The #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history. Becoming Steve Jobs breaks down the conventional, one-dimensional view of Steve Jobs that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people? Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Schlender knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Tetzeli humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we've all lived through, and the ways in which Jobs changed our world. A rich and revealing account, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with an evolution in management style to create one of the most valuable and beloved companies on the planet.

Fortune magazine proclaimed Jobs ‘the CEO of the decade’. Harvard Business Review called him ‘the world’s best-performing CEO’. And the Wall Street Journal praised him as a ‘Person of the Decade’. The longtime CEO of Apple, Inc., which he co-founded in 1976, Steve Jobs stepped down from that role in August 2011, bringing an end to one of the greatest, most transformative business careers in history. Over the years, Jobs has given countless interviews to the media, explaining what he calls ‘the vision thing’ — his unmatched ability to envision, and successfully bring to the marketplace, consumer products that people find simply irresistible. Drawn from more than three decades of media coverage — print, electronic, and online — this book serves up the best, most thought-provoking insights spoken by Steve Jobs: more than two hundred quotations that are essential reading for everyone who seeks innovative solutions applicable to their business, regardless of size. It’s the perfect gift or reference item for everyone interested in this icon.

Based on more than 40 interviews with Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues--Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.

The Winning Habits of Steve Jobs provides a glimpse into the successful attributes of this remarkable icon of the technology industry. Often characterized as one of the founders of the personal-computer revolution, Steve Jobs displayed distinct habits and behaviors of entrepreneurship that were the foundations of his success. Of note, the vast majority of books that describe Jobss success emphasize what he did in terms of dates, events, start-ups, and product launches. Other books discuss lessons learned, but they rarely address the approach of how to apply these insights. This book is different. Rather than focusing on a chronology of biographical events, Winning Habits will delve into an exploration of the how behind Jobss remarkable success. It provides the perspective that Steve designed his personal life to optimize many aspects of entrepreneurship by creating and sustaining successful habits that were aligned with his core values. These core habits supported his long-term goal of becoming the preeminent technology entrepreneur of his time. Beyond the habits of Steve Jobs, this book also innovates by comparing these remarkable habits with those of entrepreneurs Jeff Bezos, Mark Cuban, Elon Musk, Bill Gates, Mark Zuckerberg, Warren Buffett, and Larry Ellison.

Examines the legendary success that Steve Jobs has had with Pixar and his rejuvenation of Apple through the introduction of the iMac and iPod.

'Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it's worth it in the end, because once you get there, you can move mountains' Steve Jobs, BusinessWeek, May 25, 1998 To Steve Jobs, Simplicity wasn't just a design principle. It was a religion and a weapon. The obsession with Simplicity is what separates Apple from other technology companies. It's what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011, and guides the way Apple is organized, how it designs products, and how it connects with customers. It's by crushing the forces of Complexity that the company remains on its stellar trajectory. As creative director, Ken Segall played a key role in Apple's resurrection, helping to create such critical campaigns as 'Think Different' and naming the iMac. Insanely Simple is his insider's view of Jobs' world. It reveals the ten elements of Simplicity that have driven Apple's success - which you can use to propel your own organisation. Reading Insanely Simple, you'll be a fly on the wall inside a conference room with Steve Jobs, and on the receiving end of his midnight phone calls. You'll understand how his obsession with Simplicity helped Apple perform better and faster.

Stross follows Jobs career from the start of Apple Computer in the late 70s to the failing of NeXT Computer.