Business Information Sources

Business Information Sources
Title Business Information Sources PDF eBook
Author Lorna M. Daniells
Publisher Univ of California Press
Pages 456
Release 1976-01-01
Genre Business & Economics
ISBN 9780520029460

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Annotated bibliography and guide to sources of information on business and management - includes material reating to accounting, taxation, computers and management information systems, insurance, real estate business, marketing, personnel management, labour relations, etc.

Business Publication Advertising Source

Business Publication Advertising Source
Title Business Publication Advertising Source PDF eBook
Author
Publisher
Pages 1302
Release 2002-10
Genre Advertising
ISBN

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Guide to Reference in Business and Economics

Guide to Reference in Business and Economics
Title Guide to Reference in Business and Economics PDF eBook
Author Steven W. Sowards
Publisher American Library Association
Pages 492
Release 2014-07-22
Genre Business & Economics
ISBN 0838912346

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Focusing on print and electronic sources that are key to business and economics reference, this work is a must-have for every reference desk. Readers will find sources of information on such topics asBusiness lawE-commerceInternational businessManagement of information systemsOccupations and careersMarket researchGuide to Reference is used internationally as the “source of first resort” for identifying information and training reference professionals, and this book will help connect librarians and researchers to the most relevant sources of information on business and economics.

Billboard

Billboard
Title Billboard PDF eBook
Author
Publisher
Pages 96
Release 1982-06-05
Genre
ISBN

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In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Selecting Advertising Media

Selecting Advertising Media
Title Selecting Advertising Media PDF eBook
Author Harvey R. Cook
Publisher
Pages 124
Release 1969
Genre Advertising
ISBN

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Dictionary of Marketing Communications

Dictionary of Marketing Communications
Title Dictionary of Marketing Communications PDF eBook
Author Norman A. P. Govoni
Publisher SAGE
Pages 260
Release 2004
Genre Business & Economics
ISBN 9780761927716

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With over 4000 entries, including key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-marketing, this text reflects the changing dynamics of the marketing profession.

Distribution Data Guide

Distribution Data Guide
Title Distribution Data Guide PDF eBook
Author
Publisher
Pages 466
Release 1954
Genre Marketing
ISBN

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