Melanie Mitchell separates science fact from science fiction in this sweeping examination of the current state of AI and how it is remaking our world No recent scientific enterprise has proved as alluring, terrifying, and filled with extravagant promise and frustrating setbacks as artificial intelligence. The award-winning author Melanie Mitchell, a leading computer scientist, now reveals AI’s turbulent history and the recent spate of apparent successes, grand hopes, and emerging fears surrounding it. In Artificial Intelligence, Mitchell turns to the most urgent questions concerning AI today: How intelligent—really—are the best AI programs? How do they work? What can they actually do, and when do they fail? How humanlike do we expect them to become, and how soon do we need to worry about them surpassing us? Along the way, she introduces the dominant models of modern AI and machine learning, describing cutting-edge AI programs, their human inventors, and the historical lines of thought underpinning recent achievements. She meets with fellow experts such as Douglas Hofstadter, the cognitive scientist and Pulitzer Prize–winning author of the modern classic Gödel, Escher, Bach, who explains why he is “terrified” about the future of AI. She explores the profound disconnect between the hype and the actual achievements in AI, providing a clear sense of what the field has accomplished and how much further it has to go. Interweaving stories about the science of AI and the people behind it, Artificial Intelligence brims with clear-sighted, captivating, and accessible accounts of the most interesting and provocative modern work in the field, flavored with Mitchell’s humor and personal observations. This frank, lively book is an indispensable guide to understanding today’s AI, its quest for “human-level” intelligence, and its impact on the future for us all.

As man-made machines become more powerful and smarter, will their intelligence eventually exceed our own? To accurately predict how the relationship between human and artificial intelligence will change in the future, it is essential to understand the origin and limits of human intelligence. In Birth of Intelligence, distinguished neuroscientist Daeyeol Lee tackles these pressing fundamental issues. Lee reveals how intelligence is the ability of a biological agent to solve complex decision-making problems in diverse and unpredictable environments. Furthermore, understanding how intelligent behavior emerges from interaction among multiple learning systems will provide valuable insights into the ultimate nature of human intelligence.

Intelligence is at the heart of what makes us human, but the methods we use for identifying, talking about and valuing human intelligence are impoverished. We invest artificial intelligence (AI) with qualities it does not have and, in so doing, risk losing the capacity for education to pass on the emotional, collaborative, sensory and self-effective aspects of human intelligence that define us. To address this, Rosemary Luckin--leading expert in the application of AI in education - proposes a framework for understanding the complexity of human intelligence. She identifies the comparative limitation of AI when analyzed using the same framework, and offers clear-sighted recommendations for how educators can draw on what AI does best to nurture and expand our human capabilities.

“Artificial intelligence has always inspired outlandish visions—that AI is going to destroy us, save us, or at the very least radically transform us. Erik Larson exposes the vast gap between the actual science underlying AI and the dramatic claims being made for it. This is a timely, important, and even essential book.” —John Horgan, author of The End of Science Many futurists insist that AI will soon achieve human levels of intelligence. From there, it will quickly eclipse the most gifted human mind. The Myth of Artificial Intelligence argues that such claims are just that: myths. We are not on the path to developing truly intelligent machines. We don’t even know where that path might be. Erik Larson charts a journey through the landscape of AI, from Alan Turing’s early work to today’s dominant models of machine learning. Since the beginning, AI researchers and enthusiasts have equated the reasoning approaches of AI with those of human intelligence. But this is a profound mistake. Even cutting-edge AI looks nothing like human intelligence. Modern AI is based on inductive reasoning: computers make statistical correlations to determine which answer is likely to be right, allowing software to, say, detect a particular face in an image. But human reasoning is entirely different. Humans do not correlate data sets; we make conjectures sensitive to context—the best guess, given our observations and what we already know about the world. We haven’t a clue how to program this kind of reasoning, known as abduction. Yet it is the heart of common sense. Larson argues that all this AI hype is bad science and bad for science. A culture of invention thrives on exploring unknowns, not overselling existing methods. Inductive AI will continue to improve at narrow tasks, but if we are to make real progress, we must abandon futuristic talk and learn to better appreciate the only true intelligence we know—our own.

As the relationship between AI machines and humans develops, we ask what it will mean to be an intelligent learner in an emerging, socio-dynamic learningscape. The need for a new global view of intelligence and education is the core discussion of this future-focussed collection of ideas, questions, and activities for learners to explore. This fascinating guide offers activities to understand what needs to be changed in our educations systems and our view of intelligence. As well as exploring AI, HI, the future of learning and caring for all learners, this book addresses fundamental questions such as: How do we educate ourselves for an increasingly uncertain future? What is the purpose of intelligence? How can a curriculum focussing on human curiosity and creativity be created? Who are we and what are we becoming? What will we invent now that AI exists? AI and Developing Human Intelligence will interest you, inform you, and empower your understanding of "intelligence" and where we are going on the next part of our journey in understanding what it is to be human now and tomorrow.

An argument that—despite dramatic advances in the field—artificial intelligence is nowhere near developing systems that are genuinely intelligent. In this provocative book, Brian Cantwell Smith argues that artificial intelligence is nowhere near developing systems that are genuinely intelligent. Second wave AI, machine learning, even visions of third-wave AI: none will lead to human-level intelligence and judgment, which have been honed over millennia. Recent advances in AI may be of epochal significance, but human intelligence is of a different order than even the most powerful calculative ability enabled by new computational capacities. Smith calls this AI ability “reckoning,” and argues that it does not lead to full human judgment—dispassionate, deliberative thought grounded in ethical commitment and responsible action. Taking judgment as the ultimate goal of intelligence, Smith examines the history of AI from its first-wave origins (“good old-fashioned AI,” or GOFAI) to such celebrated second-wave approaches as machine learning, paying particular attention to recent advances that have led to excitement, anxiety, and debate. He considers each AI technology's underlying assumptions, the conceptions of intelligence targeted at each stage, and the successes achieved so far. Smith unpacks the notion of intelligence itself—what sort humans have, and what sort AI aims at. Smith worries that, impressed by AI's reckoning prowess, we will shift our expectations of human intelligence. What we should do, he argues, is learn to use AI for the reckoning tasks at which it excels while we strengthen our commitment to judgment, ethics, and the world.

Master every aspect of the powerful Google AdWords platform with this one-of-a-kind guide AdWords expert Brad Geddes, the first and only Advanced AdWords Seminar leader for Google, shares his detailed instruction and insights to get new users up and running quickly and teach AdWords pros some slick new tricks. This must-have new edition offers 50+ pages of fresh material on such topics as retargeting, tracking for analytics, video ad features, ad extensions, and much more. The ultimate guide to advanced Google AdWords techniques authored by a respected AdWords expert who is the Advanced AdWords Seminar leader for Google and a well-known internet marketing consultant Offers insight, direction, and strategies for using every aspect of AdWords to create and manage successful pay-per-click marketing campaigns Goes well beyond the basics and offers tips and tactics that you can apply immediately to your own campaigns Updated and better-than-ever Second Edition features 50+ pages of new material, including targeting capabilities and remarketing, ad extensions, bidding features, tracking for analytics, video ad features, reporting features, and more Provides busy marketers, consultants, PR professionals, web developers, and others with an invaluable, step-by-step guide to keep on hand Includes a Google Adwords coupon If you want to drive the traffic you choose to your website, then this is the guide to get you there.