Proposes a new 'technology of creativity' in which inventive thinking is seen as an organized & highly effective process which we can control. For those in computer-related fields.

This is the second edition of the successful and practical introduction to TRIZ (Theory of Innovative Problem Solving) - a strategy and method for breaking out of rigid thought patterns to achieve truly creative engineering solutions. This book continues the theme of algorithmic development and shows how to put TRIZ into action. It will be of use to development engineers and planners in modern technology, enabling readers to search for and find solutions efficiently.

Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, showing how they can be used to enhance the creative process and thus enable people to be more productive and focused. Representing the culmination of years of research on the topic of creativity in marketing, the Creativity Templates approach has been recognized as a breakthrough in such journals as Science, Journal of Marketing Research, Management Science, and Technological Forecasting and Social Change.

This much-needed book introduces readers to the related fields of expertise, creativity, and performance, exploring our understanding of the factors contributing to greatness in creative domains. Bringing together research from the fields of creativity and expertise, it provides fresh insights for newcomers and seasoned scholars alike with its approachable guide to the multidimensional complexities of expertise development. It transcends traditionally studied fields such as chess, sports, and music, instead exploring the intersection of expertise with creativity and the performing arts. Dedicated applied chapters cover eight fields, including mind-games, music, dance, creative writing, acting, art, and STEM. The book also examines the facilitators of creative performance, including aesthetic sensitivity, creativity, and mental imagery, as well as the obstacles to performance, such as burnout, procrastination, and gender-related challenges. The book concludes by engaging with pressing issues facing expertise, including the impact of AI. Student-friendly pedagogy is featured throughout, including 'Spotlight on...', 'Check it out...', and 'Consider this...' boxes to position material within context and engage students' learning. Whether revealing how an actor brings their part to life, how writers conjure up their storylines and vibrant characters, or what lies behind scientific invention, The Psychology of Creative Performance and Expertise offers a fascinating insight into the multifaceted journey towards achieving creative excellence. This is a valuable resource for final-year undergraduate and postgraduate students, and scholars across a range of disciplines, including expertise or skill acquisition, the psychology of performance, and creativity.

A practical new book for scientists, engineers, project leaders, and others working in the technical fields. The book adds depth, "how-to", and success to your creative thinking and problem solving. This book will allow you to sharpen your creative edge, giving you better problem solving skills. Whether you are a scientist working on breakthrough research, an engineer on the forefront of product development, or a project manager forging teams to reach and exceed goals, this new book gives you the fundamentals and advanced techniques of creative thinking to break new ground and reach higher levels of excellence.

Mastering management skills is hard to achieve by newcomers starting their careers in the chemical industry. The message coming from there is that good chemists swiftly have to become good managers if they are to survive and progress in today's competitive climate. This book is designed to help guide younger R & D chemists to ways in which they can quickly evolve skills which are built around three factors - people, knowledge and time. It covers the management of scientific personnel, management within a variety of R & D organisational structures, creating a climate of innovation, the management of projects including the time management and communication aspects of the job. The author, Peter Bamfield, is now working as a consultant. Due to his long experience in the chemical industry, he was elected President of the Royal Society of Chemistry's Industrial Affairs Division. This second edition of the book has been revised and updated to take recent global developments and restructuring in the chemical industry into account, as well as the rising importance of information technology in management.