In mid 2006, Ogilvy & Mather China embarked on an ambitious journey to understand how Chinese society and business are being transformed by creativity. It is, as concluded, a Creative Imperative. Whether it is a student attempting to be noticed by a recruiting company in class, or a small clothes store-one among the scores of businesses ? in the underground "Fashion Lady" market in Nanjing, or a poor migrant labourer with only 25 square feet of space to live in, or a Vienna?bound music composer - it is essential for them all to unlock the creative potential that lies within. When you have to compete with another 1.3 billion people to make yourself heard and recognized, the only way of doing it is by being creative. This book will make you rethink China's creative potential.

With its emergence as a global power, China aspires to transform from made in China to created in China. Mobilised as a crucial source for solid growth and soft power, creativity has become part of the new China Dream. Boredom, Shanzhai, and Digitisation in the Time of Creative China engages with the imperative of creativity by aligning it to three interrelated phenomena: boredom, shanzhai, and digitisation. How does creativity help mitigate boredom? Does boredom incubate creativity? How do shanzhai practices and the omnipresence of fake goods challenge notions of the original and the authentic? Which spaces for expressions and contestations has China's fast-developing digital world of Weixin, Taobao, Youku, and Internet Plus Policy opened up? Are new technologies serving old interests? Essays, dialogues, audio-visual documents, and field notes, from thinkers, researchers, practitioners, and policy-makers, examine what is going on in China now, ultimately to tease out its implication to our understanding of creativity.

Provides a solid, foundational understanding of creativity that enables readers to elicit creative performance from their students. The first book of its kind in the school library field, The Creative Imperative: School Librarians and Teachers Cultivating Curiosity Together assists educators, school librarians, school counselors, and parents in learning about creativity and inquiry as well as how to foster these desired processes in school settings and beyond. The work begins by addressing the foundational aspects of creativity, and then discusses creativity within the educational setting, exploring how educators can be more creative themselves and coax creative performance from their students. The final part of the text focuses specifically on school libraries and the role of librarians in developing environments and opportunities for inquiry that nurture creativity.

The Creative Imperative confronts the most critical question of our time: how we must think to have a vital future. It first introduced the thinking of Creative Systems Theory over thirty years ago and remains one of the most important resources for understanding the theory and its contribution. It is also a valued reference for people interested in a deep understanding of creative process. Creative Systems Theory is a comprehensive framework for understanding purpose, change, and interrelationship in human systems. It helps us better understand the past, tease apart current cultural dilemmas, and make sense of what a vital human future will require of us. The theory offers a overarching approach to understanding that reflects the more mature and encompassing kind of thinking that will become more and more essential in times ahead. The Creative Imperative is significant not just for the insights it brings from Creative Systems Theory's beginnings, but also for the particular attention it brings to many of the theory's foundational concepts. In addition, it richly documents ideas with photographs of art and architecture through history. Much in Creative Systems Theory has not been expressed more richly or fully since.

