"I believe that David has struck upon the foundational benchmark of service for the next business generation. It is a true master that can impart knowledge in an entertaining fashion. This book is the valuable resource for any proactive success-minded leader that intends on exceeding expectations." -Dr. Julian L. Evans "A fresh look at putting the customer at the heart of marketing. It's an enjoyable look at creating an experience that customers will associate positively with your product or service." -Dr. Diane Troyer, president, Cy-Fair College "The key to success for any business is customer satisfaction, and this little book gets to the essence of how to take care of customers in an entertaining, memorable, and effective manner. It is a valuable tool for all of us that are striving to earn loyal customers." -Darcy Mingoia, president, Cy-Fair Houston Chamber of Commerce

"I believe that David has struck upon the foundational benchmark of service for the next business generation. It is a true master that can impart knowledge in an entertaining fashion. This book is the valuable resource for any proactive success-minded leader that intends on exceeding expectations." -Dr. Julian L. Evans "A fresh look at putting the customer at the heart of marketing. It's an enjoyable look at creating an experience that customers will associate positively with your product or service." -Dr. Diane Troyer, president, Cy-Fair College "The key to success for any business is customer satisfaction, and this little book gets to the essence of how to take care of customers in an entertaining, memorable, and effective manner. It is a valuable tool for all of us that are striving to earn loyal customers." -Darcy Mingoia, president, Cy-Fair Houston Chamber of Commerce

P M H Atwater knows what it's like to die. And the experience so changed her life that she has devoted years to researching the phenomenon of the Near-Death Experience. From her own encounter with life-after-death and from interviews with hundreds of others, she presents this remarkable and reassuring vision into a world beyond the one we know: What it feels like to die; What awaits us after we see the light; Why many who are rescued from death don't want to come back; Why some people encounter hellish experiences; How life changes after a Near-Death Experience and much more!

This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.

“Should be in the hands of every history teacher in the country.”— Howard Zinn James Loewen has revised Teaching What Really Happened, the bestselling, go-to resource for social studies and history teachers wishing to break away from standard textbook retellings of the past. In addition to updating the scholarship and anecdotes throughout, the second edition features a timely new chapter entitled "Truth" that addresses how traditional and social media can distort current events and the historical record. Helping students understand what really happened in the past will empower them to use history as a tool to argue for better policies in the present. Our society needs engaged citizens now more than ever, and this book offers teachers concrete ideas for getting students excited about history while also teaching them to read critically. It will specifically help teachers and students tackle important content areas, including Eurocentrism, the American Indian experience, and slavery. Book Features: An up-to-date assessment of the potential and pitfalls of U.S. and world history education. Information to help teachers expect, and get, good performance from students of all racial, ethnic, and socioeconomic backgrounds. Strategies for incorporating project-oriented self-learning, having students conduct online historical research, and teaching historiography. Ideas from teachers across the country who are empowering students by teaching what really happened. Specific chapters dedicated to five content topics usually taught poorly in today’s schools.

Many of us, especially since 9/11, have become personally concerned about issues of security, and this is no surprise. Security is near the top of government and corporate agendas around the globe. Security-related stories appear on the front page everyday. How well though, do any of us truly understand what achieving real security involves? In Beyond Fear, Bruce Schneier invites us to take a critical look at not just the threats to our security, but the ways in which we're encouraged to think about security by law enforcement agencies, businesses of all shapes and sizes, and our national governments and militaries. Schneier believes we all can and should be better security consumers, and that the trade-offs we make in the name of security - in terms of cash outlays, taxes, inconvenience, and diminished freedoms - should be part of an ongoing negotiation in our personal, professional, and civic lives, and the subject of an open and informed national discussion. With a well-deserved reputation for original and sometimes iconoclastic thought, Schneier has a lot to say that is provocative, counter-intuitive, and just plain good sense. He explains in detail, for example, why we need to design security systems that don't just work well, but fail well, and why secrecy on the part of government often undermines security. He also believes, for instance, that national ID cards are an exceptionally bad idea: technically unsound, and even destructive of security. And, contrary to a lot of current nay-sayers, he thinks online shopping is fundamentally safe, and that many of the new airline security measure (though by no means all) are actually quite effective. A skeptic of much that's promised by highly touted technologies like biometrics, Schneier is also a refreshingly positive, problem-solving force in the often self-dramatizing and fear-mongering world of security pundits. Schneier helps the reader to understand the issues at stake, and how to best come to one's own conclusions, including the vast infrastructure we already have in place, and the vaster systems--some useful, others useless or worse--that we're being asked to submit to and pay for. Bruce Schneier is the author of seven books, including Applied Cryptography (which Wired called "the one book the National Security Agency wanted never to be published") and Secrets and Lies (described in Fortune as "startlingly lively...¦[a] jewel box of little surprises you can actually use."). He is also Founder and Chief Technology Officer of Counterpane Internet Security, Inc., and publishes Crypto-Gram, one of the most widely read newsletters in the field of online security.

Contributions from numerous families who have lost a child. Also includes contributions from siblings.