Chief Culture Officer
Title | Chief Culture Officer PDF eBook |
Author | Grant McCracken |
Publisher | |
Pages | 274 |
Release | 2011-05-10 |
Genre | Business & Economics |
ISBN | 0465022049 |
The American corporation--deaf and blind to the world around it--needs a new professional. It needs a Chief Culture Officer. Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends while developing a systematic understanding of the deep waves of culture in America and the world. The CCO would be the corporation's eyes and ears, allowing it to detect coming changes, even when they exist only as the weakest of signals. Trenchantly on point and bursting with insight and character, Chief Culture Officer is sure to expand your horizons--and your business.
Chief Culture Officer
Title | Chief Culture Officer PDF eBook |
Author | Grant McCracken |
Publisher | Basic Books |
Pages | 274 |
Release | 2009-11-10 |
Genre | Business & Economics |
ISBN | 0465020100 |
Trenchantly on point and bursting with insight, anthropologist Grant McCracken shows American corporations how keeping a finger on the pulse of contemporary cultural trends can change their business practices for the better -- and ahead of the curve. Levi-Strauss, the jeans and apparel maker, missed out on the hip-hop trend. They didn't realize that those kids in baggy jeans represented a whole new -- and lucrative -- market opportunity, one they could have seen coming if they had but been paying attention to the shape of American culture. Levi Strauss isn't alone. Too many corporations outsource their understanding of culture to trend hunters, cool watchers, marketing experts, consulting firms, and, sometimes, teenage interns. The cost to Levi-Strauss was a billion dollars. The cost to the rest of corporate America is immeasurable. The lesson? The American corporation needs a new professional. It needs a Chief Culture Officer. Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends-from sneakers to slow food to preppies-while developing a systematic understanding of the deep waves of culture in America and the world. The CCO's professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals. Delightfully authoritative, trenchantly on point, bursting with insight and character, Chief Culture Officer is sure to expand your horizons-and your business.
Chief Joy Officer
Title | Chief Joy Officer PDF eBook |
Author | Richard Sheridan |
Publisher | Penguin |
Pages | 290 |
Release | 2018-12-04 |
Genre | Business & Economics |
ISBN | 0735218234 |
A 2018 Nautilus Book Award Winner for Business and Leadership! The founder of Menlo Innovations and author of the business culture cult classic Joy, Inc offers an inspirational guide to leaders seeking joy in the challenge of leading others. Rich Sheridan's Joy, Inc. told the story of how his tiny software company in Ann Arbor, Michigan achieved success and renown by embracing offbeat culture and human-centered values. In Chief Joy Officer, he turns his attention from culture to leadership, and draws on his experience running Menlo and consulting elsewhere to offer a wise, provocative guide on how anyone can build leadership capacity for joy within their own organization. Chief Joy Officer offers sage, hard-won advice to any manager or leader who yearns to make more of an impact on the lives of others, including: * Self-understanding is the cornerstone for every virtue of leadership: authenticity, trust, humility, and optimism. * Good leaders make more leaders: Learn to judge your performance not on whether people are doing what they're told, but whether they're developing independent leadership capacity. * Influencing up is just as important is influencing down: how to encourage different thinking in those above you in your organizations. Filled with colorful anecdotes from Sheridan's personal journey and wisdom from many leadership mentors, Chief Joy Officer offers an approachable, down-to-earth philosophy and practice that will help even the most disillusioned of middle managers bring a renewed sense of purpose to their work building others.
Chief Culture Officer: Attract Top Talent, Grow Like Crazy, and Have an Insane Amount of Fun Doing It
Title | Chief Culture Officer: Attract Top Talent, Grow Like Crazy, and Have an Insane Amount of Fun Doing It PDF eBook |
Author | Dan Behm |
Publisher | Credo House Publishers |
Pages | 210 |
Release | 2018-05 |
Genre | Business & Economics |
ISBN | 9781625861085 |
Culture in the corporate setting is often difficult to describe, let alone define or defend. Leaders who puzzle over corporate culture often find it easier to leave it to HR representatives to define, and to middle managers to defend, while they focus on more "important" matters-such as the board, the shareholders, or the bottom line. In Chief Culture Officer, former OST CEO Dan Behm gives readers insights into how he and his team created an explosively satisfying corporate culture-one in which employees found themselves motivated and delighted as their leadership elevated individuals over more traditional corporate concerns. Dan himself took the reigns to lead with proactive humility, open communication, and a relentless pursuit of employee feedback. Dan writes, "It sounds more like a family than a company, and that's no accident." Intentional, transformative corporate culture and community is possible. In Chief Culture Officer, author Dan Behm shows you how to begin.
