'Collaborative Strategy' is an innovative approach to evaluate, forge and manage partnerships & alliances. The book defines the principles that help to build a lasting collaboration between companies.

Today everyone talks about collaboration. It's the buzzword of the 21st century. From collaboration in the boardroom, to the conference room, across industries, geographies and culture, it is indeed the leadership capability needed to build business alliances and partnerships and tackle the world's toughest challenges. From product design to the sourcing of raw materials, and across channel relationships, partnerships and alliances are interwoven across all supply and demand elements of corporate value creation. Even non-for-profits, NGO's and Public Entities seek alliances and partnerships to meet the needs of an increasingly interdependent and interconnected humanity. In this cutting-edge work and first-ever "how-to" guide for building successful collaborations, Martin Echavarria, a business collaboration expert sets out to improve the success rates of strategic alliances and partnerships to become more competitive, more nimble, and more innovative. To do this, he introduces us to a framework that combines a collaborative leadership methodology with a breakthrough alliance development process applied to any industry or size of partnering organizations. Applying his unique approach, collaboration emerges as teams work to develop business alliances. In turn they become resilient to change and able to capitalize on innovative-co-created-opportunities. This book is an essential guide for any innovator who is interested in driving tremendous value and success for themselves and their companies in this new world of global business alliances.

Strategic Alliances and Marketing Partnerships will help you to understand how partnerships function and how you can manage them more effectively and efficiently. Based on solid research and dealing with key topics such as supply chain management, marketing channels and relationship management, it identifies the key factors that determine partnering excellence. Whatever the nature of the relationship - whether outsourcing, strategic alliances or co-manufacturing, there are eight distinctive relationship types identified by the authors to help managers optimize their business to business partnerships. With case studies from prominent, global organizations such as Walmart, Toyota, General Motors and Dell, Strategic Alliances and Marketing Partnerships will help you to understand the problems that affect partnering and how to make effective management decisions to improve both the relationship and productivity.

This book describes a new organizational model for the creation of economic wealth through inter-firm collaborative innovation.

Strategic Partnering - remove chance and deliver consistent success - is designed to take the guesswork out and provide you with a ground-breaking and fully encompassing system of rules and processes, to make your partnering strategy a vitally important and transformational reality. Supported by invaluable insights from a wealth of senior leaders across a range of leading global organizations, the book introduces a comprehensive and practical new model of demonstrated methodologies, to remove chance from the partnering process and help you target 100 per cent success. Whether you are a government official, board member, CEO, senior executive, account or procurement leader, marketer or a manager involved in value added relationships within your organization, then this book could be the 'vade mecum' to the development of your successful strategic partnering strategy and prove deeply 'transformational' to the way you think about, run and create value in your organization or business.

With a focus on relationship building, this book offers theoretical and practical information to organizations considering and negotiating this process. Throughout, the book employs actual case examples of health and human services organizations nationally to illustrate core concepts and offer insights into why and how organizations are forming strategic alliances to fulfill their missions and better address the consumers' needs.

After a decade of reeningeering and downsizing, many companies are leaner, more efficient, and acutely focused on their core business. Yet today's growth opportunities in global markets and new technologies demand a wider range of skills. More and more, firms must turn to alliances-often with their rivals-to meld the right resources for pursuing new opportunities. However, few managers are accustomed to working with undefined boundaries between collaboration and competition, with the need to combine unfamiliar skills, with networks of interdependent alliances, and with complex value creation strategies. Nor has their experience with traditional joint ventures prepared them for this world of intricate alliance webs. Alliance Advantage aims to help today's managers and their companies be more successful in their efforts to create, guide, and thrive with alliance strategies. Most conventional wisdom about alliances has focused on the formal design of bilateral alliances, devoting too little attention to the strategic underpinnings and too little commitment to building relationships. With Alliance Advantage, strategy experts Yves Doz and Gary Hamel convincingly argue that it is the strength of alliance strategies and the frequently overlooked internal processes that play the decisive role in shaping eventual outcomes. In a fundamentally new perspective on the way alliances are formed and managed, the authors reveal the analysis, processes, and partner interactions that enable allies to meet their strategic goals. Drawing on principles of strategy, organizational design, organizational learning, and collaborative management, this is the definitive resource for both understanding and leveraging the powerful advantages of alliances. Alliance Advantage provides both conceptual and practical tools for analyzing the design and performance of alliances. Here, for the first time, is a comprehensive guide that will help managers build new collaborations and improve existing ones. Each chapter examines a different aspect of an alliance, from selecting the right partners to minimizing conflicts to determining further commitments. Companies such as Xerox, Boeing, Honda, and Corning, among others, provide examples of successful and unsuccessful partnerships, painting a vivid picture of the conditions that can make or break an alliance. Successful alliances, say Doz and Hamel, require constant attention. With Alliance Advantage, they offer today's best opportunity to study, understand, and increase the effectiveness of strategic alliances.