The story behind the bitter rivalry between Apple and Google – and how an an epic battle is reshaping the way we think about technology. This book, previously published as ‘Dogfight: How Apple and Google Went to War and Started a Revolution’, explores the real reasons beneath the world’s biggest deathmatch.

The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products. After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.

The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products. After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.

"A look at the major players from Apple and Google, and how their competition has altered and continues to alter the technology industry"--

Learn what happened when Apple and Google butted heads. We know Apple and Google as the titans of today’s technology industry. We might even assume that they get along-- and indeed they used to. But power is a strong motivator that can divide even the friendliest of partnerships and that’s exactly what happened in the case of Apple and Google. Dogfight (2013) follows the gripping saga of the power struggle that ensued when the world’s biggest tech giants fought for control of the market. Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. DISCLAIMER: This book summary is meant as a preview and not a replacement for the original work. If you like this summary please consider purchasing the original book to get the full experience as the original author intended it to be. If you are the original author of any book on QuickRead and want us to remove it, please contact us at [email protected].

Randall Stross investigates Google's pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information.

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google by Scott Galloway - Book Summary - Readtrepreneur (Disclaimer: This is NOT the original book, but an unofficial summary.) Facebook, Amazon, Apple and Google are without any shadow of a doubt, the most influential companies on the world. How did they get there? If the answer was so evident, all of us would be at the top with them. The Four goes in deep to uncover the secret DNA of the 4 most influential companies in the world; Facebook, Amazon, Apple and Google. There are many questions that most people think that they know the answers to, but they are clearly wrong. How did these companies manage to be so incredibly known? Why are these companies on the peak without any challengers? Could they have a potential challenger? Scott Galloway delivers a great title where he answers these questions and more. (Note: This summary is wholly written and published by readtrepreneur. It is not affiliated with the original author in any way) "Expect that a certain amount of failure is out of your control, and recognize you may need to endure it or move on." - Scott Galloway One of the most respected business professors is here to give you a masterclass about the strategies that the Four used to get so high and how can one emulate it for his life projects. There is definitely a lot of ground to cover in this topic and Scott Galloway does it splendidly for anyone to follow and be entertained while doing so. Scott Galloway stresses that it doesn't matter if you want to join 'em or beat 'em, you need to understand the Four because they are the ones who are currently dominating the business world. P.S. The Four is an extremely helpful book that will help you comprehend the business world you currently live in and teach you the ropes on how the best ones are at the top so you can begin your journey to the top as well. The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Grab your Copy Right Away! Why Choose Us, Readtrepreneur? ● Highest Quality Summaries ● Delivers Amazing Knowledge ● Awesome Refresher ● Clear And Concise Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book.