This book grew out of a graduate course in cognitive organization and change that the author taught during his tenure at the University of Illinois at Chicago Circle. Two primary objectives of the course are reflected in this book: first, to provide a general conceptual framework for critically and systematically analyzing research and theory on attitude and opinion change; second, to stimulate research on fundamental problems, related to these phenomena, that are made salient as a result of this analysis. First published in 1974. Routledge is an imprint of Taylor & Francis, an informa company.

First Published in 1974. Routledge is an imprint of Taylor & Francis, an informa company.

In a very understandable, practical, and accessible manner, this book applies recent groundbreaking findings from behavioral neuroscience to the most complex and vexing challenges in organizations today. In particular, it addresses managing large-scale organizational changes, such as mergers and acquisitions, providing lessons and tactics that can be usefully applied to in many different settings. In addition to discussing successful practices, it also identifies the reasons that most past comprehensive, long-term change projects have failed and unmasks the counterproductive effects of the typical evolutionary or emotion-based attempts to change group and individual behavior, using neuroscience as its principal tool.

See how Cognitive Coaching principles have been woven into schools, systems, and classrooms and get a complete look at the ongoing process of implementing and sustaining coaching. Ideal for teachers, administrators, staff developers, and district leaders familiar with Cognitive Coaching, this resource shows you what practitioners who have actually learned and used Cognitive Coaching think about its applications.

A scholarly book in Management, this book will appeal to those interested in the subject of cognition and its impact on organizational studies. Contributors include such famous names as James March and William Starbuck.