Cross-functional product development teams and the innovativeness of new consumer products
Title | Cross-functional product development teams and the innovativeness of new consumer products PDF eBook |
Author | Rajesh Sethi |
Publisher | |
Pages | 15 |
Release | 2001 |
Genre | |
ISBN |
Cross-functional Product Development Teams and the Innovativeness of New Consumer Products
Title | Cross-functional Product Development Teams and the Innovativeness of New Consumer Products PDF eBook |
Author | Rajesh Sethi |
Publisher | |
Pages | 15 |
Release | 2001 |
Genre | Consumers' preferences |
ISBN |
Cross-functional Teams and New Product Development
Title | Cross-functional Teams and New Product Development PDF eBook |
Author | David Calle |
Publisher | |
Pages | 104 |
Release | 1992 |
Genre | |
ISBN |
Organizing Cross-Functional New Product Development Projects
Title | Organizing Cross-Functional New Product Development Projects PDF eBook |
Author | Tobias Huth |
Publisher | Springer Science & Business Media |
Pages | 198 |
Release | 2008-03-06 |
Genre | Business & Economics |
ISBN | 3834996424 |
On the basis of a survey conducted with 133 project managers, Tobias Huth presents an empirical analysis of the organizational success drivers of cross-functional new product development projects. It is shown that certain antecedents should be permanently employed, while others should be managed dynamically.
New Product Development For Dummies
Title | New Product Development For Dummies PDF eBook |
Author | Robin Karol |
Publisher | John Wiley & Sons |
Pages | 395 |
Release | 2011-02-14 |
Genre | Business & Economics |
ISBN | 1118051289 |
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include: Developing a winning NPD strategy Generating bold new ideas for products and services Understanding what your customers really want Keeping projects on track, on budget, and on-time Building effective cross-functional teams Planning and executing a blockbuster launch Collaborating with global partners Maximizing your chances for success No matter what size or type of business you’re in, this book provides you with an unbeatable competitive advantage in the booming global marketplace for new products and services.
Technological Innovation
Title | Technological Innovation PDF eBook |
Author | Gary D. Libecap |
Publisher | Emerald Group Publishing |
Pages | 357 |
Release | 2008-02-26 |
Genre | Business & Economics |
ISBN | 0762314818 |
Profiting from technological innovation is a key strategic challenge in technology-intensive industries. This book presents a multidisciplinary view of issues in technology commercialization and entrepreneurship.
The PDMA Handbook of New Product Development
Title | The PDMA Handbook of New Product Development PDF eBook |
Author | Kenneth B. Kahn |
Publisher | John Wiley & Sons |
Pages | 375 |
Release | 2012-11-28 |
Genre | Technology & Engineering |
ISBN | 1118415493 |
New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD. As the premier global advocate for professionals and organizations working in the fields of new product/service development, PDMA has assembled in the Handbook unique content on the critical aspects of product development success including its 2012 Best Practices Research, Lessons Learned from its Outstanding Corporate Innovator Award Winners and keys to success from organizations with proven innovation track records. The 3rd Edition is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all product/service industries.