Powerful
Title | Powerful PDF eBook |
Author | Patty McCord |
Publisher | Tom Rath |
Pages | 159 |
Release | 2018-01-09 |
Genre | Business & Economics |
ISBN | 1939714117 |
Named by The Washington Post as one of the 11 Leadership Books to Read in 2018 When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley. McCord advocates practicing radical honesty in the workplace, saying good-bye to employees who don’t fit the company’s emerging needs, and motivating with challenging work, not promises, perks, and bonus plans. McCord argues that the old standbys of corporate HR—annual performance reviews, retention plans, employee empowerment and engagement programs—often end up being a colossal waste of time and resources. Her road-tested advice, offered with humor and irreverence, provides readers a different path for creating a culture of high performance and profitability. Powerful will change how you think about work and the way a business should be run.
Chief Inspiration Officer: How to Lead the Team Everyone Wants to Be on
Title | Chief Inspiration Officer: How to Lead the Team Everyone Wants to Be on PDF eBook |
Author | Val Ries |
Publisher | Mascot Books/Amplify |
Pages | 168 |
Release | 2021-12-07 |
Genre | Business & Economics |
ISBN | 9781645438984 |
Whether you're gifting it to your ladder-climbing best friend or sliding it under the door of your least favorite manager, Chief Inspiration Officer is a thought-provoking guide filled with stories, strategies, and techniques to achieve your leadership vision. With modern, real-world advice culled from years of experience in the corporate workforce, Val Ries coaches you on how to lead a high-performing team everyone wants to be on. Discover how to... Inspire yourself so you can inspire others Encourage employees to push past their own limitations Guide your team to reach their full potential Communicate with confidence, calm, and ease Create a microculture that thrives no matter the challenges.
Intentional Integrity
Title | Intentional Integrity PDF eBook |
Author | Robert Chesnut |
Publisher | St. Martin's Press |
Pages | 227 |
Release | 2020-07-28 |
Genre | Business & Economics |
ISBN | 1250270812 |
Silicon Valley expert Robert Chesnut shows that companies that do not think seriously about a crucial element of corporate culture—integrity—are destined to fail. “Show of hands—who in this group has integrity?” It’s with this direct and often uncomfortable question that Robert Chesnut, General Counsel of Airbnb, begins every presentation to new employees. Defining integrity is difficult. Once understood as “telling the truth and keeping your word,” it was about following not just the letter but the spirit of the law. But in a moment when workplaces are becoming more diverse, global, and connected, silence about integrity creates ambiguities about right and wrong that make everyone uncertain, opening the door for the minority of people to rationalize selfish behavior. Trust in most traditional institutions is down—government, religious organizations, and higher education—and there’s a dark cloud hovering over technology. But this is precisely where companies come in; as peoples’ faith in establishments deteriorates, they’re turning to their employer for stability. In Intentional Integrity, Chesnut offers a six-step process for leaders to foster and manage a culture of integrity at work. He explains the rationale and legal context for the ethics and practices, and presents scenarios to illuminate the nuances of thinking deeply and objectively about workplace culture. We will always need governments to manage defense, infrastructure, and basic societal functions. But, Chesnut argues, the private sector has the responsibility to use sensitivity and flexibility to make broader progress—if they act with integrity. "Rob is an insider who's combined doing good with doing business well in two iconic Silicon Valley companies. His book contains smart, practical advice for anyone looking to do good and do well.” —Reid Hoffman, co-founder of LinkedIn and author of Blitzscaling