This fabulous book explains how to break into a career in event planning. It gives step-by-step advice on how to plan a party, conference, or other event. Job opportunities with corporations, convention centers, country clubs, and other employers are covered, with advice on finding job openings, preparing a portfolio and resume, and interview skills. It also explains how to start an event planning business, including finding clients, preparing proposals, and pricing. Includes CD-ROM.

Most people trying to break into the events industry go about it in entirely the wrong way; you can't just take a course, graduate, and start applying for entry-level positions. With advice from employers, recruiters, and senior event professionals, this book shows job seekers how to go about it the right way-with practical steps to follow.

Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vital balance of professional experience behind them, the authors teach the next generation of event planners with unrivalled knowledge, ensuring an effective event process from start to finish. This book delivers practical understanding of the theory and practice needed to activate each stage of planning, from initial venue selection, budgeting and programme content, to managing stakeholders and sponsors, promotion, risk assessment, safety and post-event evaluation. Fully revised, the second edition of Event Planning and Management expands on managing events on the day, and explores the PR and experiential marketing boom for live brand experiences. Including updated real-world case studies from around the globe, it also features an invaluable toolkit of templates, planning checklists and budget sheets. Accompanied by a host of downloadable resources, this book is the ideal end to end resource for both event planning modules and certifications, plus busy marketing and PR professionals facing the new wave of live brand and customer experiences.

A revealing guide to a career as an event planner written by W Magazine executive editor Armand Limnander and based on the real-life experiences of powerhouse event planner Bronson van Wyck—necessary reading for anyone considering a path to this profession. Becoming an Event Planner takes you behind the scenes to find out what it’s really like, and what it really takes, to become an event planner. Behind every great event is a visionary planner, and Bronson van Wyck, founder of the award-winning event firm Van Wyck & Van Wyck, treats his events as works of art. He has masterminded celebrations for Dior, Condé Nast, Rolex, Gwyneth Paltrow, Beyoncé, and the Obamas. W Magazine executive editor Armand Limnander shadows van Wyck as he and his team produce a marquee event: a gala for the New York arts organization Creative Time. Using design, food, and entertaining, van Wyck transports his guests to carefully conceived, often fantastical temporary spaces. He reveals how the best event planners are aesthetic gurus, skilled social connectors, talented collaboration artists, and, most important of all, makers of memories. Discover van Wyck’s path to prominence as you gain wisdom and insight from an event planner operating at the highest level.

"In The Art of Event Planning, Gianna Gaudini demystifies the process, challenges and joys of event planning at the highest level. She comes to the table as a highly seasoned professional, but she delivers incredible information that can be applied to a large event or the most intimate dinner at home, interchangeably. She is so generous with her experience and has so clearly outlined an effective work flow and process that her words will truly inspire even the novice. This book is also an empowering guide to leadership, communication, partnership and visionary thinking. Whether interested in an events career or simply a leadership role in any kind of organization, Gianna provides inspiration and clarity for the most basic and effective interpersonal skills that are central to any great working relationship. That's a truly unexpected bonus, and I recommend this book whole heartedly. BRAVO!" -- David Stark, renowned Author, Founder and Chief Creative Officer of David Stark Design and Production Do you want to create live or virtual events that are memorable, engaging and impactful? Do you want to take your career in event planning to the next level? Then, read on... Amazon best-seller, Art of Event Planning, will forever alter the way you look at your next corporate event, gala, conference, dinner party, and virtual event-and create better engagement and success. This book is both an enjoying journey and tactical guide with exciting ideas and real-world applications. It's time to learn how to make a lasting impact for your company, your attendees, and most importantly -- your professional identity. The Art of Event Planning: Pro Tips from an Industry Insider, currently included in the California State School hospitality and tourism management course curriculum is a valuable and insightful guide for event planners. Gianna Gaudini, former Event leader for Google, Vision Fund, and currently Head of Events, Training and Certification for Amazon Web Services, reveals her secrets for event planning and career success. Whether you're a well-seasoned veteran, just starting out, or anywhere in between, you'll benefit from her case studies, advice and lessons learned through years of experience. Gianna is passionate about helping event planners create events that are memorable, meaningful, impactful and most of all successful. She is a sought-after writer and speaker and holds certifications in interior design and as a court master sommelier. You can learn more by visiting www.giannagaudini.com/press for press, podcasts, and webinars by Gianna. The Art of Event Planning will help you: Guarantee event planning success using her pro-tips and secret sauce formula Build a career in event planning and establish your unique niche Create unforgettable experiences at live or virtual events Surprise And Delight Your Audience Build your rockstar event team Develop successful and win RFP's Define your target audience Find the perfect venue Measure and create ROI Learn best practices for working with clients and stakeholders Market your event Navigate contracts and negotiation like a pro Incorporate diversity and inclusion practices at your event Personalize your event experience at scale Identify and acquire your target audience Create a winning event strategy Execute flawless events

A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.