Intellectual Property in the United States consists of patents, trademarks, and copyright. These can be valuable to entrepreneurs in a variety of ways such as helping develop and refine a product, providing protection for ideas, developing branding and marketing materials, and surveying competitors' activities. This book sets out a step-by-step strategy guide that entrepreneurs and startups can use to develop an intellectual property plan - the first step in harnessing value. This strategy guide is designed to provide entrepreneurs - from solopreneurs to entrepreneurs running late-stage startups - with a working knowledge of how to create and execute an intellectual property plan. Packed with actionable guidance, the Playbook answers the following questions: *Why every business needs an IP plan? *What are the elements of an IP plan? *How can an entrepreneur go about creating an IP plan? *Who should be involved in creating a company's IP plan? Buy this book now.

This highly practical book highlights the need for start-ups to protect their IP from the outset, outlining the basics of IP in a start-up context and guiding entrepreneurs in developing a successful IP strategy. Legal practitioners and auditing and consulting companies will find this an invaluable resource for avoiding the pitfalls during due diligence. Investors and founders of companies will appreciate the practical information on protecting their IP assets and reducing the risk of legal losses.

Intellectual Property in the United States consists of patents, trademarks, and copyright. These can be valuable to entrepreneurs in a variety of ways such as helping develop and refine a product, providing protection for ideas, developing branding and marketing materials, and surveying competitors' activities. This book sets out a step-by-step strategy guide that entrepreneurs and startups can use to develop an intellectual property plan - the first step in harnessing value. This strategy guide is designed to provide entrepreneurs - from solopreneurs to entrepreneurs running late-stage startups - with a working knowledge of how to create and execute an intellectual property plan. Packed with actionable guidance, the Playbook answers the following questions: *Why every business needs an IP plan? *What are the elements of an IP plan? *How can an entrepreneur go about creating an IP plan? *Who should be involved in creating a company's IP plan? Buy this book now.

A practical approach to the modern management of intellectual property The world has changed significantly in the past decade, resulting in new behavior and practice related to the ownership and management of intellectual property. This book helps executives, attorneys, accountants, managers, owners, and others understand the legal, technological, economic, and cultural changes that have affected IP ownership and management. It provides case studies, practical examples and advice from seasoned and enduring professionals who have adopted new and streamlined methods and practices whether as in-house or outside counsel, or service providers. Provides a practical yet global approach to corporate IP management Serves as a resource for in-house and outside counsel, executives, managers, accountants, consultants and others at mid-size and large corporations Helps professionals navigate the numerous new challenges that have changed the ways in which intellectual property is obtained and managed Details the latest trends in valuation, exploitation, and protection of intellectual property Extensive coverage of the legal, financial, accounting and general business aspects of intellectual property The combined expertise of lawyers, accountants, economists and other business professionals Timely and relevant in view of the global economic recession amidst rampant technological development, this book offers new solutions, practices, policies and strategies as a result of changes in economies and markets, laws, globalization, environment, and public perception.

How a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry. Most managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive “sword and shield” approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy—especially in an era of changing attitudes about media. Intellectual property, writes Palfrey, should be considered a key strategic asset class. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Palfrey identifies the essential areas of intellectual property—patent, copyright, trademark, and trade secret—and describes strategic approaches to each in a variety of organizational contexts, based on four basic steps. The most innovative organizations employ multiple intellectual property approaches, depending on the situation, asking hard, context-specific questions. By doing so, they achieve both short- and long-term benefits while positioning themselves for success in the global information economy.

Intellectual property can be a dizzying maze for entrepreneurs. Most entrepreneurs have some idea that their intangible assets have value and that they should be taking steps to protect these assets. Unfortunately, most entrepreneurs don't have any idea where to begin. But have no fear. In The Entrepreneur's IP Planning Playbook, author Robert A. Klinck sets out a step-by-step strategy guide that entrepreneurs and startups can use to develop an intellectual property plan - the first step in harnessing value. This strategy guide is designed to provide entrepreneurs - from solopreneurs to entrepreneurs running late-stage startups - with a working knowledge of how to create and execute an intellectual property plan. Packed with actionable guidance, the Playbook answers the following questions: * Why every business needs an IP plan? * What are the elements of an IP plan? * How can an entrepreneur go about creating an IP plan? * Who should be involved in creating a company's IP plan? Providing an educational yet reasonable overview of IP Planning, Klinck offers an essential resource for entrepreneurs interested in learning how to maximize the value of the largest class of assets owned by most companies.

This book offers a comprehensive, easy to understand guide for startup entities and developing companies, providing insight on the various sources of funding that are available, how these funding sources are useful at each stage of a company’s development, and offers a comprehensive intellectual property strategy that parallels each stage of development. The IP strategies offered in this book take into consideration the goals that most startups and companies have at each stage of development, as well as the limitations that exist at each stage (i.e., limited available resources earmarked for intellectual property asset development), and provides solutions that startups and companies can implement to maximize their return on intellectual property investments. This book also includes a number of descriptive examples, case studies and scenarios to illustrate the topics discussed, and is intended for use by startups and companies across all industries. Readers will garner an appreciation for the value that intellectual property rights provide to a startup entity or company and will gain an understanding of the types of intellectual property rights that are available to companies and how to procure, utilize and monetize those intellectual property rights to help their company grow.