Catchphrase, Slogan and Cliche
Title | Catchphrase, Slogan and Cliche PDF eBook |
Author | Judy Parkinson |
Publisher | |
Pages | 184 |
Release | 2004-07 |
Genre | Aphorisms and apothegms |
ISBN | 9781843170624 |
Catchphrase, Slogan & Cliche is for anyone seeking the meanings or origins of hundreds of the expressions that enrich our everyday speech. From phrases that go back to Norman times, through proverbs, catch phrases and quotations, right up to modern expressions, this book takes an informed and amusing look at the origins of some of the more colourful sayings that passed into everyday currency.
Cliches
Title | Cliches PDF eBook |
Author | Betty Kirkpatrick |
Publisher | Macmillan |
Pages | 233 |
Release | 1999-01-15 |
Genre | Language Arts & Disciplines |
ISBN | 0312198442 |
An editor of "Roget's Thesaurus" has collected more than 1,500 of the world's favorite cliches, categorizing them according to origin and most common meaning.
Thought Reform and the Psychology of Totalism
Title | Thought Reform and the Psychology of Totalism PDF eBook |
Author | Robert Jay Lifton |
Publisher | UNC Press Books |
Pages | 525 |
Release | 2012-01-01 |
Genre | History |
ISBN | 0807882887 |
Informed by Erik Erikson's concept of the formation of ego identity, this book, which first appreared in 1961, is an analysis of the experiences of fifteen Chinese citizens and twenty-five Westerners who underwent "brainwashing" by the Communist Chinese government. Robert Lifton constructs these case histories through personal interviews and outlines a thematic pattern of death and rebirth, accompanied by feelings of guilt, that characterizes the process of "thought reform." In a new preface, Lifton addresses the implications of his model for the study of American religious cults.
The Saxon Thief
Title | The Saxon Thief PDF eBook |
Author | Martin Turner |
Publisher | Createspace Independent Publishing Platform |
Pages | 232 |
Release | 2017-07-21 |
Genre | |
ISBN | 9781973833765 |
"By hook or by bishop's crook, Ventianus will see him dead by nightfall." While Cuthbert and Eadmund pursue a thief through the deserted streets of an enemy city, others plot to turn their help into harm and their honour into shame. Outwitted and outnumbered, they stumble into a nest of conspiracies that may send Britain crashing back into the bloodshed and chaos from which it just emerged. But Eadmund has more in the game than Cuthbert knows, and deciding who to trust may become the most dangerous choice of all.Every treasure has a secret, every saint has a past.
Speechwriting
Title | Speechwriting PDF eBook |
Author | Simon Lancaster |
Publisher | The Crowood Press |
Pages | 153 |
Release | 2018-08-10 |
Genre | Language Arts & Disciplines |
ISBN | 0719828686 |
Speechwriting is the definitive guide to writing a speech, revealing all the tools and techniques of the trade, such as how to win an argument, construct a sound bite and perform on stage. The first part of the book covers the arts of persuasion, argument, story telling and metaphor, providing a solid grounding in the theory of speechwriting, which should appeal to anyone with an interest in politics, communication or language. The second part covers the crafts of editing, sound bites, media manipulation, performance and strategy, giving invaluable practical guidance to professional or aspiring speechwriters. This book combines academic rigour with practical nous, drawing on lessons from Aristotle to Obama. It is the essential guide for anyone who writes speeches, for themselves or others, in politics, PR or business.
HOW TO WIN FRIENDS & INFLUENCE PEOPLE
Title | HOW TO WIN FRIENDS & INFLUENCE PEOPLE PDF eBook |
Author | Dale Carnegie |
Publisher | Good Press |
Pages | 262 |
Release | 2023-11-26 |
Genre | Self-Help |
ISBN |
Dale Carnegie's 'How to Win Friends & Influence People' is a timeless self-help classic that explores the art of building successful relationships through effective communication. Written in a straightforward and engaging style, Carnegie's book provides practical advice on how to enhance social skills, improve leadership qualities, and achieve personal and professional success. The book is a must-read for anyone looking to navigate social dynamics and connect with others in a meaningful way, making it a valuable resource in today's interconnected world. With anecdotal examples and actionable tips, Carnegie's work resonates with readers of all ages and backgrounds, making it a popular choice for personal development and growth. Carnegie's ability to distill complex social principles into simple, actionable steps sets this book apart as a timeless guide for building lasting relationships and influencing others positively. Readers will benefit from Carnegie's wisdom and insight, gaining valuable tools to navigate social interactions and achieve success in their personal and professional lives.
English Words
Title | English Words PDF eBook |
Author | Francis Katamba |
Publisher | Routledge |
Pages | 343 |
Release | 2015-02-11 |
Genre | Language Arts & Disciplines |
ISBN | 1134425430 |
How do we find the right word for the job? Where does that word come from? Why do we spell it like that? And how do we know what it means? Words are all around us - we use them every day to communicate our joys, fears, hopes, opinions, wishes and demands - but we don't often think about them too deeply. In this highly accessible introduction to English words, the reader will discover what the study of words can tell them about the extraordinary richness and complexity of our daily vocabulary and about the nature of language in general. Assuming no prior knowledge of linguistics, the book covers a wide range of topics, including the structure of words, the meaning of words, how their spelling relates to pronunciation, how new words are manufactured or imported from other languages, and how the meaning of words changes with the passage of time. It also investigates how the mind deals with words by highlighting the amazing intellectual feat performed routinely when the right word is retrieved from the mental dictionary. This revised and expanded second edition brings the study of words right up to date with coverage of text messaging and email and includes new material on psycholinguistics and word meaning. With lively examples from a range of sources - encompassing poetry, jokes, journalism, advertising and clichés - and including practical exercises and a fully comprehensive glossary, English Words is an entertaining introduction to the study of words and will be of interest to anyone who uses them.