This book contains multiple short critiques, reflections and manifestos, affording each contributing architect and intellectual the time and space to imagine new social paradigms in China. Emerging from a tumultuous history of high culture and complex territorial conditions, there is nothing straightforward about the social development of China. The complexity of the social practices developed by architects and shapers of the built environment can be explained in part by the last three decades of an intensified adoption of the market economy by the Communist Party of China, after an equally short three decades of closed-door communist control. There is no political meltdown like the democratization of the former Communist Bloc, but there is a constant managing of discontent and resistance across China. At the apex of the many creative and intellectual forces in China, architects harbor and give form to many tactics of resistance. Unfortunately, architects are also the instruments and minds complicit with profit-mongering developers and governments, pursuing unchecked urbanization, degradation of the environment, exploitation of the marginalized, and the creation of a very inequitable China. This book begins with an introduction that defines the forms and tendencies of China's society as it stands today, and it positions the work of a small number of architects and intellectuals who are at the forefront of reforming, rethinking and even revolutionizing the Chinese society. Beneath the veneer of a very successful China that the world readily acknowledges, a quiet revolution is taking place within the realms of architecture and the city. The social, architectural and urban theories documented in this book are organized around the established canons of social actions - from mobilizing, laboring, resisting and mediating, to networking, controlling, rationalizing and aestheticizing. This book aims to put the social agenda squarely back in the rapid development of the built environment in China. This publication is the culmination of a three-year study of social issues in the architecture and cities of China. It involved visits to sites undergoing massive change, discussions and debates among architects and critics, reflections by practitioners about their own work, and activists lobbying for social change. Supported by the non-profit AA Asia, the edition of the contents relied heavily on original input and exchanges between architects and theorists committed to China, from Asia and beyond. Since the 1990s, AA Asia remains one of a few unique think tanks committed to the study of architecture and cities in Asia. As an advocacy with strong academic roots, it seeks to establish the differences across various postcolonial and Asian contexts, and recalibrate the role of architecture in a technocratic era dominated by the global economy. With Contributions of Robert Adams, Lee Ambrozy, Yung Ho Chang, Chen Ling, Jeremy Chia, Cui Kai, Dong Gong, Dong Yugan, Mario Gandelsonas, Han Tao, Andrei Harwell, He Jianxiang, Hu Yan, Hua Li, Huang Weiwen, Huang Wenjing, Jiang Jun, Jeffrey Johnson, Michael Kokora, Kengo Kuma, Andrew Lee, Joan Leung Lye, Li Han, Li Hu, Li Shiqiao, Nartano Lim, William S.W. Lim, Liu Jiakun, Liu Kecheng, Liu Yichun, Long Ying, Ma Qingyun, Robert Mangurian, Meng Yan, Ou Ning, Alan Plattus, Mary-Ann Ray, Daan Roggeveen, Ruan Hao, Eunice Seng, Shi Jian, Victor Su, Sun Yimin, Wang Fei, Wang Shu, Wang Yan, H. Koon Wee, Shirley Woo, Wu Gang, Wu Liangyong, Xu Tiantian, Rocco Yim, Yu Kongjian, Zhang Ke, Zhao Liang, Zhou Yi, Zhu Tao, Zhu

China's future is arguably the most consequential question in global affairs. Having enjoyed unprecedented levels of growth, China is at a critical juncture in the development of its economy, society, polity, national security, and international relations. The direction the nation takes at this turning point will determine whether it stalls or continues to develop and prosper. Will China be successful in implementing a new wave of transformational reforms that could last decades and make it the world's leading superpower? Or will its leaders shy away from the drastic changes required because the regime's power is at risk? If so, will that lead to prolonged stagnation or even regime collapse? Might China move down a more liberal or even democratic path? Or will China instead emerge as a hard, authoritarian and aggressive superstate? In this new book, David Shambaugh argues that these potential pathways are all possibilities - but they depend on key decisions yet to be made by China's leaders, different pressures from within Chinese society, as well as actions taken by other nations. Assessing these scenarios and their implications, he offers a thoughtful and clear study of China's future for all those seeking to understand the country's likely trajectory over the coming decade and beyond.

China's Creative Industries explores the role of new technologies, globalization and higher levels of connectivity in re-defining relationships between producers and consumers in 21st century China. The evolution of new business models, the impact of state regulation, the rise of entrepreneurial consumers and the role of intellectual property rights are traced through China's film, music and fashion industries. The book argues that social network markets, consumer entrepreneurship and business model evolution are driving forces in the production and commercialization of cultural commodities. In doing so it raises important questions about copyright's role in the business of culture, particularly in a digital age. This insightful book will appeal to post-graduate students and academic researchers in China and Asian studies, intellectual property, cultural studies, film, music and fashion studies, cultural economics and innovation management. People working in the creative industries with an interest in devising strategies for expansion into the Chinese market, as well as people working in the creative industries outside China with an interest in developing successful digital strategies, will also find much to interest them in this book.