrative – straight from the horse’s mouth – that reveals for the first time numerous unknown aspects of the life and times of one of the greatest legends of all time who stands out as a symbol of secular India. Dilip Kumar (born as Yousuf Khan), who began as a diffident novice in Hindi cinema in the early 1940s, went on to attain the pinnacle of stardom within a short time. He came up with spellbinding performances in one hit film after another – in his almost six-decade-long career – on the basis of his innovative capability, determination, hard work and never-say-die attitude. In this unique volume, Dilip Kumar traces his journey right from his birth to the present. In the process, he candidly recounts his interactions and relationships with a wide variety of people not only from his family and the film fraternity but also from other walks of life, including politicians. While seeking to set the record straight, as he feels that a lot of what has been written about him so far is ‘full of distortions and misinformation’, he narrates, in graphic detail, how he got married to Saira Banu, which reads like a fairy tale! Dilip Kumar relates, matter-of-factly, the event that changed his life: his meeting with Devika Rani, the boss of Bombay Talkies, when she offered him an acting job. His first film was Jwar Bhata (1944). He details how he had to learn everything from scratch and how he had to develop his own distinct histrionics and style, which would set him apart from his contemporaries. After that, he soon soared to great heights with movies such as Jugnu, Shaheed, Mela, Andaz, Deedar, Daag and Devdas. In these movies he played the tragedian with such intensity that his psyche was adversely affected. He consulted a British psychiatrist, who advised him to switch over to comedy. The result was spectacular performances in laugh riots such as Azaad and Kohinoor, apart from a scintillating portrayal as a gritty tonga driver in Naya Daur. After a five-year break he started his ‘second innings’ with Kranti (1981), after which he appeared in a series of hits such as Vidhaata, Shakti, Mashaal, Karma, Saudagar and Qila.

PROJECT GBA&C recognizes and celebrates the accomplishments of world's renowned artists who have made, and are making, significant contributions in the field of art, producing powerful imagery that continues to captivate, educate, inspire and heal humanity. Engaging photography with books " PHOTOGRAPHY EXHIBIT " is one such initiative showcasing the best moments captured by photographers across the globe, encapsulating the sheer joy of subtle self-expression behind every image. Editors Panel - PROJECT GBA&C

PROJECT GBA&C recognizes and celebrates the accomplishments of world's renowned artists who have made, and are making, significant contributions in the field of art, producing powerful imagery that continues to captivate, educate, inspire and heal humanity. Engaging photography with books " PHOTOGRAPHY EXHIBIT " is one such initiative showcasing the best moments captured by photographers across the globe, encapsulating the sheer joy of subtle self-expression behind every image. Editors Panel - PROJECT GBA&C

Please note: This is a companion version & not the original book. Sample Book Insights: #1 I was excited and nervous about my trip to Afghanistan. I loved my family, but I had to leave them behind to serve our country. I was blessed with the life I had, and I knew I could not ignore this call. #2 I was born in 1973 in Kerala, India. My parents were born in India and committed their lives to Jesus Christ at a young age. They launched an independent church movement that included services held in various people’s homes. #3 I was a social butterfly when I moved to America with my family at age 15. I made many friends, and I enjoyed immersing myself in American culture. I didn’t challenge or prepare myself for college, and when I enrolled at nearby Azusa Pacific University in 1991, I found the courses far tougher. #4 I was extremely attracted to Cilicia, and after we met again in Pasadena, I admitted that I was in love with her. We began a long-distance relationship that lasted for years. I was extremely sad when my parents died in a car accident, and I had to go to the hospital to see them.

Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. They pay a lot less attention to the end: the crucial “last mile” where consumers come to their website, store, or sales representatives and make a choice. In The Last Mile, Dilip Soman shows how to use insights from behavioral science in order to close that gap. Beginning with an introduction to the last mile problem and the concept of choice architecture, the book takes a deep dive into the psychology of choice, money, and time. It explains how to construct behavioral experiments and understand the data on preferences that they provide. Finally, it provides a range of practical tools with which to overcome common last mile difficulties. The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations’ last mile problems, whether they work in business, government, or the nonprofit sector. Appealing to anyone who was fascinated by Dan Ariely’s Predictably Irrational, Richard Thaler and Cass Sunstein’s Nudge, or Daniel Kahneman’s Thinking, Fast and Slow but was not sure how those insights could be practically applied, The Last Mile is full of solid, concrete advice on how to put the lessons of behavioral science to work.

Brief description about 70 well known Bollywood stars with coloured pictures if their hit films