Danny has a secret. A wild duck is sitting on her eggs near the playground. But he won't tell a soul--not even his teacher. Instead, Danny draws pictures of the duck in various stages until one day he draws a picture of an empty nest. Where has the duck gone? And why is his teacher smiling? Full color.

Made for dipping into again and again, Whatcha Gonna Do with That Duck? brings together the very best of Seth Godin's acclaimed blog and is a classic for fans both old and new. Getting your ducks in a row is a fine thing to do. But deciding what you are going to do with that duck is a far more important issue' Seth Godin is famous for bestselling books such as Purple Cow and cool entrepreneurial ventures such as Squidoo and the Domino Project. But to millions of loyal readers, he's best known for the daily burst of insight he provides every morning, rain or shine, via Seth's Blog. Since he started blogging in the early 1990s, he has written more than two million words and shaped the way we think about marketing, leadership, careers, inno­vation, creativity, and more. Much of his writing is inspirational and some is incendiary. Collected here are six years of his best, most entertaining, and most poignant blog posts, plus a few bonus ebooks. From thoughts on how to treat your customers to telling stories and spreading ideas, Godin pushes us to think smarter, dream bigger, write better, and speak more honestly. Highlights include: -A marketing lesson from the Apocalypse -No, everything is not going to be okay -Organized bravery -Choose your customers, choose your future -Paying attention to the attention economy -Bandits and philanthropists Godin writes to get under our skin. He wants us to stand up and do something remarkable, outside the standards of the industrial system that raised us. Seth Godin is the author of thirteen international bestsellers that have changed the way people think about marketing, the ways ideas spread, leadership and change including Permission Marketing, Purple Cow, All Marketers are Liars, The Dip and Tribes. He is the CEO of Squidoo and a very popular lecturer. His blog is the most influential business blog in the world and consistently one of the 100 most popular blogs on any subject.

Newbery Award-winning and New York Times bestselling author Matt de la Peña's Mexican WhiteBoy is a story of friendship, acceptance, and the struggle to find your identity in a world of definitions. Danny's tall and skinny. Even though he’s not built, his arms are long enough to give his pitch a power so fierce any college scout would sign him on the spot. Ninety-five mile an hour fastball, but the boy’s not even on a team. Every time he gets up on the mound he loses it. But at his private school, they don’t expect much else from him. Danny’ s brown. Half-Mexican brown. And growing up in San Diego that close to the border means everyone else knows exactly who he is before he even opens his mouth. Before they find out he can’t speak Spanish, and before they realize his mom has blond hair and blue eyes, they’ve got him pegged. But it works the other way too. And Danny’s convinced it’s his whiteness that sent his father back to Mexico. That’s why he’s spending the summer with his dad’s family. Only, to find himself, he may just have to face the demons he refuses to see--the demons that are right in front of his face. And open up to a friendship he never saw coming. Matt de la Peña's critically acclaimed novel is an intimate and moving story that offers hope to those who least expect it. "[A] first-rate exploration of self-identity."-SLJ "Unique in its gritty realism and honest portrayal of the complexities of life for inner-city teens...De la Peña poignantly conveys the message that, despite obstacles, you must believe in yourself and shape your own future."-The Horn Book Magazine "The baseball scenes...sizzle like Danny's fastball...Danny's struggle to find his place will speak strongly to all teens, but especially to those of mixed race."-Booklist "De la Peña blends sports and street together in a satisfying search for personal identity."-Kirkus Reviews "Mexican WhiteBoy...shows that no matter what obstacles you face, you can still reach your dreams with a positive attitude. This is more than a book about a baseball player--this is a book about life."-Curtis Granderson, New York Mets outfielder An ALA-YALSA Top Ten Best Book for Young Adults A Junior Library Guild Selection

A tour-de-force by rising indy comics star Gene Yang, American Born Chinese tells the story of three apparently unrelated characters: Jin Wang, who moves to a new neighborhood with his family only to discover that he's the only Chinese-American student at his new school; the powerful Monkey King, subject of one of the oldest and greatest Chinese fables; and Chin-Kee, a personification of the ultimate negative Chinese stereotype, who is ruining his cousin Danny's life with his yearly visits. Their lives and stories come together with an unexpected twist in this action-packed modern fable. American Born Chinese is an amazing ride, all the way up to the astonishing climax. American Born Chinese is a 2006 National Book Award Finalist for Young People's Literature, the winner of the 2007 Eisner Award for Best Graphic Album: New, an Eisner Award nominee for Best Coloring and a 2007 Bank Street - Best Children's Book of the Year. This title has Common Core Connections

An introduction to the LEGO Mindstorms Robot Inventor Kit through seven engaging projects. With its amazing assortment of bricks, motors, and smart sensors, the LEGO® MINDSTORMS® Robot Inventor set opens the door to a physical-meets-digital world. The LEGO MINDSTORMS Robot Inventor Activity Book expands that world into an entire universe of incredibly fun, uniquely interactive robotic creations! Using the Robot Inventor set and a device that can run the companion app, you’ll learn how to build bots beyond your imagination—from a magical monster that gobbles up paper and answers written questions, to a remote-controlled transformer car that you can drive, steer, and shape-shift into a walking humanoid robot at the press of a button. Author and MINDSTORMS master Daniele Benedettelli, a robotics expert, takes a project-based approach as he leads you through an increasingly sophisticated collection of his most captivating robot models, chapter by chapter. Each project features illustrated step-by-step building instructions, as well as detailed explanations on programming your robots through the MINDSTORMS App—no coding experience required. As you build and program an adorable pet turtle, an electric guitar that lets you shred out solos, a fully functional, whiz-bang pinball machine and more, you’ll discover dozens of cool building and programming techniques to apply to your own LEGO creations, from working with gears and motors, to smoothing out sensor measurement errors, storing data in variables and lists, and beyond. By the end of this book, you’ll have all the tools, talent and inspiration you need to invent your own LEGO MINDSTORMS robots.

The world's most infamous hacker offers an insider's view of the low-tech threats to high-tech security Kevin Mitnick's exploits as a cyber-desperado and fugitive form one of the most exhaustive FBI manhunts in history and have spawned dozens of articles, books, films, and documentaries. Since his release from federal prison, in 1998, Mitnick has turned his life around and established himself as one of the most sought-after computer security experts worldwide. Now, in The Art of Deception, the world's most notorious hacker gives new meaning to the old adage, "It takes a thief to catch a thief." Focusing on the human factors involved with information security, Mitnick explains why all the firewalls and encryption protocols in the world will never be enough to stop a savvy grifter intent on rifling a corporate database or an irate employee determined to crash a system. With the help of many fascinating true stories of successful attacks on business and government, he illustrates just how susceptible even the most locked-down information systems are to a slick con artist impersonating an IRS agent. Narrating from the points of view of both the attacker and the victims, he explains why each attack was so successful and how it could have been prevented in an engaging and highly readable style reminiscent of a true-crime novel. And, perhaps most importantly, Mitnick offers advice for preventing these types of social engineering hacks through security protocols, training programs, and manuals that address the human element of security.